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FEMINISM AND GENDER EQUALITY
AROUND THE WORLD
IPSOS GLOBAL @DVISOR
2 ©Ipsos.
Four in ten women
around the world
say they don’t
have equality with
men or the
freedom to reach
their full drea...
3 ©Ipsos.
40%
73%
67%
64%
62%
55%
55%
51%
46%
44%
43%
42%
41%
38%
37%
36%
36%
36%
30%
26%
24%
22%
19%
17%
12%
Total
Spain
...
4 ©Ipsos.
Most believe in equal rights – but few think it exists
GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE W...
5 ©Ipsos.
88%
94%
94%
93%
93%
93%
92%
92%
91%
91%
91%
90%
89%
89%
88%
88%
87%
87%
85%
84%
82%
80%
79%
76%
71%
Total
Sweden...
6 ©Ipsos.
72%
84%
80%
80%
79%
78%
78%
77%
77%
75%
74%
73%
72%
72%
72%
71%
71%
69%
68%
68%
68%
67%
63%
59%
42%
Total
Sweden...
7 ©Ipsos.
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
Agree very much/somewhat
Women
Men
Women more likely than men to believe ...
8 ©Ipsos.
68%
87%
85%
83%
82%
80%
79%
77%
77%
76%
74%
69%
66%
63%
62%
61%
61%
60%
59%
59%
59%
56%
56%
51%
28%
Total
China
...
9 ©Ipsos.
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
Agree very much/somewhat
Women
Men
In some countries, men are more likely...
10 ©Ipsos.
58%
83%
74%
70%
69%
65%
63%
61%
61%
60%
60%
59%
59%
59%
58%
58%
56%
54%
54%
51%
49%
46%
42%
39%
37%
Total
India...
11 ©Ipsos.
0%
10%
20%
30%
40%
50%
60%
70%
80%
90% Agree very much/somewhat
Women
Men
GLOBAL @DVISOR: FEMINISM AND GENDER E...
12 ©Ipsos.
Around half in China, Russia and India believe men are more capable than
women 25%
56%
54%
48%
33%
32%
30%
28%
...
13 ©Ipsos.
0%
10%
20%
30%
40%
50%
60%
70% Agree very much/somewhat
Women
Men
GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY ...
14 ©Ipsos.
24%
50%
39%
36%
33%
33%
28%
26%
26%
25%
24%
23%
22%
22%
21%
20%
20%
19%
18%
18%
16%
16%
14%
14%
13%
Total
India...
15 ©Ipsos.
0%
10%
20%
30%
40%
50%
60% Agree very much/somewhat
Women
Men
GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROU...
16 ©Ipsos.
18%
46%
46%
33%
24%
22%
21%
21%
20%
18%
17%
16%
16%
15%
14%
13%
12%
12%
12%
11%
10%
10%
9%
9%
7%
Total
Russia
I...
17 ©Ipsos.
0%
10%
20%
30%
40%
50%
60% Agree very much/somewhat
Women
Men
GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROU...
18 ©Ipsos.
17%
44%
30%
24%
22%
22%
22%
17%
17%
16%
16%
16%
15%
14%
14%
14%
12%
12%
11%
10%
10%
10%
8%
8%
8%
Total
India
Ru...
19 ©Ipsos.
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50% Agree very much/somewhat
Women
Men
GLOBAL @DVISOR: FEMINISM AND GENDE...
20 ©Ipsos.
Methodology
GLOBAL @DVISOR: POWER TO THE PEOPLE?
• These are the findings of a Global @dvisor survey into attit...
21 ©Ipsos.
ABOUT IPSOS
Ipsos ranks third in the global research industry. With a
strong presence in 87 countries, Ipsos em...
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Feminism and Gender Equality around the world

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On the eve of International Women’s Day, new data from Ipsos Global @dvisor shows that although the vast majority in 24 countries around the world say they believe men and women should be treated equally (88% on average), most still think the current situation is one of inequality in terms of social, political and/or economic rights (72% on average). Women though are more positive when it comes to their own lives – six in ten on average agree they have “full equality with men in their country and the freedom to reach their full dreams and aspirations” – although this still means that in several countries many women disagree.

