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Presentation given to PMCI in July of 2011 covering Iowa's alcohol laws, new bills and legislation, and compliance program.

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  1. 3. Topics of Discussion <ul><li>lcohol Laws & Regulations </li></ul>ills & Legislation ompliance through Education
  2. 4. <ul><li>lcohol Laws & Regulations </li></ul><ul><li>ABD Mission & Core Functions </li></ul><ul><li>Laws </li></ul><ul><li>Rules </li></ul>
  3. 5. A lcohol Laws & Regulations
  4. 6. Four Core Functions of ABD A lcohol Laws & Regulations regulation licensing To regulate the alcohol industry within the state. To license distributors, retailers and wholesalers Enforce Iowa Laws promote social responsibility To distribute spirits equitably at the wholesale level. education distribution
  5. 7. A lcohol Laws & Regulations
  6. 8. A lcohol Laws & Regulations
  7. 9. A lcohol Laws & Regulations
  8. 10. ills & Legislation <ul><li>C-Store Sales </li></ul><ul><li>Home Delivery </li></ul><ul><li>Alcohol Retailer Compliance Training </li></ul><ul><li>Other Items </li></ul>
  9. 11. B ills & Legislation <ul><li>C-Store Sales </li></ul><ul><li>Prior to this legislation, a business that sold gasoline was required to have a separate, enclosed room with its own cash register </li></ul><ul><li>This is still an option for current and new businesses </li></ul><ul><ul><li>Cheaper fee structure </li></ul></ul>
  10. 12. B ills & Legislation <ul><li>C-Store Sales </li></ul>
  11. 13. B ills & Legislation <ul><li>C-Store Sales </li></ul><ul><li>Each store must obtain its own license </li></ul><ul><li>Corporate office may fill out the application for all locations, </li></ul><ul><li>A single license will not cover multiple premises </li></ul>
  12. 14. B ills & Legislation <ul><li>C-Store Sales </li></ul><ul><li>By law, the ABD is required to make separate deliveries to each location </li></ul><ul><li>Cannot drop off multiple orders to a single business to be distributed from one store to another </li></ul><ul><li>Licensed portion of the building must have enough storage area for the entire weekly order or the products will be returned to the ABD </li></ul>
  13. 15. B ills & Legislation <ul><li>C-Store Sales </li></ul><ul><li>Regulations governing all liquor licensees, including penalties for noncompliance, are applicable </li></ul><ul><li>An employee must be at least 16 years old to handle, stock and accept payment for spirits </li></ul><ul><li>The legal hours of sale are </li></ul><ul><ul><li>Monday through Saturday, 6:00 AM to 2:00 AM </li></ul></ul><ul><ul><li>Sundays from 8:00 AM to 2:00 AM </li></ul></ul>
  14. 16. B ills & Legislation <ul><li>Home Delivery of Alcohol: Prior to Delivery </li></ul><ul><li>Must be licensed to sell unopened containers for off-premises consumption </li></ul><ul><li>May deliver only alcoholic beverages licensed to sell for off-premises consumption </li></ul><ul><li>Deliver to homes and “other designated location” </li></ul><ul><li>Area designated by purchaser. For example reception hall, etc </li></ul><ul><li>Alcohol must be for personal use. Cannot be for resale in anyway </li></ul>
  15. 17. B ills & Legislation <ul><li>Home Delivery of Alcohol: When Taking Order </li></ul><ul><li>Payment must be received on the licensed premises at the time of order </li></ul><ul><li>Can be in person or via credit card over the phone </li></ul><ul><li>Cannot pay on delivery </li></ul><ul><li>Licensee’s responsibility to ensure customer making the order is 21 </li></ul><ul><li>Employee accepting the order at the licensed premises must be at least 16 years old </li></ul>
  16. 18. B ills & Legislation <ul><li>Home Delivery of Alcohol: When Taking Order </li></ul><ul><li>Deliveries can be made seven days a week, until 10:00 PM </li></ul><ul><li>Can start at 6:00 AM on Monday – Saturday </li></ul><ul><li>Can start at 8:00 AM on Sunday </li></ul><ul><ul><li>Licensee must have the Sunday sales privilege to deliver on Sunday </li></ul></ul>
  17. 19. B ills & Legislation <ul><li>Home Delivery of Alcohol: During Delivery </li></ul><ul><li>Delivery person must be 21 </li></ul><ul><li>Deliveries must be made in a vehicle of the licensee </li></ul><ul><ul><li>Not allowed to deliver in the employee’s vehicle </li></ul></ul><ul><li>Customer accepting order must be 21 </li></ul><ul><li>Must obtain proof of identity & age and customer signature </li></ul><ul><li>Customer must not be intoxicated or simulating intoxication </li></ul><ul><li>Delivery must be made by licensee’s employee </li></ul><ul><ul><li>No 3rd party deliveries allowed. </li></ul></ul>
