The Perfect Prescription: Backup and Recovery in Health Care IT

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Of all the vertical industries of interest to the channel, few hold more broad promise and greater opportunity than health care. In this e-book, a publication of The 2112 Group and Intronis, we examine the health care IT revolution and the opportunities available to savvy IT managed services providers. www.intronis.com blog.intronis.com

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The Perfect Prescription: Backup and Recovery in Health Care IT

  1. 1. The Perfect Prescription: Backup & Recovery in Health Care IT An E-Book by The 2112 Group and Intronis
  2. 2. The Perfect Prescription: Backup & Recovery in Health Care IT Table of Contents CHAPTER 1: The Health Care IT Revolution 4 CHAPTER 2: The Growing Market for Health Care Technology 8 CHAPTER 3: Leading With Backup: Health Care-Focused Channel Opportunities 10 CHAPTER 4: HIPAA Compliance & Other Unique Challenges in Health Care Tech 15 CHAPTER 5: Selling IT in the Health Care Vertical 18 CONCLUSIONS 21 LEARN MORE 23 ABOUT 24 Information contained in this publication has been obtained by sources and methodologies of The 2112 Strategy Group LLC, D/B/A The 2112 Group, and is considered to be reliable but not warrantied. This publication may contain the opinions of The 2112 Group, which are subject to change. This publication is copyrighted by The 2112 Strategy Group LLC. Any violation of the limited terms of reproduction or redistribution of this publication, in whole or in part, whether in hard-copy format, electronically or otherwise to persons not authorized to receive it, without the express consent of The 2112 Strategy Group LLC, is in violation of U.S. copyright law and will be subject to an action for civil damages and, if applicable, criminal prosecution. Any questions should be directed to The 2112 Group at (347) 770-2112 x104 or info@the2112group.com.
  3. 3. INTRODUCTION The Perfect Prescription: Backup & Recovery in Health Care IT Of all the vertical industries of interest to the channel, few management, networking and mobility, security and data hold more broad promise and greater opportunity than encryption services, advanced imaging, storage, backup health care. Thanks to the ongoing release of targeted and recovery, and cloud computing. Solution providers able products, the evolving standards of care and an increase to navigate the health care industry’s complex technology in the number of federal government incentives, the health requirements and myriad regulatory and compliance care IT market is witnessing substantial spending growth. hurdles are poised to recognize the sector’s significant Last year, the U.S. health care IT sector topped $40 billion financial opportunities. in annual sales and is expected to grow 23 percent annually In this e-book, a publication of The 2112 Group and Intronis, through next year.1 A substantial amount of that spending we examine the state of the health care IT market, the specific comes from the $19 billion in federal grants approved by drivers of growth in this fertile space, and what backup and Congress in 2010 to update technology across the U.S. recovery services hold for solution providers looking to health care industry. Those funds will be rolled out develop new health care IT practices. We will also look at industry-wide through 2015. some of the specific challenges partners must overcome to As a result, solution providers are looking at the health care space as fertile ground for specialized services offerings that encompass electronic medical records (EMRs) and document 1 RNCOS Inc. Inc. “US Health care IT Market Forecast to 2014”, [Oct. 11, 2011]. work effectively with health care clients and discuss ways to generate more health care sales by targeting the unique needs of medical providers.
  4. 4. The Perfect Prescription: Backup & Recovery in Health Care IT CHAPTER 1 The Health Care IT Revolution Over the past two decades, modern medical care has been radically altered by the introduction and implementation of innovative technologies. Medical equipment continues to get more advanced and effective in treating and preventing disease. Mobile devices and applications have reshaped the use of IT in health care by enabling real-time monitoring of patients and remote control of medical systems. Billing is now faster and more accurate. Patient medical records are more portable and secure than ever before. This digital transformation of the entire industry happened in less than a generation, and its impact affects patient outcomes and the financial performance of medical and health insurance practices. According to RAND Corp., $81 billion could be saved annually by thoroughly modernizing the health care IT system.2 $81 BILLION AMOUNT THAT COULD BE SAVED ANNUALLY BY THOROUGHLY MODERNIZING THE HEALTH CARE IT SYSTEM 2 2 RAND Corp. Analysis of healthcare interventions that change patient trajectories, [Sept. 2005]. Chapter 1 - The Health Care IT Revolution | 4
