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Ipsos MORI Issues Index - May 2015

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The May Economist/Ipsos MORI Issues Index shows a largely unchanged picture since last month – with the top four issues facing Britain appearing in the same order of priority as April

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Ipsos MORI Issues Index - May 2015

  1. 1. MAY 2015 ECONOMIST/IPSOS MORI ISSUES INDEX Contacts: Gideon.Skinner@ipsos.com Jerry.Latter@ipsos.com 020 7347 3000
  2. 2. 2 Issues Facing Britain: May Base: 980 British adults 18+, 1st – 13th May 2015 What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 44% 40% 36% 21% 19% 17% 16% 11% 11% 10% NHS Immigration/immigrants Economy Education/Schools Unemployment Poverty/Inequality Housing Low pay/fair wages Pensions/Benefits Crime/Law and Order/ASB -3 +4 -1 0 +1 +5 +1 -2 0 0 % Change since April: +3 -1 -1 +1 +1 Position Top mentions %
  3. 3. 3 Issues Facing Britain: May Base: 980 British adults 18+, 1st – 13th May 2015 What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 40% 36% 44% 17% 19% 16% 21% 11% 11% 10% 21% 20% 13% 8% 6% 4% 3% 3% 2% 2% Immigration/immigrants Economy NHS Poverty/Inequality Unemployment Housing Education/Schools Low pay/fair wages Social/Social security/Benefits Crime/Law and Order/ASB Top mentions % MOST/OTHER IMPORTANT ISSUES MOST IMPORTANT ISSUE
  4. 4. 4 Issues Facing Britain: Long Term Trends Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 10 20 30 40 50 60 70 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 NHS UNEMPLOYMENT CRIME/LAW & ORDER ECONOMY IMMIGRATION
  5. 5. 5 Cameron becomes PM GE 2015 Issues Facing Britain: Economy / Economic situation What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 10 20 30 40 50 60 70 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 Global Recession and Russian Financial crisis Highest score since 1992. Most important issue for the first time Sub-prime mortgage crisis in the US End of recession announced Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Lowest score since June 2008 (28%) Northern Rock nationalised
  6. 6. 6 Cameron becomes PM GE 2015 Issues Facing Britain: Immigration / Immigrants* Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home * Up until Sept 2014 the code was race relations/immigration/immigrants What do you see as the most/other important issues facing Britain today? 0 10 20 30 40 50 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 Border controls relaxed for “A8” EU Countries (Poland, etc.) Source: Ipsos MORI Issues Index Border controls relaxed for Romanians and Bulgarians Highest score since March 2008 (45%)
  7. 7. 7 GE 2015Cameron becomes PM Issues Facing Britain: Unemployment / Factory closure / Lack of industry What do you see as the most/other important issues facing Britain today? 0 10 20 30 40 50 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 Unemployment falls below 1 million for first time in 25 years Minimum wage introduced Unemployment in Britain rises to 5.5% Lowest ever score (5%) Youth unemployment reaches 1 million Lowest score since December 2008 (18%) Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index
  8. 8. 8 GE 2015Cameron becomes PM Issues Facing Britain: Crime / Law & Order / Violence / Vandalism / ASB Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 10 20 30 40 50 60 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 May day riots Riots in England 9/11 Murder of Rhys Jones
  9. 9. 9 GE 2015Cameron becomes PM Issues Facing Britain: NHS / Hospitals / Healthcare What do you see as the most/other important issues facing Britain today? 0 10 20 30 40 50 60 70 80 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 Report says waiting lists have doubled under Labour Blair – “We have underfunded the NHS for years and we are paying the price for it” – BBC NHS day Lowest score since December 1985 (12%) Highest score since April 2006 (47%) Source: Ipsos MORI Issues IndexBase: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
  10. 10. 10 GE 2015Cameron becomes PM Issues Facing Britain: Education / Schools What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 10 20 30 40 50 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 Introduction of means-tested tuition fees. Education most important issue. First City Academies introduced Lowest score since Dec 1985 (9%) Labour’s second term - pledge to improve failing secondary schools Education and Inspections Bill limits the power of LAs to open new schools April 2011 – Pupil Premium introduced Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
  11. 11. 11 GE 2015Cameron becomes PM Issues Facing Britain: Defence / Foreign Affairs / International terrorism What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 10 20 30 40 50 60 70 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 9/11 London Bombs Invasion of Iraq – protests across Europe Failed terror attacks in London and Glasgow UK withdraws from Iraq War in Kosovo Parliamentary vote on action in Syria NATO bombing in Libyan Civil War Rise of ISIS Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
  12. 12. 12 GE 2015Cameron becomes PM Issues Facing Britain: Poverty/inequality What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 5 10 15 20 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 Sept 1999: Alastair Darling – “one child in three” living in poverty July 2014: highest score recorded (18%) January 2005: Make Poverty History campaign launched on New Year’s Day Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
  13. 13. 13 GE 2015Cameron becomes PM Issues Facing Britain: Inflation/Prices What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 5 10 15 20 25 30 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 Inflation rate hits 16 year peak Inflation rises to 3.4% Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
  14. 14. 14 GE 2015Cameron becomes PM Issues Facing Britain: Housing What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 5 10 15 20 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 A8 Countries join the EU House prices rising at fastest rate in 10 years Highest score since July 2007 (16%) Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
  15. 15. 15 GE 2015Cameron becomes PM Issues Facing Britain: Pensions/Social Security/Benefits What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 5 10 15 20 25 30 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 Lords vote to increase compensation for those whose company pension schemes have collapsed Blair and Harriet Harman propose ‘affluence testing’ to exclude the well- off from state benefits Gordon Brown unveils pension credits Pensions commission report – “more than 12 million working people are not saving enough for their retirement” Lowest ever score (3%) Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
  16. 16. 16 Issues Facing Britain: Pollution / Environment What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 5 10 15 20 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 Cameron’s “Vote Blue, go Green” campaign at 2006 local elections Buncefield Oil Depot fire – toxic cloud reaches northern Spain Wettest Autumn since records began – widespread flooding across the UK EC proposes carbon emission cuts of 20% by 2020 Stern Review on climate change Flooding in England GE 2015Cameron becomes PM Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
  17. 17. 17 GE 2015Cameron becomes PM Issues Facing Britain: Common Market / Europe / Euro / EU What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 0 10 20 30 40 May 1997 May 1998 May 1999 May 2000 May 2001 May 2002 May 2003 May 2004 May 2005 May 2006 May 2007 May 2008 May 2009 May 2010 May 2011 May 2012 May 2013 May 2014 May 2015 9/11 Treaty of Accession: 10 new EU Member States France and Holland reject ratification of EU constitution Lowest score recorded (1%) Amsterdam Treaty signed Post Euro elections: Highest score since June 2005 (12%) Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
  18. 18. 18 Age and social grade – different priorities What do you see as the most/other important issues facing Britain today? Education/immigration / NHS / Economy Source: Ipsos MORI Issues Index 27% 31% 40% 45% 41% 52% 34% 10% 26% 16% 24% 12% 37% 27% 43% 28% 48% 28% 40% 28% 52% 35% 53% 51% ABC1 18-34 C2DE 18-34 ABC1 35-54 C2DE 35-54 ABC1 55+ C2DE 55+ IMMIGRATION EDUCATION ECONOMY NHS Base: 980 British adults 18+, 1st – 13th May 2015

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