Barcelona Final Report


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Barcelona Final Report

  1. 1. in BARCELONA Carl o s Romero, Barcelona Municipality Final Conference Chamber of Commerce & Industry of Romania, Bucharest – Dacia Room , 19 December 2008
  2. 2. <ul><li>Summary of presentation </li></ul><ul><li>Introduction, context </li></ul><ul><li>WP 3 Bike sharing </li></ul><ul><li>WP 4 Communication & Awareness </li></ul><ul><li>WP 5 Planning for Cycling </li></ul><ul><li>WP 6 Local Partnerships Building </li></ul><ul><li>Lessons learned, Conclusions </li></ul>
  3. 3. <ul><li>Introduction, context </li></ul>
  4. 4. <ul><li>Barcelona: basic data </li></ul><ul><li>Capital of Catalonia, & 2nd city of Spain </li></ul><ul><li>Pop. of 1,593,000 inhabitants, in 100km 2 </li></ul><ul><li>EU lead tourist destination (long weekends) </li></ul><ul><li>Daily mobility (internal trips): </li></ul><ul><li>4,69M. trips in 2005, rising to 4,92M. in 2007 </li></ul>
  5. 5. CCB: Civic Commission for the Bicycle Infrastructures Group Plans and develops projects which include cyclist infrastructures (parking stands, bike lanes, signalling). Promotion Group Promotes bicycle use among the citizens, visitors, enterprises and institutions. Management Group Develops projects in order to provide more bicycle services to citizens (ex: bike rental). Barcelona Municipality leads WP6: Partnerships, building upon a Civic Commission established in 1994
  6. 6. Prior to SPICYCLES (1/2): In the post-1992-Olympics period, the CCB has had considerable success in coordinating municipal depts & associations to develop infrastructure….. “ BICING” public bike scheme
  7. 7. .. but the cycling mode share was only 0,75% in 2005... … in spite of Communications aimed at promoting the benefits of cycling… .. And with the Cycling Master Plan still under development 2006 Spicycles benchmark : silver Prior to SPICYCLES (2/2):
  8. 8. WP3 Bike rental <ul><li>Private sector </li></ul><ul><ul><li>Several private enterprises rent bikes. </li></ul></ul><ul><li>Ciclobus </li></ul><ul><ul><li>Launched in 2004, involving the participation of the City Council, TMB, Barcelona Tourism & the Universal Forum of the Cultures 2004. </li></ul></ul><ul><ul><li>It features a bike rental system in four spots in the city, with adapted buses, & 400 bikes at each point. </li></ul></ul>This was how bike sharing was reported, at the Rome Kick-Off (2nd feb ’06); with ideas for the Master Plan still unclear, Barcelona did not have an action planned in WP3… © Turisme de Barcelona © Turisme de Barcelona
  9. 9. <ul><li>Jordi Hereu, Mobility & Safety Councillor was a principal actor in the implementation of Green Area, an integral on-street parking scheme (promoted by municipal services company B:SM) during 2004-2005 </li></ul><ul><li>Controlling over 60,000 spaces, Green Area produces a revenue surplus that is reinvested in measures to promote sustainable mobility (OSMOSE award winner, 2006). </li></ul>Key actors, car traffic restraint
  10. 10. <ul><li>WP 3 Bike Sharing </li></ul>
  11. 11. BICING , individual public transport system: a new & complementary initiative <ul><li>Berlin, 8-9 February Meeting, 2007: </li></ul><ul><li>As part of Jordi Hereu‘s Candidature for Mayor (March elections), the new plans for bike sharing are presented: </li></ul><ul><li>Award by public tender to ClearChannel, Municipal company B:SM is in charge of the service management. </li></ul><ul><li>The card-based system works, pre-paid, personal and non-transferable. </li></ul><ul><li>Pick-up & return of cycles is designed to operate on a distance to access of less than 300 metres. </li></ul><ul><li>March: 200 bicycles / 15 stations </li></ul><ul><li>July: 1,500 bicycles / 100 stations </li></ul>
  12. 12. Barcelona BICING public bikes <ul><li>Within 20 months, political will, financial investment and technical cooperation enabled: </li></ul><ul><li>A 200-bike pilot to become a city-wide service of 6,000 bikes, 400 stations </li></ul><ul><li>With 180.000 subscribers </li></ul><ul><li>13,5 million journeys by bike </li></ul><ul><li>(28% connecting with other modes) </li></ul><ul><li>& boosted cycle infrastructure planning…. </li></ul>For more info:
  13. 13. The Barcelona Bicing case is being widely studied; this example shows work by London TfL’s preliminary specificaction (source: OBIS)
  14. 14. <ul><li>WP 4 Communication & Awareness </li></ul>
  15. 15. Marketing with schools : 2008: 12 schools, 781 students 2007: 12 schools, 876 students 2006: 12 schools, 959 students Over 3 years, a total of 2,616 school pupils have participated in this Communication Action
  16. 16. Bike Week : - Celebrated annually. - Over 25.000 leaflets produced & distributed. - Includes: information point, courses on how to drive a bicycle, how to repair your bicycle, free reflective materials, free bike loans, route rides for companies, kids bike circuit, mass rides, etc. - Promotions of the WP6 cycle registration scheme.
