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The Call Intelligence Effect on Marketing

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Invoca analyzed over one hundred customers in four major industries to learn how call intelligence is changing marketers lives. Check out this SlideShare to learn more about the effect call intelligence has on your marketing.

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The Call Intelligence Effect on Marketing

  1. 1. Call Intelligence the on marketing It’s almost too good to be true.
  2. 2. What is Call Intelligence? The technology that brings phone calls to your marketing analytics dashboard. It’s complete call attribution and automation.
  3. 3. How is it changing marketers’ lives? 2015 CALL INTELLIGENCE INDUSTRY BENCHMARK 3
  4. 4. Invoca analyzed over 100 of its customers across 4 industries to find out. 2015 CALL INTELLIGENCE INDUSTRY BENCHMARK INSURANCE FINANCIAL SERVICES HOME SERVICES TRAVEL 4
  5. 5. Here’s what we discovered. 2015 CALL INTELLIGENCE INDUSTRY BENCHMARK 5
  6. 6. Marketers increase lead volume. A LOT.
  7. 7. If you know when, where, and why people are calling, you know how to drive more calls. 2015 CALL INTELLIGENCE INDUSTRY BENCHMARK 7
  8. 8. 2015 CALL INTELLIGENCE INDUSTRY BENCHMARK 8 In fact, marketers drove a 28% increase in call volume in 2014 using call intelligence. Q1 4% Q2 Q3 Q4 25% 28%
  9. 9. Marketers improve the quality of their leads.
  10. 10. Marketers using call intelligence have the insights to know which campaigns are driving calls and converting into sales. 2015 CALL INTELLIGENCE INDUSTRY BENCHMARK 10
  11. 11. 2015 CALL INTELLIGENCE INDUSTRY BENCHMARK 11 The results
  12. 12. Marketers exceed ROI goals.
  13. 13. With tools to attribute, automate, and optimize inbound calls, marketers are making a big impact on the bottom line. 2015 CALL INTELLIGENCE INDUSTRY BENCHMARK 13 NEWS
  14. 14. 142015 CALL INTELLIGENCE INDUSTRY BENCHMARK And by big impact we mean a 47% increase in revenue from phone calls YOY. Q1 11% Q2 Q3 Q4 Increase in revenue from phone calls 23% 47%
  15. 15. BOOMIt’s that easy.
  16. 16. Get the full report to learn more. DOWNLOAD NOW
  • AnhAshleyCao

    May. 15, 2019
  • TeganRyan3

    Apr. 18, 2018
  • EstefaniaBastidas

    Nov. 7, 2015

Invoca analyzed over one hundred customers in four major industries to learn how call intelligence is changing marketers lives. Check out this SlideShare to learn more about the effect call intelligence has on your marketing.

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