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Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CL...
Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CL...
3Political Monitor | September 2016 | Final | Public
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HOW WOULD YOU VOTE IF THERE WERE A GENERAL ELECTI...
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ARE YOU SATISFIED OR DISSATISFIED WITH THE WAY…. IS RUNNI...
6Political Monitor | September 2016 | Final | Public
HOW SATISFIED OR DISSATISFIED ARE YOU WITH THE WAY … IS DOING HIS/HER...
7Political Monitor | September 2016 | Final | Public
HOW SATISFIED OR DISSATISFIED ARE YOU WITH THE WAY … IS DOING HIS/HER...
8Political Monitor | September 2016 | Final | Public
HOW SATISFIED OR DISSATISFIED ARE YOU WITH THE WAY … IS DOING HIS JOB...
9Political Monitor | September 2016 | Final | Public
ARE YOU SATISFIED OR DISSATISFIED WITH THE WAY THERESA MAY IS DOING H...
10Political Monitor | September 2016 | Final | Public
ARE YOU SATISFIED OR DISSATISFIED WITH THE WAY THERESA MAY IS DOING ...
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DO YOU THINK THAT THE GENERAL ECONOMIC CONDITION OF THE COUNTRY WILL...
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I AM GOING TO READ OUT SOME THINGS BOTH FAVOURABLE AND UNFAVOURABLE ...
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I AM GOING TO READ OUT SOME THINGS BOTH FAVOURABLE AND UNFAVOURABLE ...
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I AM GOING TO READ OUT SOME THINGS BOTH FAVOURABLE AND UNFAVOURABLE ...
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HOW MUCH, IF AT ALL, DO YOU TRUST ………. TO MAKE THE RIGHT DECISIONS F...
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WHICH OF THESE STATEMENTS COMES CLOSEST TO YOUR VIEWS OF… THERESA MA...
23Political Monitor | September 2016 | Final | Public
WHICH OF THESE STATEMENTS COMES CLOSEST TO YOUR VIEWS OF… JEREMY COR...
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WHICH OF THESE STATEMENTS COMES CLOSEST TO YOUR VIEWS OF… TIM FARRON...
Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CL...
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Ipsos MORI Political Monitor: September 2016

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As party conference season begins new Ipsos MORI polling reveals the public remain more positive about the new Prime Minister than they do Jeremy Corbyn on many key leader image attributes.

Theresa May continues to enjoy her honeymoon period with more than half (54%) of Britons satisfied with her performance as Prime Minister and 27% saying they are dissatisfied – leaving her a net satisfaction score of +27 (although down by 8 points from last month). Jeremy Corbyn however continues to struggle with public approval with 27% satisfied in him doing his job as leader of the Labour party and three in five (58%) dissatisfied - leaving him a net score of -31 (up 2 points). While Theresa May has overwhelming support from her own party (81% satisfied and 6% dissatisfied) Labour voters are split on their assessment of their leader (47% satisfied vs. 46% dissatisfied, although this has improved since August).

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Ipsos MORI Political Monitor: September 2016

  1. 1. Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) © 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. 1 Ipsos MORI September 2016 POLITICAL MONITOR
  2. 2. Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 2 VOTING INTENTIONS