Published in: Lifestyle
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Feminism and Gender Equality around the world

  1. 1. FEMINISM AND GENDER EQUALITY AROUND THE WORLD IPSOS GLOBAL @DVISOR
  2. 2. 2 ©Ipsos. Four in ten women around the world say they don’t have equality with men or the freedom to reach their full dreams and aspirations GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD To what extent do you agree or disagree with the following statement: “In my country, I have full equality with men and the freedom to reach my full dreams and aspirations?” 12% 28% 40% 21% AGREE VERY MUCH AGREE SOMEWHAT DISAGREE SOMEWHAT DISAGREE VERY MUCH Base: 8,822 aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017
  3. 3. 3 ©Ipsos. 40% 73% 67% 64% 62% 55% 55% 51% 46% 44% 43% 42% 41% 38% 37% 36% 36% 36% 30% 26% 24% 22% 19% 17% 12% Total Spain Japan South Korea Turkey Italy Brazil Serbia Mexico France Hungary South Africa Belgium Poland the US Australia Argentina Germany Great Britain Sweden Peru Canada India China Russia Disagree very much/ Disagree somewhat Women in Spain, Japan, South Korea and Turkey most feel they lack equality GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD Base: 8,822 aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017 To what extent do you agree or disagree with the following statement: “In my country, I have full equality with men and the freedom to reach my full dreams and aspirations”?
  4. 4. 4 ©Ipsos. Most believe in equal rights – but few think it exists GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD 59% 28% 26% 21% 7% 6% 5% 5% 29% 44% 42% 38% 18% 18% 13% 11% 9% 20% 23% 25% 26% 32% 21% 18% 4% 9% 9% 17% 49% 44% 61% 65% I believe in equal opportunities for men and women--that women should be treated equally to men in all areas based on their competency not their gender I believe there is currently an inequality between women and men in terms of social, political and/or economic rights in my country I advocate and support equal opportunities for women--I do more than just think about these things I actually speak up and out to change things for women in… I define myself as a feminist--someone who advocates and supports equal opportunities for women I believe that men are more capable of doing things in society such as working, earning money, being educated and teaching than women I am scared to speak out and advocate the equal rights of women because of what might happen to me I believe that women are inferior to men I believe that women should not aspire to do anything outside of the household and should produce children and tend to their family AGREE VERY MUCH AGREE SOMEWHAT DISAGREE SOMEWHAT DISAGREE VERY MUCH Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017
  5. 5. 5 ©Ipsos. 88% 94% 94% 93% 93% 93% 92% 92% 91% 91% 91% 90% 89% 89% 88% 88% 87% 87% 85% 84% 82% 80% 79% 76% 71% Total Sweden Argentina the US Great Britain Canada China Australia South Africa Spain Peru Mexico Serbia Belgium India Italy France Turkey Hungary Brazil Germany Russia Poland South Korea Japan Agree very much/somewhat Nearly all around the world say they believe in equal opportunities GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017 To what extent do you agree or disagree with the following statement: “I believe in equal opportunities for men and women-- that women should be treated equally to men in all areas based on their competency not their gender”?
  6. 6. 6 ©Ipsos. 72% 84% 80% 80% 79% 78% 78% 77% 77% 75% 74% 73% 72% 72% 72% 71% 71% 69% 68% 68% 68% 67% 63% 59% 42% Total Sweden Mexico India South Korea Brazil France South Africa Spain China Peru Australia Hungary Serbia the US Great Britain Turkey Canada Italy Belgium Japan Argentina Germany Poland Russia Agree very much/somewhat But at the same time most think equality still not achieved (except in Russia) GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017 To what extent do you agree or disagree with the following statement: “I believe there is currently an inequality between women and men in terms of social, political and/or economic rights in my country”?
  7. 7. 7 ©Ipsos. 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% Agree very much/somewhat Women Men Women more likely than men to believe inequality exists – especially in Poland and South Korea GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017 To what extent do you agree or disagree with the following statement: “I believe there is currently an inequality between women and men in terms of social, political and/or economic rights in my country”?
  8. 8. 8 ©Ipsos. 68% 87% 85% 83% 82% 80% 79% 77% 77% 76% 74% 69% 66% 63% 62% 61% 61% 60% 59% 59% 59% 56% 56% 51% 28% Total China India Peru Spain Mexico Turkey Poland South Africa Serbia Argentina Sweden Brazil Russia Italy Australia Hungary the US France Belgium Canada South Korea Great Britain Germany Japan Agree very much/somewhat Most claim to actively support womens’ rights too GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017 To what extent do you agree or disagree with the following statement: “I advocate and support equal opportunities for women--I do more than just think about these things I actually speak up and out to change things for women in my country”?