  17. 17. <ul><li>1st Catalonian Cycling Congress (2006) </li></ul><ul><li>7 to 11 June, 2006 at Barcelona Forum. Full interaction with 2nd Spicycles Consortium meeting, inc. site visit </li></ul>
  18. 18. Palau de Congressos de Catalunya, Barcelona, 29 & 30 of Nov. 2007 - In response to initial success & continued development of the Bicing scheme, Barcelona Municipality collaborated with National Institution for Energy Diversification (IDAE) & the Territory Department of the Government of Catalonia, organising this conference. http:// /
  19. 19. <ul><li>Sustainable Mobility Week </li></ul><ul><li>Celebrated in September, annually. </li></ul><ul><li>Over 25.000 leaflets produced, distributed (including EU projects references). </li></ul><ul><li>Highlights: 5 actions for promoting cycling: </li></ul><ul><ul><li>Edition of the Bicycle Guide </li></ul></ul><ul><ul><li>Increase of cycle parking spaces </li></ul></ul><ul><ul><li>Increase of cycle lane kms </li></ul></ul><ul><ul><li>Safety improvements </li></ul></ul><ul><ul><li>Simplified cycle registration procedures </li></ul></ul><ul><li>Updates progress on implementing Bicing as a part of Individualised Public Transport. </li></ul>
  20. 20. <ul><li>Conceived, published, & distributed. </li></ul><ul><li>- Draws together into one map the city’s cycling infrastructures, presenting them within a scheme of integrated public transport that includes the bike-sharing service “Bicing”. </li></ul><ul><li>- Marks a watershed in Communication: (“How to” cycle, rather than “Why not cycle?”) </li></ul>Bike Guide
  21. 21. <ul><li>WP 5 Planning for Cycling </li></ul>
  22. 22. Cycling Master Plan One of the main initiatives to promote cycling in a coordinated manner is the development of a Cycle Master Plan, something that Barcelona achieved in the first year of the project. The CMP actions envisaged in SPICYCLES were: • Cycling infrastructure (lanes & parking places) • Cycles counts & monitoring
  23. 23. <ul><li>Infrastructure Planning & Implementation </li></ul><ul><li>Near 7.000 new parking places in 2007. </li></ul><ul><li>Near 6.000 new parking places in 2008 (20.392 in total). </li></ul><ul><li>(more than 4 times the level at the start of the project) </li></ul><ul><li>28 km of new lanes implemented in 2007-08 (total of 155kms). </li></ul><ul><li>30 km/h zones; first four zones implemented </li></ul><ul><li>Bike Guide map integrates: </li></ul><ul><li>· The current Bicing scheme with : </li></ul><ul><ul><li>· The bicycle lanes network </li></ul></ul><ul><ul><li>· 30-zones map </li></ul></ul><ul><ul><li>· Underground bicycle parking places </li></ul></ul>
  24. 24. Cycle Monitoring (1/2) The first count sites were presented to Spicycles delegates in June 2006. By the end of the year, counts registered at 16 permanent sites were processed. Total volume of average daily cycle traffic: 27.111 units in 2006 36.917 during 2007 Manual counts attributed three-quarters of the total 36,2% growth in cycle traffic to the Bicing scheme (of 1.500 bikes at that time).
  25. 25. Cycle Monitoring (2/2) The intelligence of the monitoring system is used to produce a cycle traffic map. This helps planners to identify the sections carrying heaviest traffic, and needs for new connecting links.
  26. 26. <ul><li>WP 6 Local Partnerships Building </li></ul>
  27. 27. Infrastructures Group Plans and develops projects which include cyclist infrastructures (parking stands, bike lanes, signalling). Promotion Group Promotes bicycle use among the citizens, visitors, enterprises and institutions. The work of the CCB, (30+ actors, reported in Del.6.1) has guided the actions implemented, especially in WPs 4, 5 & 6 CCB: Civic Commission for the Bicycle Management Group Develops projects in order to provide more bicycle services to citizens (ex: bike rental).
  28. 28. <ul><li>Three shops participated as accredited centres: </li></ul><ul><li>483 participants registered during initial pilot </li></ul><ul><li>(project target was 100 users) </li></ul><ul><li>97% acceptance of optional marking system </li></ul><ul><li>Although Bicing has reduced the problem of bike theft, the Municipality has responded to the pilot results and the views of the CCB by implementing a web-based cycle registration service (managed by B:SM municipal company) </li></ul><ul><li>- 650 free registration packs (Bicycle Week) </li></ul><ul><li>Registration system simplified </li></ul><ul><li>Sept. ’08: 1.227 registered bikes / 20 stolen bikes. </li></ul>Cycle registration
  29. 29. <ul><li>2008 : project ends, Barcelona celebrates 10th anniversary of Mobility Pact </li></ul>Copyright: Manuel Sosias / Ajuntament de Barcelona.
  30. 30. <ul><li>Lessons learned, Conclusions </li></ul>
  31. 31. <ul><li>According to Municipal statistics, the 2005 cycling mode share of 0.75% has been improved by +1,01%, reaching a cycling mode share of 1,76% in 2007 (project target was an increase of +0,5%)…. </li></ul><ul><li>… but 1,8% is still low compared to other cities in the Spicycle benchmark (Berlin, Göteborg) </li></ul><ul><li>The good progress must be maintained! </li></ul>Overall project objective
  32. 32. <ul><li>The Bicing scheme has been a key element in increasing the numbers of cyclists </li></ul><ul><li>The measures implemented in Spicycles form complementary elements of an Integrated Approach </li></ul><ul><li>The organisational framework established in Barcelona has facilitated the implementation of successful actions prior to, and in the course of the Spicycles project. </li></ul>Integrated approach
  33. 33. <ul><li>The number of Bicing subscribers is still increasing. </li></ul><ul><li>Barcelona Municipality participates in the OBIS project to learn and contribute to best practice for public bike schemes. </li></ul><ul><li>The city-wide Bicing scheme will need accompanying actions (communication, monitoring, infrastructures planning... along the lines realised in Spicycles) if it is to gain additional mobility share. </li></ul>Outlook
  34. 34. Thanks for your attention! [email_address] Xmas greetings from Simon [email_address]