Australia pest


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Australia pest

  1. 1. PROJECT STUDY FOR NIESBUD S U B M I T T E D B Y J A G D E V S I N G H B H A D A U R I A S U M E E T G A N D H I Viability of Exports to Australia
  2. 2. OVER-VIEW Eco Indicators All Fig. for 2012 Fiscal Year 1st Jul to 30th Jun Member APEC, WTO GDP $ 1.372 Trillion Population 23,128,169 Currency AUD (Australian Dollar) Per Capita $49,100 Growth Rate 3.3% Inflation Rate 2.2 % Source : Australian Bureau of Statistics Website : AUSTRALIA Capital Canberra National Language English
  3. 3. Australia – Export Market  We see Australia is International Education Hub attracting resident as well as foreign Students.  These can be our target consumers of exports of goods and services.  In the Light of above facts we will do the PEST analysis finding how does Australia perform in terms of technology-intensive sectors like telecommunications and IT, Education trends?
  4. 4. PEST analysis Political overview Responsible Government A Written Constitution Parliamentary sovereignty Frequent elections (every 3 yrs) Government
  5. 5. PEST analysis Political analysis  Australia is a democratic country and it is stable politically.  Australia’s system of government is based on the values of religious tolerance, freedom of speech and association, and the rule of law, Australia’s practices of government reflect British and North American models. At the same time, they are uniquely Australian.  The characteristics of Australian government are transparency and low level of corruption, and being internationally competitiveness helps Australia to have the lowest rank of political instability.  Australia-India political relations are harmonious and therefore these factors are an advantage and an opportunity for the Indian Exporters to consider trade with Australia.
  6. 6. PEST analysis Economical analysis  Australia has one of the most stable economies in the world. Australia’s GDP in 2012 was about 1.372 trillion USD and it becomes the 12th largest economy of the world.  During the last global financial crisis in 2007 most of the countries such as US, and European countries were suffering in recession, but Australian government could control the situation by implementing strategies that helped small businesses and individuals and kept the economy stable (Economist magazine 2013).  Australian government made an opportunity out of the financial crisis which was a threat for the whole economy and now is one of the best countries for Export trade with a very low risk.
  7. 7. PEST analysis Economical analysis  The Australian economy grew at a CAGR of more than 3% a year during 1991–2008, but then slumped to 1.4% growth in 2009. The buoyant growth was driven by sound macroeconomic policies and fiscal prudence.  Growth in 2012 was 3.5%.  World Bank has given 10th Rank for “Ease of doing Business.” GDP $ 1.372 Trillion Inflation 2.2% Per Capita $ 49100
  8. 8. PEST analysis Economical analysis Composition of GDP (%) Agriculture Industry Service Agriculture 3.70% Industry 25.60% Service 70.70%
  9. 9. PEST analysis Economical analysis • Australian Flag & Coats of Arm. • Cat & Dog Fur / Dog Collars. • Ceramic ware ( Glazed). • Cigarette Lighters. Import Restrictions • Consumption Tax 10% on Goods & Services. • Goods worth AUD 1000 attracts 10% Custom Duty. Tariff & Non Tariff Barriers • AUD is the 5th most Traded Currency. • Currency Fluctuation controlled by Reserve Bank of Australia. Currency Acceptance • AusTrade : Australian Trade Commission assists in locating business opportunities, source and Trade partners . Support Organisations
  10. 10. PEST analysis Social analysis  According to Australian Bureau of Statistics census in 2011 there was 3.5 million student in this country both international and domestics (Australian Bureau of Statistics 2013).  These students are the customer base for Online Education Solutions as residential customers and they can be the potential business users in near future.  As Australia has a good rate of economy growth, more businesses wanted to operate in this country and as a result they will need more services for their business such as internet, phone etc.
  11. 11. Australia – Cultural Etiquettes • Shake hands with everyone present upon meeting and before leaving. Allow women to offer their hands first. • Women generally do not shake hands with other women. • Use titles, Mr., Mrs., and Miss when first introduced. Meeting and Greeting • Winking at women is considered rude. • The "V" sign (made with index and middle fingers, palm facing inward) is a very vulgar gesture. The "thumbs up" gesture is also considered obscene. Body Language • It is not customary to exchange business gifts during initial meetings. • When invited to an Australian’s home, bring a small gift (flowers, chocolates, or books about your home country or region) for your hosts. • Australia produces excellent wine. Taking wine would be like taking sand to the desert. Gifts
  12. 12. PEST analysis Technological analysis  Information and communication technology Household access to the Internet has grown from 1.1 million households in 1998 to 4.7 million in 2005–06.  There were 6.7 million active Internet subscribers in Australia in 2006, with more than 1.1 million using connections with speeds of 1.5 Mbps or greater.  Research and innovation Expenditure on R&D in Australia reached more than $15.7 billion in 2004–05, up more than 19% on the figure two years previously.  Australian business accounted for the highest expenditure on R&D (54%), followed by higher education (27%).
  13. 13. Competition – Export Share Total Exports $ 258.10 billion South Korea 8.3% China 29.1% India 3.7%
  14. 14. Conclusion  Australia can be the significant Market destination for Indian Exporters. Australia offers a wide range of investment opportunities across a broad range of sectors. Using SWOT we can identify our products or services best suited for Export.  Service Sector is Potential Market, Australia has emerged as International Educational Hub thus scope for online education and skill development; IT; Telecommunication Services are in high demand.
  15. 15. Thank You Prepared by : Jagdev Singh Bhadauria