Use Online Marketing to Date Your Leads & Marry Your Customers

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As a small business, it is important to nurture your leads and bring them through the sales funnel. But how to do that? Furthermore, how can you do that using social media. Ja-Nae walks you through how to use social media to connect with your leads and bring them through the sales funnel.

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  • http://www.flickr.com/photos/rustumlongpig/4029147039/
  • Before you do anything, identify your target personas. What is their role? What are their goals? What do they care about? What is stopping them? Where do they hang out?
  • Just as at a cocktail party, listen to the conversation before joining it to make sure it is the right place for you.
  • Message alignment +engagement = sales conversion
  • Create a methodology. Weave your message with the customer need to create valuable engagement.
  • Match capabilities to needs in order to find effective solutions for your potential customers
  • Use Online Marketing to Date Your Leads & Marry Your Customers

    1. 1. Use Online Marketing To Date Your Leads & Marry Your Customers Ja-Nae Duane:
    2. 2. Create Your Sales Funnel
    3. 3. Identify Target Personas
    4. 4. Listen
    5. 5. Make Your Message Clear
    6. 6. Weave Your Message
    7. 7. Where Opportunity Lies Buyer Needs Your Capabilities
    8. 8. Every Customer is Different
    9. 9. Things We Value Take Time to Build
    10. 10. Measure Success
    11. 11. /TheSunQueen /OverdriveInteractive @TheSunQueen @Ovrdrv http://ow.ly/70r4YLet’s Connect!

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