  5. 5. The Perfect Prescription: Backup & Recovery in Health Care IT Some of the key ways information technology is having an impact on health care include the following: >> Electronic Medical Records (EMRs) Among the largest and most important efforts underway in the health care industry is the move toward universal and standardized EMRs, which cover nearly every aspect of medical care delivery – laboratory test results, physician services, patient history, prescription records, medical billing – and are the foundation of the technology revolution in health care. EMRs make the health care system more efficient and less costly, reduce medical errors and improve diagnostic accuracy, and improve the quality and convenience of patient care. With EMRs, information is available whenever and wherever it is needed. The Health Information Technology for Economic and Clinical Health (HITECH) Act, a component of the American Recovery and Reinvestment Act of 2009, committed substantial federal resources to support the widespread adoption of EMRs. As of August 2012, 54 percent of the Medicare- and Medicaid-eligible professionals had registered for the meaningful-use incentive program.3 When fully functional and exchangeable, EMRs offer significant benefits over paper records, with physicians reporting an increased ability to make well-informed treatment decisions quickly and safely.4 3 Levingston, S. A. (2012). Opportunities in physician electronic health records: A road map for vendors. Bloomberg Government. 4 Jamoom E, Beatty P, Bercovitz A, et al. (2012) Physician adoption of electronic health record systems: United States, 2011. NCHS data brief, no 98. Hyattsville, MD: National Center for Health Statistics. Chapter 1 - The Health Care IT Revolution | 5
  6. 6. The Perfect Prescription: Backup & Recovery in Health Care IT >> Enhanced Health Care Information Flow Beyond the strict, government-defined boundaries of EMRs lies an even greater realm of technology-enabled informationsharing transforming health care as we know it. Doctors and patients have immediate and remote access to medical care quality measurements and reporting, medical product safety data and comparative effectiveness of new and innovative treatments. Such access has made it possible for health care managers to target investment priorities and has empowered patients with unprecedented access to information on drugs, procedures, risk factors and costs. None of this enhanced data flow would be possible without the many improvements modern IT has brought to the health care industry via advanced networking, security, storage and data analysis tools. The impact is especially pronounced in global medical research and comparative studies, areas in which information processing and sharing play pivotal roles in qualitative medical developments. >> Computerized Physician/Provider Order Entry (CPOE) If elevating the quality of health care is the most important aspect of this form of IT, then decreased errors by physicians and health care providers in the prescription process is one of health care IT’s top benefits. Prescribing errors are the largest identified source of preventable hospital medical error. CPOE allows the direct entry of medical orders by licensed professionals into an IT system that reduces errors by minimizing the ambiguity of hand-written orders. Evidence suggests modern CPOE systems can reduce the medication error rate by 80 percent and cut errors that have potential for serious harm or death by 55 percent. When combined with other technology-driven clinical decision support (CDS) tools, CPOE not only allows professionals to avoid medical errors, but improves health care quality and efficiency. 5 5 Simon et al.: Lessons learned from implementation of computerized provider order entry in 5 community hospitals: a qualitative study. BMC Medical Informatics and Decision Making 2013 13:67. Chapter 1 - The Health Care IT Revolution | 6
  7. 7. The Perfect Prescription: Backup & Recovery in Health Care IT CASE STUDY: >> Mobile Applications: Next-Gen Health Care IT Mobile and handheld devices and the applications they offer have evolved from curious gadgets to the cutting edge of technology-assisted health care. Today’s doctors, nurses, lab technicians and medical facility administrators leverage mobile technologies as indispensable tools to improve administrative, technical and medical tasks. Mobile devices deliver medical records and other information to treating physicians and other members of the health care team. Tasks are synched and streamlined so health care professionals can focus more on patient care than administrative duties. More than eight in 10 U.S. physicians own a smartphone. Last year more than 62 percent owned a tablet, and half of those physicians used the devices at the point of care, according to Manhattan Research. A March 2013 report by BulletinHealthcare found 52 percent of health care professionals access news briefings via tablets or smartphones, up from just 25 percent a year earlier. EMRs & Practical Management Help Indiana Clinic Improve Care, Boost Finances ORGANIZATION: A large clinical practice focused on women’s health in northeast Indiana has 31 health care providers in seven locations treating 242,000 patients annually. CHALLENGE: Previous IT modernization left the organization with inefficient legacy data storage and retrieval systems and incompatible records formats. The practice sought to replace its outdated IT solutions with a modern, integrated EMR and practice management platform. SOLUTION: Working with a Georgia-based health care IT solution provider, the clinic embarked on an ambitious rollout of an EMR system and practice management platform. In addition to implementing both solutions simultaneously, the partner delivered all of the supporting infrastructure, including compliant backup and recovery systems, and provided training for key users in the practice. OUTCOME: The dual systems had a dramatic effect on patient care quality across the organization with reduced wait times, more efficient labs and prescription procedures, and improved communication with third-party care providers. One year after the rollout, the clinic attributed a $236,130 annual savings in transcription costs and a $130,134 reduction in costs for non-clinical staff to its enhanced IT capabilities. Chapter 1 - The Health Care IT Revolution | 7
  8. 8. Want to read more? Download the full e-book for free at this link: Get your free e-book!

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