  18. 20. B ills & Legislation <ul><li>Home Delivery of Alcohol: After Delivery </li></ul><ul><li>Must keep for a period of 3 years: </li></ul><ul><ul><li>Signature of recipient </li></ul></ul><ul><ul><li>Quantity delivered </li></ul></ul><ul><ul><li>Recipient’s name </li></ul></ul><ul><ul><li>Recipient’s address </li></ul></ul><ul><li>Licensee can develop own record-keeping form as long as it contains all required information </li></ul><ul><li>Sample signature form available at </li></ul>
  19. 21. B ills & Legislation <ul><li>Home Delivery of Alcohol: Sample Record Keeping Form </li></ul>
  20. 22. B ills & Legislation <ul><li>Alcohol Retailer Compliance Training </li></ul><ul><li>Statewide alcohol compliance employee training program </li></ul><ul><li>Similar to the Iowa Pledge Online Certification Program for tobacco retailers </li></ul><ul><li>Inform employees about state and federal laws regarding the sale of alcoholic beverages. Focus on: </li></ul><ul><ul><li>properly checking identification to prevent underage sales </li></ul></ul><ul><ul><li>how to refuse a sale </li></ul></ul><ul><ul><li>spotting signs of intoxication </li></ul></ul><ul><li>Students must pass a final test to receive a certificate of completion </li></ul>
  21. 23. B ills & Legislation <ul><li>Alcohol Retailer Compliance Training </li></ul><ul><li>Affirmative defense incentive </li></ul><ul><li>May be used once in a four-year period </li></ul><ul><li>Business may avoid civil prosecution </li></ul><ul><li>May not be used if a sale is made to a minor under the age of eighteen </li></ul><ul><li>Employee who made the violation must have been certified through the training program at the time the offense occurred </li></ul><ul><li>Business may avoid a civil penalty, but employee will still be subject to a fine </li></ul>
  22. 24. A lcohol Laws & Regulations
  23. 25. B ills & Legislation <ul><li>Alcohol Retailer Compliance Training </li></ul><ul><li>Legislature has appropriated funding </li></ul><ul><li>ABD is developing content </li></ul><ul><li>Must make Request for Proposal </li></ul><ul><ul><li>Give respondents time to develop & submit proposal </li></ul></ul><ul><li>Bid awarded </li></ul><ul><li>Building of program </li></ul><ul><li>Testing </li></ul><ul><li>Implementation </li></ul>
  24. 26. B ills & Legislation <ul><li>Other Legislation </li></ul><ul><li>Modified the definition of high alcohol content beer </li></ul><ul><ul><li>Prohibits the addition of caffeine and other stimulants </li></ul></ul><ul><ul><li>Effectively bans high-proof alcoholic energy drinks in Iowa </li></ul></ul><ul><li>Removed obsolete provisions </li></ul><ul><li>Consolidated definitions into one section </li></ul><ul><li>Iowa Alcoholic Beverages Commission was changed to allow up to two alcohol industry members </li></ul><ul><li>Commission has more flexibility in scheduling meetings </li></ul><ul><li>Provisions affecting Native Wineries and Micro-Distilleries </li></ul>
  25. 27. ompliance through Education <ul><li>Education & Outreach </li></ul><ul><li>Compliance Program </li></ul><ul><li>I-ALERT </li></ul><ul><li>Resources </li></ul>
  26. 28. C ompliance Through Education <ul><li>Developing education and outreach strategy </li></ul><ul><li>Compliance program </li></ul><ul><li>Goals of the program </li></ul><ul><ul><li>Achieve compliance with all laws and regulations through education </li></ul></ul><ul><ul><li>Decrease sanctions </li></ul></ul><ul><li>Educational resources available to licensees </li></ul>
  27. 29. I Alert E-Policy Tool: C ompliance Through Education
  28. 30. C ompliance Through Education ABD Education
  29. 31. C ompliance Through Education ABD Publications
  30. 32. C onclusion <ul><li>Visit for news, events & tools </li></ul><ul><li>Contact ABD staff with any questions or concerns </li></ul><ul><li>ABD strives to create an environment of success for its licensees </li></ul>
  31. 33. Q uestions ?
  32. 34. Contact Information <ul><li>Karen Freund – Regulatory Compliance, Licensing </li></ul><ul><ul><li>515/281-7414 </li></ul></ul><ul><ul><li>[email_address] </li></ul></ul><ul><li>Shannon Pogones – Education & Outreach </li></ul><ul><ul><li>515/281-3426 </li></ul></ul><ul><ul><li>[email_address] </li></ul></ul><ul><li>  Doug Webb – Industry Relations </li></ul><ul><ul><li>515/281.7444 </li></ul></ul><ul><ul><li>[email_address] </li></ul></ul>
  33. 35. Thank You!