1.
just try it!(cheat codes on how to differentiate)

2.
“you can fit in or
standout but
you can’t do
both.”
-seth godin

3.
“all the creativity books in the
world aren’t going to help
you if you aren’t willing to
have lousy, lame,
and dangerously
bad ideas.”
-seth Godin

4.
creativity is taking two things
that don’t belong together
and putting them together.

5.
like a cactus balloon!

6.
anyone can learn to differentiate,
just like practicing a sport, or
playing a video game!!

7.
stop looking for a formula
start creating something!

8.
this is a song
about a painting
in a video on a
website

9.
if you don’t feel dumb every day
you probably aren’t
doing much.

10.
“the biggest thing about
collaborating is completely
removing your ego.”
-kendrick lamar

11.
create history

12.
if

13.
you never beat a video
game on the
first try

14.
the future belongs to
the creative class

15.
everyone is born creative.
everyone is given a box of
crayons in kindergarden.

16.
just try
it!

17.
strategylab.ca
cupcakesandwebsites.com
soundcloud.com/dj-clumsy-vegetarian
@jephmaystruck
@stratlab
special thanks to brandon wu