C2 Profile - Brochures & Calenders

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C2 Profile - Brochures & Calenders

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C2 Profile - Brochures & Calenders

  1. 1. The brochure printed for Cologne, Germany Food Fair. The focus of the brief was to differentiate Pakistan from all the thousands of brands present at the festival. Utilizing the Mughal art from our part of the world to give a royal feel in a contemporary fashion, we successfully made the brand stand out.
  2. 2. The gift for vistors to the Cologne, Germany Food Fair. The focus of the brief was to differentiate Pakistan from all the thousands of brands present at the festival. Utilizing the Mughal art from our part of the world to give a royal feel in a contemporary fashion, we successfully made the brand stand out.
  3. 3. The petroglyphs of the northern areas of Pakistan were used as the continuing theme of 'Heritage' which ICI utilizes in its calenders. The theme added an elegance, classiness & newnesss to the normally mundane pictures of buildings which were the stock of ICI's previous work.
  4. 4. The calender built on the 'Traditional Pakistani Taste'
  5. 5. Tara Urea wanted something to engage the farmers of Rural Punjab and ensure that its core communication of 'Being the Tara of the Farmer' remained in the design. We associated the brand with the best celebrities of the Pakistani cinema, ensuring that Tara's message shone through.
  6. 6. Tara Urea's calender designed from the stills of the branded video furthering the brand's message.
  7. 7. BD wanted a theme that built on human values for its calender. We suggested 'Happiness', the insight being that BD products ensured the happiness of all its customers.
  8. 8. BD wanted a theme that built on human values for its calender. We suggested 'Happiness', the insight being that BD products ensured the happiness of all its customers.
  9. 9. The calender highlighted the fact that Dewan's cars are not normal cars but ones that add excitement to your life.
  10. 10. Some of the stall designs we've made for our clients.
  11. 11. Some of the stall designs we've made for our clients.
  12. 12. Vehichle Designs.

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