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:-)social business planningsitash & manikco-founders
why plan social presence?communication at speed of light       everyone has a voice   and everyone is equally influentiali...
characteristics of social planning                      technology                      - online monitoring tools         ...
TransformationalSocial business programs
build brand social enablement    structureevaluate the landscape      roadmap-   technology platforms-   competitor analys...
campaigns - assets     SEO      SEO         Webinars                  Webinars             Forums                         ...
analytics - measurement                           attention                           -unique users                       ...
71%                                                                         of our customers said they will               ...
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Social Business Planning for Businesses

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The slides talk about social infrastructure and planning for businesses

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Social Business Planning for Businesses

  1. 1. :-)social business planningsitash & manikco-founders
  2. 2. why plan social presence?communication at speed of light everyone has a voice and everyone is equally influentialimpact Communications Customer Service Sales Product dev. Customers Employees Support team Marketing Supply chain BRAND
  3. 3. characteristics of social planning technology - online monitoring tools -sentiment analysis -social media channel management tool processes - brand guidelines for social channels - service workflow & SLAs people - collaboration and integration with technology & processes - information enablement
  4. 4. TransformationalSocial business programs
  5. 5. build brand social enablement structureevaluate the landscape roadmap- technology platforms- competitor analysis Analytics Analytics CRM CRM measurement- sentiment analysis- internal stakeholders Social & Mobile Apps Social & Mobile Apps Facebook Facebook Twitter Twitter assets SEO SEO Webinars Webinars Forums Forums Blogs Blogs Demos Demos Micro sites Micro sites foundation Customer videos Customer videos Website Website Collaterals Collaterals
  6. 6. campaigns - assets SEO SEO Webinars Webinars Forums Forums Blogs Blogs Social & Mobile Apps Social & Mobile Apps Facebook Facebook Twitter TwitterLearn the latest trends Establish Governance Engage in conversation -Clearly defined policies -Build interactive content -Add value to audience -Respond and engage Prioritize Objectives Define activities Measure and Refine -Build online reputation -Select the social networks -Monitor and listen -Define target audience -Identify resources -Capture and Report -Business growth -Integrate with offline marketing -Refine the strategy
  7. 7. analytics - measurement attention -unique users -page views -followers engagement -total interactions -comments -responses -shares -retweets influence -external linkages -subscriptions -sentiment analysis
  8. 8. 71% of our customers said they will use Jade Magnet again of our projects every month are 35% from repeat customersconnect with ussitash | co founder & ceo manik | co founder & cmositash@jademagnet.com | 9902433688 manik@jademagnet.com | 9986049185 customer delight is our culture * The above data is based on the survey we did with 50 customers at Jade Magnet

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