Personal Information
Organization / Workplace
Greater Philadelphia Area, PA United States
Industry
Consulting / Advisory
Website
www.intellicraftresearch.com
About
Jennifer E. Burke is president of IntelliCraft Research LLC, a strategic marketing consultancy based in Philadelphia. I'm a marketing soothsayer, storyteller and strategic communications consultant for libraries and info pros. I help clients put strategy first and stop the tactics carousel for smarter marketing and fewer headaches.
I work to improve your library's outreach and promotional efforts through better strategy and use of your limited resources. Let's integrate your tactics and make them work harder, not you.
Member of multiple library associations, writer for Information Today publications, frequent conference speaker, workshop leader.
Tags
libraries
marketing
library marketing
graphic design
video marketing
aiip
library marketing conference
communications
tools
storytelling
story
library
tips
information professional
small business
solopreneur
information science
marketing strategy
marketing tools
design tips
infographic
social media monitoring
productivity
info pro
apps
software
content marketing
content strategy
lmcc
library conference
computers in libraries conference
marketing automation
images
social media
video creation
stories
entrepreneur
sla
advice
consulting
referrals
mistakes
outreach
promotion
library and information science
See more
Presentations
(6)
See all
Likes
(38)
See all
Marketing and Promoting the Library Website
David King
•
6 years ago
The Art of Effective Storytelling
Michele Miller
•
7 years ago
2015 B2B Content Marketing Benchmarks, Budgets and Trends - North America by Content Marketing Institute and MarketingProfs
Content Marketing Institute
•
8 years ago
Know thyself: Your school's message-driven content strategy
Margot Bloomstein
•
9 years ago
Who Rocks The Party?
Margot Bloomstein
•
13 years ago
How to Produce Better Content Ideas
Mark Johnstone
•
8 years ago
Who ya gonna call - How to contact, contract, and collaborate with an independent info pro
Shamel Information Services
•
8 years ago
My Transition to Health Coaching from Competitive Intelligence
Naylor Wellness
•
8 years ago
Mother Said There'd Be Days Like These (May 31, 2012)
lmd_presentations
•
10 years ago
LMD Writing for Publication
lmd_presentations
•
8 years ago
Where to Find Library Marketing Info
Libraries Are Essential consultancy
•
9 years ago
10 Ways Librarians Can be a Marketing Genius Like Lady Gaga
The Daring Librarian Experience
•
10 years ago
Visualization Tools for Turning Information into Insights
Marcy Phelps
•
9 years ago
Library Metrics
Eve Ross
•
9 years ago
60 Apps Updated: Creepy, cool, and simply amazing
Scott Brown
•
9 years ago
The Art of Storytelling
christiansaylor
•
13 years ago
Big Names / Top content - Video vs Audio vs Slides vs Lists vs Graphics
Nick Kellet
•
9 years ago
SNAP Snippets - 45 Quick Sales Tips from SNAP Selling
Jill Konrath
•
9 years ago
deleted
Business Intelligence Source
•
9 years ago
How to Write a Winning Presentation Pitch - Part I
SOAP Presentations
•
9 years ago
How to Use Outstanding Visual Language in a Presentation – Part I
SOAP Presentations
•
9 years ago
Communications Revolution 2007 - 2013
David Meerman Scott
•
9 years ago
The Best Advice For Small Businesses From Experts Who Have Lived It
HubSpot
•
9 years ago
In the Balance: Tools to Increase Your Personal & Professional Productivity
John DiGilio
•
10 years ago
20 Pearls of Marketing Wisdom
HubSpot
•
9 years ago
How to Monitor Social Media for Indicators of Industry and Market Change
IntelCollab.com
•
9 years ago
The #1 Secret to Setting the Appointment w/ @wendyweiss for @datadotcom
Salesforce
•
9 years ago
deleted
Business Intelligence Source
•
9 years ago
Crap. The Content Marketing Deluge.
