Social media emergency management in the cloud

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Signal was developed collaboratively between Intergen and New Zealand Police to meet requirements for the management of the 2011 Rugby World Cup. Following this event Intergen have turned the working concept into a globally scalable product and continue to work with New Zealand Police to enhance its capabilities. Furthermore due to its cloud based nature Signal can be used by agencies collaboratively internally and externally at multiple levels of controlled permission.

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Social media emergency management in the cloud

  1. 1. Mark Rees - Microsoft Steve Milligan – Intergen Neil Macrae – New Zealand Police
  2. 2. Windows Azure Overview
  3. 3. IaaS PaaS SaaS Infrastructure-as-a-Service Platform-as-a-Service Software-as-a-Service host build consume
  4. 4. Software (as a Service) (as a Service) (as a Service) Applications Applications Data Data Runtime Runtime Runtime Middleware Middleware Middleware O/S O/S O/S Virtualization Virtualization Virtualization Servers Servers Storage Storage Networking Networking Applications Data Data Middleware Managed by vendor You manage Runtime You manage Applications Servers Storage Networking O/S Virtualization Servers Storage Networking Managed by vendor Platform Managed by vendor Infrastructure You manage Packaged Software
  5. 5. Azure
  6. 6. 99.95%
  7. 7. only
  8. 8. Virtual machines Cloud services Web sites
  9. 9. See the signals through the noise •  •  •  •  •  Hosted SaaS (Azure) social media monitoring tool Publicly available information into actionable intelligence Focus or cast a net – locally or globally Simple and readily extensible Inexpensive financial footprint
  10. 10. Common Intelligence Picture – Rugby World Cup 2011
  11. 11. SOCIAL MEDIA TOOL
  12. 12. Use Case – Auckland Airport
  13. 13. Use Case – Che-Fu
  14. 14. Lessons Learnt – Where to from here?
  15. 15. Traditional Media & Youth
  16. 16. Response once is not enough
  17. 17. Offender communication New ways & means
  18. 18. 2013  
  19. 19. Any questions? “..social  media  and  other  types  of   new  technology  are  becoming   one  of  the  primary  ways  we   receive,  process  and  relay   informa=on”.     June  4th  2013   Mrs  Brooks,  Chairman,     House  CommiGee  Homeland  Security,   Emergency  Preparedness,  Response  and   Communica=ons.  

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