  3. 3. 3Political Monitor | September 2016 | Final | Public 40% 34% 9% 5% 6% 6% HOW WOULD YOU VOTE IF THERE WERE A GENERAL ELECTION TOMORROW? Source: Ipsos MORI Political Monitor Base: 1,000 British adults 18+, 10th – 14th September 2016 ; Headline Voting Intention: all 9/10 certain to vote and always/usually/it depends vote in General Elections = 758. Headline voting intention is based on a method that would have given most accurate results in the 2015 GE. Voting Intention 38% 35% 10% 4% 7% 6% ALL GIVING A VOTING INTENTIONHEADLINE VOTING INTENTION CONSERVATIVE LEAD = +3 CONSERVATIVE LEAD = +6 CONSERVATIVE LABOUR UKIP GREEN LIB DEM OTHER
  4. 4. Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 4 SATISFACTION WITH THE GOVERNMENT AND PARTY LEADERS
  5. 5. 5Political Monitor | September 2016 | Final | Public 22% 33% 45% ARE YOU SATISFIED OR DISSATISFIED WITH THE WAY…. IS RUNNING THE COUNTRY / DOING HIS/HER JOB AS PRIME MINISTER /LEADER OF THE LABOUR PARTY/LEADER OF THE LIBERAL DEMOCRATS ? Source: Ipsos MORI Political Monitor Base: 1,000 British adults 18+, 10th – 14th September 2016 . Swing is calculated as the average of change in % “satisfied” and % “dissatisfied Satisfaction with leaders and the Government 39% 52% 9% -4% swing from August 2016 +1% swing from August 2016 -1.5% swing from August 2016 - 4.5% swing from August 2016 +27 Net -31 Net -11 Net -13 Net SATISFIED 54% SATISFIED 27% SATISFIED 22% SATISFIED 39% DISSATISFIED 27% DISSATISFIED 58% DISSATISFIED 33% 3DISSATISFIED 52% 54% 27% 19% 27% 58% 15% Theresa May Jeremy Corbyn Tim Farron The Government
  6. 6. 6Political Monitor | September 2016 | Final | Public HOW SATISFIED OR DISSATISFIED ARE YOU WITH THE WAY … IS DOING HIS/HER JOB AS … ? Source: Ipsos MORI Political MonitorBase: c.1,000 British adults each month Satisfaction with Party leaders Sept 2015 – August’16 0 10 20 30 40 50 60 Sep15 Oct15 Nov15 Dec15 Jan16 Feb16 Mar16 Apr16 May16 Jun16 Jul16 Aug16 Sep16 MAY CORBYN FARRON 54% 27% 22%
  7. 7. 7Political Monitor | September 2016 | Final | Public HOW SATISFIED OR DISSATISFIED ARE YOU WITH THE WAY … IS DOING HIS/HER JOB AS PRIME MINISTER? Source: Ipsos MORI Political MonitorBase: c.1,000 British adults each month Net satisfaction with Prime Ministers MAY CAMERON BROWN MAJOR BLAIR THATCHER Netsatisfaction NUMBER OF MONTHS FROM BECOMING PRIME MINISTER Note: Data collected prior to February 2008 was collected via face-to-face methodology; data collected from February 2008 was via telephone May
  8. 8. 8Political Monitor | September 2016 | Final | Public HOW SATISFIED OR DISSATISFIED ARE YOU WITH THE WAY … IS DOING HIS JOB AS LEADER OF THE … PARTY? Source: Ipsos MORI Political MonitorBase: c.1,000 British adults each month Net satisfaction with Opposition Leaders (1994 – 2016) Note: Data collected prior to February 2008 was collected via face-to-face methodology; data collected from February 2008 was via telephone Number of months from becoming Opposition Leader Netsatisfaction HOWARD BLAIR (94-97) DUNCAN SMITH (01-03) MILIBAND (10-15) CAMERON (05-10) HAGUE (97-01) CORBYN (15-present)
  9. 9. 9Political Monitor | September 2016 | Final | Public ARE YOU SATISFIED OR DISSATISFIED WITH THE WAY THERESA MAY IS DOING HER JOB AS PRIME MINISTER? Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016 Theresa May (satisfaction) 54% 27% 19% September 2016 August 2016 SATISFIED 54% DISSATISFIED 27% DON’T KNOW 19% Net = +27 54% 19% 27% SATISFIED 54% DISSATISFIED 19% DON’T KNOW 27% Net = +35
  10. 10. 10Political Monitor | September 2016 | Final | Public ARE YOU SATISFIED OR DISSATISFIED WITH THE WAY THERESA MAY IS DOING HER JOB AS PRIME MINISTER? Source: Ipsos MORI Political MonitorBase: 345 Conservative supporters 18+ 10th – 14th September and 368 Conservative supporters 18+, 13th – 15th August 2016 Theresa May (satisfaction amongst Conservative supporters 81% 6% 13% September 2016 August 2016 SATISFIED 81% DISSATISFIED 6% DON’T KNOW 13% Net = +75 76% 4% 20% SATISFIED 76% DISSATISFIED 4% DON’T KNOW 20% Net = +72