  9. 9. 9 ©Ipsos. 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% Agree very much/somewhat Women Men In some countries, men are more likely than women to say they speak up for women’s rights GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017 To what extent do you agree or disagree with the following statement: “I advocate and support equal opportunities for women--I do more than just think about these things I actually speak up and out to change things for women in my country”?
  10. 10. 10 ©Ipsos. 58% 83% 74% 70% 69% 65% 63% 61% 61% 60% 60% 59% 59% 59% 58% 58% 56% 54% 54% 51% 49% 46% 42% 39% 37% Total India China Italy South Africa France Spain Sweden the US Peru Australia Canada Mexico Serbia Argentina Great Britain Belgium Turkey Poland Brazil South Korea Hungary Japan Russia Germany Agree very much/somewhat On average, just over half define themselves as feminist – but varies by country, and only a minority in Japan, Russia and Germany GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017 To what extent do you agree or disagree with the following statement: “I define myself as a feminist--someone who advocates and supports equal opportunities for women”?
  11. 11. 11 ©Ipsos. 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% Agree very much/somewhat Women Men GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017 In most countries, women are more likely to describe themselves as feminist – especially Britain, South Africa, Poland, Brazil, South Korea, Russia and Germany To what extent do you agree or disagree with the following statement: “I define myself as a feminist--someone who advocates and supports equal opportunities for women”?
  12. 12. 12 ©Ipsos. Around half in China, Russia and India believe men are more capable than women 25% 56% 54% 48% 33% 32% 30% 28% 25% 22% 22% 21% 21% 20% 19% 18% 16% 16% 15% 15% 15% 13% 12% 11% 9% Total China Russia India South Korea Japan Turkey Hungary Poland the US South Africa Australia Italy Germany Brazil Serbia Great Britain Peru Mexico France Belgium Argentina Sweden Canada Spain Agree very much/somewhat GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017 To what extent do you agree or disagree with the following statement: “I believe that men are more capable of doing things in society such as working, earning money, being educated and teaching than women”?
  13. 13. 13 ©Ipsos. 0% 10% 20% 30% 40% 50% 60% 70% Agree very much/somewhat Women Men GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017 In most countries, men are more likely than women to say men are more capable – especially China, Turkey, South Africa, Poland and the US To what extent do you agree or disagree with the following statement: “I believe that men are more capable of doing things in society such as working, earning money, being educated and teaching than women”?
  14. 14. 14 ©Ipsos. 24% 50% 39% 36% 33% 33% 28% 26% 26% 25% 24% 23% 22% 22% 21% 20% 20% 19% 18% 18% 16% 16% 14% 14% 13% Total India Turkey Brazil South Korea China Hungary Russia Japan South Africa Australia Mexico Poland the US Spain France Belgium Sweden Italy Peru Canada Serbia Great Britain Argentina Germany Agree very much/somewhat Half in India feel scared to speak up for equal rights for women GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017 To what extent do you agree or disagree with the following statement: “I am scared to speak out and advocate the equal rights of women because of what might happen to me”?
  15. 15. 15 ©Ipsos. 0% 10% 20% 30% 40% 50% 60% Agree very much/somewhat Women Men GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017 Women particularly more likely to feel scared in Turkey, Brazil, Hungary, South Africa and Serbia – but in the US men are more scared about speaking up To what extent do you agree or disagree with the following statement: “I am scared to speak out and advocate the equal rights of women because of what might happen to me”?
  16. 16. 16 ©Ipsos. 18% 46% 46% 33% 24% 22% 21% 21% 20% 18% 17% 16% 16% 15% 14% 13% 12% 12% 12% 11% 10% 10% 9% 9% 7% Total Russia India Serbia China Germany South Korea Sweden Turkey South Africa the US Japan Brazil Hungary Australia Italy Mexico Peru France Canada Belgium Poland Great Britain Argentina Spain Agree very much/somewhat On average, one in six believe women are inferior to men – and almost half in Russia and India GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017 To what extent do you agree or disagree with the following statement: “I believe that women are inferior to men”?
  17. 17. 17 ©Ipsos. 0% 10% 20% 30% 40% 50% 60% Agree very much/somewhat Women Men GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017 In most countries, both sexes equally likely to believe women are inferior to men To what extent do you agree or disagree with the following statement: “I believe that women are inferior to men”?
