_deportiva_
_deportiva_Who Runs Buenos Aires?                                  It’s a good question to ask considering this is an elec...
_deportiva_Running teams in BA, Rosario, Córdoba and Mendoza, both informal andcorporate-sponsored, are also growing at a ...
Hooray for Hollywood. Hooray for Argentina.            Oportunidades de Franquicia
_deportiva_The 2011 edition of We Run Buenos Aires will take over thestreets of BA on November 12, and this year’s color c...
Spring/Summer                                                                                                             ...
Spring/Summer                                                 2011/12                       The Premier Source for Real Es...
Download the Full Summer 2011/2012 Issue          InvestBA.com/Privada
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We Run Buenos Aires Nike 10K

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We Run Buenos Aires is Nike's annual 10K in the City of Buenos Aires. It is one of, if not the most anticipated road race of the calendar year. WRBA 2011 is featured in the Summer 2011/12 issue of InvestBA Privada.

InvestBA Privada is InvestBA.com's premium newsletter featuring investment opportunities, luxury properties, travel tips, wine reviews and other premium content about Buenos Aires, Argentina and Uruguay.

To download the full issue, please visit InvestBA.com/privada

Published in: Sports, Travel
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We Run Buenos Aires Nike 10K

  1. 1. _deportiva_
  2. 2. _deportiva_Who Runs Buenos Aires? It’s a good question to ask considering this is an electionyear in Argentina. Last year we wrote that BA had suddenly become A Runner’s Paradise. This year the sporthas exploded with bigger races, better courses, more sponsors and, most importantly, runners. A lot more.Clarín says the “Boom de Carreras” is drawing 20% more participants than last year while female participationhas grown 50% over the past decade. The sport’s beauty is its simplicity.“You don’t need fancy gear or expertise or money,” says Clarin’s JimenaOlazar, “so there are no excuses for not joining this new phenomenon.”Seasoned runners and would-be corredores in Buenos Aires also have agreat support network from the local Club de Corredores to Runnin’Magazine with over 12,000 Facebook friends to the City of BuenosAires herself which offers Buenos Aires Corre, free running education The 2009 Edition of the Nike 10K convertedand training in five locations throughout Capital Federal. Libertador Avenue Into A Sea of Blue.
  3. 3. _deportiva_Running teams in BA, Rosario, Córdoba and Mendoza, both informal andcorporate-sponsored, are also growing at a phenomenal rate: 600% since2001. And the payoff for all that training? Huge weekend races that feelmore like a party than a pounding. Part road race, part rock concert, partlove parade with thousands donning the requisite race shirt, road races inBuenos Aires are the most fun you can have with your shoes on.We Run Buenos Aires, Nike’s annual 10K has become one of the mostanticipated events on the running calendar. For the 2010 edition, the streetswere bathed in a sea of day-glo green shirts, and Nike further solidified itsreputation as the brand synonymous with running in Argentina. (Race Video) The 2010 We Run Buenos Aires 10K with the Obelisk in the Background
  4. 4. Hooray for Hollywood. Hooray for Argentina. Oportunidades de Franquicia
  5. 5. _deportiva_The 2011 edition of We Run Buenos Aires will take over thestreets of BA on November 12, and this year’s color choicewould make any die-hard Florida Gator, Clemson Tiger orHolland National Team fan (all Nike-sponsored clubs) proud.This year’s WRBA also promises to be one of the most high-techand viral road races thanks in part to Nike + technology and thesocial networking tools employed during the online registrationprocess. When registering for the race, runners are given theoption of e-mailing four friends, tweeting their registration,posting on their own facebook page and even receiving SMSupdates on their smartphone including their finish time theminute they cross the line.Another year, another race, more proof of who really runsBuenos Aires. If Nike continues to dominate the local landscape,runners may begin to think BA stands for “Beaverton, Argentina.”
  6. 6. Spring/Summer 2011/12 The Premier Source for Real Estate & Other Investment Opportunities in Buenos Aires, Argentina & Uruguay_executive_summary_ inside_the_numbersThe Spring/Summer 2011 issue is a whirlwind journey from artistgalleries and road races in Buenos Aires to private vineyards in 19% Growth in foreign investment in Argentina during the firstMendoza to luxury estancias and amazing sunsets in Jose Ignacio. half of 2011, second only to Chile (20.4%) in Latin America.Spring means creativity is blooming, so we’ll tour the new Buenos Almost 50% went toward new construction. (Full Story)Aires Tech District, travel to San Rafael for the Grand Opening of arevolutionary hamburger franchise, check out the new wave ofcondo-hotels being built in Argentina and Uruguay and find outwhat A-list celebrities are buying vineyards in the Uco Valley. #68 Buenos Aires’ ranking among the 73 cities included in theSpring also means polo in Buenos Aires, and we preview the three jewels of the Triple 2011 UBS Prices & Earnings survey making BA one of theCrown, look under the hood of the new Audi La Dolfina Q7 and count down the Top 10 most affordable cities in Latin America. (Full Story)polo players in the world including Argentines Pablo Mac Donough, Facundo Pieres andAdolfo Cambiaso. After a few chukkers, we’ll board a Pluna jet and fly back to Punta delEste. To top it off, we check-in for sunset at the Estancia Vik and find out how a luxuryhotel and modern art merge to create a 4,000 acre shrine to the best of Uruguay. $100,000,000 The average dollar value of real estate sold per month inOn a macro level, the economic malaise and uncertainty impacting other corners of the Punta del Este and the surrounding beaches and towns ofglobe continues fueling a flight to growth in Argentina and Uruguay. Locally, real estate Maldonado. $2.8 billion since January 2009 alone. (Full Story)remains the preferred asset for those seeking capital preservation and income-producingproperties. From Buenos Aires condos to Mendoza vineyards to Punta del Este chacras,InvestBA can help you find the perfect property. And we are very pleased to welcomeUruguay’s Gasalla Inmobiliaria to our exclusive InvestBA family of boutique brokers. $15,000,000,000 Value of Chinese investment in Argentina over the past 3 Patrick Archer years, an amount that will continue growing as the Chinese CEO, InvestBA begin to invest in infrastructure and financing. (Full Story)Vineyards, Estancias, Condo-Hotels & Other Properties For Sale Third Story HeadlineInvestBA.com features a wide variety of unique residential and commercial propertiesfor sale in Buenos Aires, Argentina and Uruguay. From private vineyards to luxury high-rise apartments to condo-hotels, our network of boutique brokers can help you find theperfect property. Contact us now and we’ll start searching. home@investba.com Twitter.com/InvestBA
  7. 7. Spring/Summer 2011/12 The Premier Source for Real Estate & Other Investment Opportunities in Buenos Aires, Argentina & Uruguay _agenda_ _inmobiliaria_3 35 _artista_ _vanguardia_9 42 _VISIONARIo_ _deportiva_15 49 _inteligencia_ _vendimia_23 68
  8. 8. Download the Full Summer 2011/2012 Issue InvestBA.com/Privada

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