  11. 11. 11Political Monitor | September 2016 | Final | Public 27% 58% 15% 0 10 20 30 40 50 60 70 80 90 100 Oct-15 Nov-15 Dec-15 Jan-16 Feb-16 Mar-16 Aprl-16 May-16 Jun-16 Jul-16 Aug-16 Sep-16 SATISFIED 27% DISSATISFIED 58% DON’T KNOW 15% Net = -31 ARE YOU SATISFIED OR DISSATISFIED WITH THE WAY JEREMY CORBYN IS DOING HIS JOB AS LEADER OF THE LABOUR PARTY? Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016 Jeremy Corbyn (satisfaction) September 2016 September 2015 – September 2016 Satisfied Dissatisfied
  12. 12. 12Political Monitor | September 2016 | Final | Public 47% 46% 8% 0 10 20 30 40 50 60 70 Sep-15 Oct-15 Nov-15 Dec-15 Jan-16 Feb-16 Mar-16 Aprl-16 May-16 Jun-16 Jul-16 Aug-16 Sep-16 SATISFIED 47% DISSATISFIED 46% DON’T KNOW 8% Net = +1 ARE YOU SATISFIED OR DISSATISFIED WITH THE WAY JEREMY CORBYN IS DOING HIS JOB AS LEADER OF THE LABOUR PARTY? Source: Ipsos MORI Political MonitorBase: 298 Labour supporters 18+, 10th – 14th September 2016 Jeremy Corbyn (satisfaction amongst Labour supporters) September 2016 September 2015 – September 2016 Satisfied Dissatisfied
  13. 13. 13Political Monitor | September 2016 | Final | Public 22% 33% 45% 0 5 10 15 20 25 30 35 40 Sep-15 Oct-15 Nov-15 Dec-15 Jan-16 Feb-16 Mar-16 Aprl-16 May-16 Jun-16 Jul-16 Aug-16 Sep-16 SATISFIED 22% DISSATISFIED 33% DON’T KNOW 45% Net = -11 ARE YOU SATISFIED OR DISSATISFIED WITH THE WAY TIM FARRON IS DOING HIS JOB AS LEADER OF THE LIBERAL DEMOCRATS? Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016 Tim Farron (satisfaction) September 2016 September 2015 – September 2016 Satisfied Dissatisfied
  14. 14. Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 14 ECONOMIC OPTIMISM
  15. 15. 15Political Monitor | September 2016 | Final | Public 36% 24% 37% 3% 0 10 20 30 40 50 60 70 80 Aug-04 Feb-05 Aug-05 Mar-06 Oct-06 Jun-07 Jan-08 Jul-08 Jan-09 Jul-09 Jan-10 Jul-10 Feb-11 Aug-11 Feb-12 Aug-12 Feb-13 Aug-13 Feb-14 Aug-14 Feb-15 Sep-15 Mar-16 Sep-16 IMPROVE 36% STAY THE SAME 24% GET WORSE 37% DON’T KNOW 3% EOI = -1 DO YOU THINK THAT THE GENERAL ECONOMIC CONDITION OF THE COUNTRY WILL IMPROVE, STAY THE SAME OR GET WORSE OVER THE NEXT 12 MONTHS? Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016 Economic Optimism Index September 2016
  16. 16. 16Political Monitor | September 2016 | Final | Public DO YOU THINK THAT THE GENERAL ECONOMIC CONDITION OF THE COUNTRY WILL IMPROVE, STAY THE SAME OR GET WORSE OVER THE NEXT 12 MONTHS? Source: Ipsos MORI Political MonitorBase: c.1,000 British adults each month The Ipsos MORI Economic Optimism Index -80 -60 -40 -20 0 20 40 Feb1997 Jul1997 Dec1997 May1998 Oct1998 Mar1999 Aug1999 Jan2000 Jun2000 Nov2000 Apr2001 Sep2001 Feb2002 Jul2002 Dec2002 May2003 Oct2003 Mar2004 Aug2004 Jan2005 Jun2005 Nov2005 Apr2006 Sep2006 Feb2007 Jul2007 Dec2007 May2008 Oct2008 Mar2009 Aug2009 Jan2010 Jun2010 Nov2010 Apr2011 Sep2011 Feb2012 Jul2012 Dec2012 May2013 Oct2013 Mar2014 Aug2014 Jan2015 Jun2015 Nov2015 Apr2016 Sep2016 -1
  17. 17. Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 17 Leader image
  18. 18. 18Political Monitor | September 2016 | Final | Public I AM GOING TO READ OUT SOME THINGS BOTH FAVOURABLE AND UNFAVOURABLE THAT HAVE BEEN SAID ABOUT VARIOUS POLITICIANS. WHICH OF THESE, IF ANY, DO YOU THINK APPLY TO ……? Source: Ipsos MORI Political Monitor Leader Image – Jeremy Corbyn and Theresa May Base: 1,000 British adults 18+, 10th – 14th September 2016 68% 52% 56% 61% 43% 25% 37% 55% 75% 44% 24% 18% 30% 44% 44% 24% 32% 38% 49% 52% Capable leader Good in a crisis Has sound judgement Understands the problems facing Britain Out of touch with ordinary people More style than substance Has got a lot of personality Has a clear vision for Britain Patriotic More honest than most politicians MAY CORBYN