  18. 18. 18 ©Ipsos. 17% 44% 30% 24% 22% 22% 22% 17% 17% 16% 16% 16% 15% 14% 14% 14% 12% 12% 11% 10% 10% 10% 8% 8% 8% Total India Russia China Turkey South Korea Hungary Poland Serbia the US Japan Italy Brazil Australia Germany South Africa Peru France Belgium Sweden Argentina Mexico Great Britain Spain Canada Agree very much/somewhat Similar minority think women should just stay at home – but highest again in India and Russia GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017 To what extent do you agree or disagree with the following statement: “I believe that women should not aspire to do anything outside of the household and should produce children and tend to their family”?
  19. 19. 19 ©Ipsos. 0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50% Agree very much/somewhat Women Men GLOBAL @DVISOR: FEMINISM AND GENDER EQUALITY AROUND THE WORLD Base: 17,551 adults aged 16/18-64 across Argentina, Australia, Belgium, Brazil, Canada, China, France, Germany, Great Britain, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States. Jan-Feb 2017 Men are more likely to think women should stay at home – especially in Turkey, South Korea and the US To what extent do you agree or disagree with the following statement: “I believe that women should not aspire to do anything outside of the household and should produce children and tend to their family”?
  20. 20. 20 ©Ipsos. Methodology GLOBAL @DVISOR: POWER TO THE PEOPLE? • These are the findings of a Global @dvisor survey into attitudes towards feminism and gender equality around the world. The survey instrument is conducted monthly in 24 countries via the Ipsos Online Panel system. The countries reporting herein are Argentina, Australia, Belgium, Brazil, Canada, China, France, Great Britain, Germany, Hungary, India, Italy, Japan, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Spain, Sweden, Turkey and the United States of America. • For the results of the survey presented herein, an international sample of 17,551 adults aged 18-64 in the US and Canada, and age 16-64 in all other countries, were interviewed between January 20th and February 3rd, 2017. Approximately 1000+ individuals participated in each country with the exception of Argentina, Belgium, Hungary, India, Mexico, Peru, Poland, Russia, Serbia, South Africa, South Korea, Sweden and Turkey, where each have a sample approximately 500+. The precision of Ipsos online polls are calculated using a credibility interval with a poll of 1,000 accurate to +/- 3.5 percentage points and of 500 accurate to +/- 5.0 percentage points. For more information on the Ipsos use of credibility intervals, please visit the Ipsos website. • In countries where internet penetration is approximately 60% or higher the data output generally reflects the overall population. 16 of the 24 countries surveyed generate nationally representative samples in their countries (Argentina, Australia, Belgium, Canada, France, Germany, Great Britain, Hungary, Italy, Japan, Poland, Serbia, South Korea, Spain, Sweden, and United States). • Brazil, China, India, Mexico, Peru, Russia, South Africa and Turkey produce a national sample that is more urban & educated, and with higher incomes than their fellow citizens. • Where results do not sum to 100, this may be due to computer rounding, multiple responses or the exclusion of don't knows or not stated responses. • Data are weighted to match the profile of the population.
  21. 21. 21 ©Ipsos. ABOUT IPSOS Ipsos ranks third in the global research industry. With a strong presence in 87 countries, Ipsos employs more than 16,000 people and has the ability to conduct research programs in more than 100 countries. Founded in France in 1975, Ipsos is controlled and managed by research professionals. They have built a solid Group around a multi-specialist positioning – Media and advertising research; Marketing research; Client and employee relationship management; Opinion & social research; Mobile, Online, Offline data collection and delivery. Ipsos is listed on Eurolist - NYSE-Euronext. The company is part of the SBF 120 and the Mid-60 index and is eligible for the Deferred Settlement Service (SRD). ISIN code FR0000073298, Reuters ISOS.PA, Bloomberg IPS:FP www.ipsos.com GAME CHANGERS At Ipsos we are passionately curious about people, markets, brands and society. We deliver information and analysis that makes our complex world easier and faster to navigate and inspires our clients to make smarter decisions. We believe that our work is important. Security, simplicity, speed and substance applies to everything we do. Through specialisation, we offer our clients a unique depth of knowledge and expertise. Learning from different experiences gives us perspective and inspires us to boldly call things into question, to be creative. By nurturing a culture of collaboration and curiosity, we attract the highest calibre of people who have the ability and desire to influence and shape the future. “GAME CHANGERS” - our tagline - summarises our ambition.

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