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Out Care The Competition - Your Marketing Strategy in 2015

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Out Care The Competition - Your Marketing Strategy in 2015

  1. 1. Out Care the competition
  2. 2. “We want to embrace diversity. If you feel, respectively, that you can get a higher return than the 38 percent you got last year, it’s a free country. You can sell your shares of Starbucks and buy shares in another company.” -Howard Shultz, CEO Starbucks
  3. 3. the pope’s inauguration
  4. 4. The “John Oliver” effect
  5. 5. vs
  6. 6. Our world is way more fun than you think it is.
  7. 7. How often do kids laugh per day?
  8. 8. How often do adults laugh per day?
  9. 9. You are never going to please everyone
  10. 10. We’ve come a long way haven’t we?
  11. 11. 200 years ago
  12. 12. 100 years ago
  13. 13. 50 years ago
  14. 14. We’ve come a long, long way.
  15. 15. 80,000
  16. 16. 35,000,000
  17. 17. Out care your competition
  18. 18. but it’s not all rainbows and unicorns
  19. 19. How do you out care the competition?
  20. 20. don’t go to networking breakfasts
  21. 21. do something impossible
  22. 22. “What the whole world wants is a good job. This is one of the most important discoveries Gallup has ever made.” -Jim Clifton, Chairmen and CEO, Gallup
  23. 23. Everyone has the choice to care more in every situation.
  24. 24. When are you going to start?
  25. 25. www.strategylab.ca jephmaystruck(at)gmail.com

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