  19. 19. 19Political Monitor | September 2016 | Final | Public I AM GOING TO READ OUT SOME THINGS BOTH FAVOURABLE AND UNFAVOURABLE THAT HAVE BEEN SAID ABOUT VARIOUS POLITICIANS. WHICH OF THESE, IF ANY, DO YOU THINK APPLY TO THERESA MAY? Source: Ipsos MORI Political Monitor Leader Image – Theresa May Base: 1,000 British adults 18+, 10th – 14th September 2016 62% 51% 46% 51% 64% 45% 41% 56% 76% 30% 68% 52% 56% 61% 43% 25% 37% 55% 75% 44% Capable leader Good in a crisis Has sound judgement Understands the problems facing Britain Out of touch with ordinary people More style than substance Has got a lot of personality Has a clear vision for Britain Patriotic More honest than most politicians SEPTEMBER 2016 SEPTEMBER 2015 (DAVID CAMERON)
  20. 20. 20Political Monitor | September 2016 | Final | Public I AM GOING TO READ OUT SOME THINGS BOTH FAVOURABLE AND UNFAVOURABLE THAT HAVE BEEN SAID ABOUT VARIOUS POLITICIANS. WHICH OF THESE, IF ANY, DO YOU THINK APPLY TO JEREMY CORBYN? Source: Ipsos MORI Political Monitor Leader Image – Jeremy Corbyn Base: 1,000 British adults 18+, 10th – 14th September 2016 32% 23% 32% 49% 39% 25% 41% 47% 37% 54% 24% 18% 30% 44% 44% 24% 32% 38% 49% 52% Capable leader Good in a crisis Has sound judgement Understands the problems facing Britain Out of touch with ordinary people More style than substance Has got a lot of personality Has a clear vision for Britain Patriotic More honest than most politicians SEPTEMBER 2015 SEPTEMBER 2016
  21. 21. 21Political Monitor | September 2016 | Final | Public HOW MUCH, IF AT ALL, DO YOU TRUST ………. TO MAKE THE RIGHT DECISIONS FOR BRITAIN ON IMMIGRATION? Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016 Immigration and Brexit Theresa May 8 23 26 38 4 Jeremy Corbyn A GREAT DEAL A FAIR AMOUNT NOT VERY MUCH NOT AT ALL DON’T KNOW 10 4721 17 6
  22. 22. 22Political Monitor | September 2016 | Final | Public WHICH OF THESE STATEMENTS COMES CLOSEST TO YOUR VIEWS OF… THERESA MAY AND THE CONSERVATIVE PARTY? Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016 Leaders and their parties – Theresa May 32% 28% 6% 27% 7% May & the Conservative Party % September 2016 Change since September 2015 (David Cameron) Total like her 60 +16 Total do not like her 33 -19 Total like the party 38 -3 Total do not like the party 55 0 I LIKE HER AND I LIKE THE PARTY I LIKE HER BUT I DO NOT LIKE THE PARTY I DO NOT LIKE HER BUT I LIKE THE PARTY I DO NOT LIKE HER AND I DO NOT LIKE THE PARTY DON’T KNOW
  23. 23. 23Political Monitor | September 2016 | Final | Public WHICH OF THESE STATEMENTS COMES CLOSEST TO YOUR VIEWS OF… JEREMY CORBYN AND THE LABOUR PARTY? Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016 Leaders and their parties – Jeremy Corbyn Corbyn & the Labour Party % September 2016 Change since September 2015 Total like him 37 0 Total do not like him 54 -1 Total like the party 46 +6 Total do not like the party 45 -7 23% 14% 23% 31% 8% I LIKE HIM AND I LIKE THE PARTY I LIKE HIM BUT I DO NOT LIKE THE PARTY I DO NOT LIKE HIM BUT I LIKE THE PARTY I DO NOT LIKE HIM AND I DO NOT LIKE THE PARTY DON’T KNOW
  24. 24. 24Political Monitor | September 2016 | Final | Public WHICH OF THESE STATEMENTS COMES CLOSEST TO YOUR VIEWS OF… TIM FARRON AND THE LIBERAL DEMOCRAT PARTY? Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016 Leaders and their parties – Tim Farron Farron & the Liberal Democrat Party % September 2016 Change since September 2015 Total like him 23 -1 Total do not like him 46 +2 Total like the party 28 0 Total do not like the party 41 +1 15% 8% 13% 33% 31% I LIKE HIM AND I LIKE THE PARTY I LIKE HIM BUT I DO NOT LIKE THE PARTY I DO NOT LIKE HIM BUT I LIKE THE PARTY I DO NOT LIKE HIM AND I DO NOT LIKE THE PARTY DON’T KNOW
  25. 25. Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) © 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. 25 September 2016 POLITICAL MONITOR

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