Companies automating lead
generation see 10% more
revenue within 6-9 months.
Relevant emails delivered through
marketing automation drive 18 times
more revenue than email blasts.
platform users have a
53% higher conversion
rate from marketing
response to marketingqualified lead than nonusers.
B2B buyers using marketing
automation find themselves being
more satisfied with the quality and
quantity of the leads they receive.
Sales agents spend 22% more
time selling when marketing
automation is deployed.
Marketing automation drives a
14.5% increase in sales productivity
and a 12.2% reduction in marketing
451% increase in
The Annuitas Group
Marketing automation allows 3 times
more leads passed to sales after one
Marketing automation reduces
ignored leads from 80% to 25%.
Companies that deploy lead
nurturing through marketing
automation generate 50% more
SQLs at 33% lower cost.
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(in slide order)
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Wye Kheung » Fifth level