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Motivation and communication.ppt


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It's about Motivation, Model of Motivation and a role of communication in Motivation.

Motivation and communication.ppt

  2. 2. AGENDA What is Motivation? Model of Motivation  Needs Satisfaction / Classification  Example : Maslow’s Hierarchy of Needs  Rewards: intrinsic or extrinsic rewards Communication & Motivation Communication & intrinsic / extrinsic motivation Conclusion
  3. 3. DEFINING MOTIVATIONMotivation The processes that account for an individual’s intensity, direction and persistence of effort toward attaining a goal. Direction IntensityKey points: Intensity: how hard a person tries Persistence Direction: toward beneficial goal Persistence: how long a person tries MOTIVATION
  4. 4. A SIMPLE MODEL OFMOTIVATION NEEDS- BEHAVIOR- REWARDS- Creates desire to fulfill needs Results in actions Satisfy needs; (food, friendship, recognition, to fulfill needs. intrinsic or extrinsic achievement). rewards.FEEDBACK-Reward informs person whether behavior wasappropriate and should be used again.
  5. 5. Need Satisfaction Needs: physical or psychological requirements, must be met to ensure survival and well being. Unmet needs motivate people Three approaches: (1) Maslow’s Hierarchy of Needs (2) Alderfer’s ERG Theory (3) McClelland’s Learned Needs Theory
  6. 6. Needs Classification Maslow’s Alderfer’s McClelland’s Hierarchy ERG Learned NeedsHigher- Self-Actualization Growth PowerOrder Esteem Relatedness AchievementNeeds Belongingness AffiliationLower- Safety ExistenceOrder PhysiologicalNeeds
  7. 7. MASLOW’S HIERARCHY OF NEEDS NEEDS General Examples Organizational Examples Self- Challenging job Achievement actualization Job title Status Esteem Friends at work Friendship Belongingness Pension Stability Security Base salary Food Physiology
  8. 8. REWARDS- Satisfy needs; intrinsic or extrinsic rewards.Extrinsic Rewards • Good benefits, Health– tangible and visible to others insurance, Job security– given contingent on performance • Vacation timeIntrinsic Rewards • Interesting work, Learning– natural rewards new skills, Independent– associated with performing the task work situations– for its own sake
  9. 9. COMMUNICATION &MOTIVATION All communications, intentional or unintentional, have some effect. The purpose could be to generate action, inform, create understanding or communicate a certain idea/point etc. Communication role enactment reflects motivational patterns No pattern is best! Motivation managers must be flexible!
  11. 11. COMMUNICATION &INTRINSIC / EXTRINSICMOTIVATION Intrinsically motivated people view organisations as more “open” than extrinsically motivated people Extrinsic people prefer specified rule-governed communication role behaviors. Authoritarian styles of management work well with extrinsically motivated workers
  13. 13. CONCLUSIONIn today’s world, Successful leaders know what theywant, have a clear path to achieving it, and are “driven”by intrinsic rewards. Whether it’s Maslows need for self-actualization,Alderfer’s growth needs, or McClelland’s need for power,leaders are driven by a need for success andachievement.
  14. 14. VIDEO CLIPS -MOTIVATION The Power of Words - Lost Generation - The Rules for Success -