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AUGMENTED REALITY
& MUSEUMS
AUGMENTED REALITY BARCELONA  ‐ MEETUP‐01
2013‐october‐3
Campus La Salle Barcelona
ISIDRO NAVARRO
AR & VR - Architect
Augmented Reality & Museums
By ISIDRO NAVARRO

INTRODUCTION

• Meetup ‘AR Barcelona’
– Introduction to Meetup

• Augmented Reality & Museums
– AR concept
– Contents and Technology
– Applications
– Future of AR in Museums

AUGMENTED REALITY BARCELONA

2
Augmented Reality & Museums
By ISIDRO NAVARRO

INTRODUCTION

MEETUP AR BARCELONA
Augmented Reality Meetups around the world
+ 32 Meetups about AR
+ 5000 members into AR specific groups
AUGMENTING REALITY – LONDON – 554 MEMBERS – Organizer: Steve Dann
ARNY Augmented Reality New York – 1432 members – Org: Ori Inbar
ARLA Augmented Reality Los Angeles – 546 members – Org: Chris Nunes
Augmented Reality Chicago – 184 members – Org: Patrick O’Shaughnessey

AUGMENTED REALITY BARCELONA

3
Augmented Reality & Museums

INTRODUCTION

By ISIDRO NAVARRO

Topics
Coming…
Augmenting Reality for Education (London, oct 30)
Augmenting Reality with Qualcomm (London,  nov 27)
ARNY – Augmented Reality New York Monthly Meetup
Previous
AR opportunities 2013 (Layar – Amsterdam, july 22)
Augmented Reality Bootcamp (Los Angeles, June 26)
What's the 'state of the union' in AR? (pre‐ARE2012 
warmup) (San Franciso, May 1)
AUGMENTED REALITY BARCELONA

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Augmented Reality & Museums
By ISIDRO NAVARRO

AUGMENTED REALITY BARCELONA

INTRODUCTION

5
Augmented Reality & Museums
By ISIDRO NAVARRO

AUGMENTED REALITY

AUGMENTED REALITY & MUSEUMS
Concept
Augmented reality is a combination of reality and virtual information in real time.

VIDEO

Filas ‐ Finanziaria laziale di sviluppo, Italia
"DTC ‐‐ The Lazio Cultural Heritage Technology District“
http://www.sorinvoicu.com/PORTFOLIO/PROJECTS/2010_Spot_Filas.html
AUGMENTED REALITY BARCELONA

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Augmented Reality & Museums

AUGMENTED REALITY

By ISIDRO NAVARRO

Contents and Technology
Contents: Texts, Images, 3D Models, Links, Social Networks, etc..
Technology: image or 3d object recognition, indoor location or outdoor geo‐
location.

VIDEO

AUGMENTED REALITY BARCELONA

7
Augmented Reality & Museums
By ISIDRO NAVARRO

APPLICATIONS

MOBILE APPLICATION
ARART application in art exhibitions
URL & video ‐> arart.info
ARART

AUGMENTED REALITY BARCELONA

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Augmented Reality & Museums
By ISIDRO NAVARRO

APPLICATIONS

FUTURE OF AR & MUSEUMS
VISITORS – immersive experiences
TECHNOLOGY ‐ HCI, AR, MR, VR, Touchscreen surfaces, …
ART – accesibility to contents, social sharing
ARTISTS – new possibilities, AR art

THE WALL ‐ Cleveland Museum of Art
AUGMENTED REALITY BARCELONA

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Augmented Reality & Museums

APPLICATIONS

By ISIDRO NAVARRO

Future of AR & museums
Augmented Reality Artists

VIDEO

In 2010 Manifest.AR brought you “We AR in MoMA“, the pathbreaking uninvited AR 
intervention at the Museum of Modern Art in New York.
The international cyberartist group Manifest.AR extended the Giardini of the Venice 
Biennial with extra pavilions constructed in the new medium of Augmented Reality (AR)

AUGMENTED REALITY BARCELONA

10
Augmented Reality & Museums
By ISIDRO NAVARRO

ISIDRO NAVARRO
LinkedIn
Youtube
Slideshare
Google+
Twitter
Facebook
Meetup

AUGMENTED REALITY BARCELONA

11

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