Velocity Partners
•
10 years ago
Total Online Presence Blueprint
Duct Tape Marketing
•
10 years ago
140 Twitter Marketing Tips for 2013
Salesforce Marketing Cloud
•
10 years ago
2011 Integrating with Sales & Marketing To Capture & Deliver Intelligence: Researching & Analyzing Competitors
Anna Shallenberger
•
11 years ago
2011 Aiip Conference Presentation
Michael Haynes
•
11 years ago
Libraries 2020: Imagining the library of the (not too distant) future
Pew Research Center's Internet & American Life Project
•
10 years ago
2011 - Creating Groupies - Bates
SLA Government Information Division
•
11 years ago
Using the Web to Find Local Business & Market Information handout
Marcy Phelps
•
11 years ago
Libraries Transformed: Research on the changing role of libraries
Pew Research Center's Internet & American Life Project
•
10 years ago
How to step out of the Library Bubble using Social Media
Stockholms stadsbibliotek
•
10 years ago
Presentations
(6)
See all
Likes
(38)
See all
Marketing and Promoting the Library Website
David King
•
6 years ago
The Art of Effective Storytelling
Michele Miller
•
7 years ago
2015 B2B Content Marketing Benchmarks, Budgets and Trends - North America by Content Marketing Institute and MarketingProfs
Content Marketing Institute
•
8 years ago
Know thyself: Your school's message-driven content strategy
Margot Bloomstein
•
9 years ago
Who Rocks The Party?
Margot Bloomstein
•
13 years ago
How to Produce Better Content Ideas
Mark Johnstone
•
8 years ago
Who ya gonna call - How to contact, contract, and collaborate with an independent info pro
Shamel Information Services
•
8 years ago
My Transition to Health Coaching from Competitive Intelligence
Naylor Wellness
•
8 years ago
Mother Said There'd Be Days Like These (May 31, 2012)
lmd_presentations
•
10 years ago
LMD Writing for Publication
lmd_presentations
•
8 years ago
Where to Find Library Marketing Info
Libraries Are Essential consultancy
•
9 years ago
10 Ways Librarians Can be a Marketing Genius Like Lady Gaga
The Daring Librarian Experience
•
10 years ago
Visualization Tools for Turning Information into Insights
Marcy Phelps
•
9 years ago
Library Metrics
Eve Ross
•
9 years ago
60 Apps Updated: Creepy, cool, and simply amazing
Scott Brown
•
9 years ago
The Art of Storytelling
christiansaylor
•
13 years ago
Big Names / Top content - Video vs Audio vs Slides vs Lists vs Graphics
Nick Kellet
•
9 years ago
SNAP Snippets - 45 Quick Sales Tips from SNAP Selling
Jill Konrath
•
9 years ago
deleted
Business Intelligence Source
•
9 years ago
How to Write a Winning Presentation Pitch - Part I
SOAP Presentations
•
9 years ago
How to Use Outstanding Visual Language in a Presentation – Part I
SOAP Presentations
•
9 years ago
Communications Revolution 2007 - 2013
David Meerman Scott
•
9 years ago
The Best Advice For Small Businesses From Experts Who Have Lived It
HubSpot
•
9 years ago
In the Balance: Tools to Increase Your Personal & Professional Productivity
John DiGilio
•
10 years ago
20 Pearls of Marketing Wisdom
HubSpot
•
9 years ago
How to Monitor Social Media for Indicators of Industry and Market Change
IntelCollab.com
•
9 years ago
The #1 Secret to Setting the Appointment w/ @wendyweiss for @datadotcom
Salesforce
•
9 years ago
deleted
Business Intelligence Source
•
9 years ago
Crap. The Content Marketing Deluge.
Velocity Partners
•
10 years ago
Total Online Presence Blueprint
Duct Tape Marketing
•
10 years ago
140 Twitter Marketing Tips for 2013
Salesforce Marketing Cloud
•
10 years ago
2011 Integrating with Sales & Marketing To Capture & Deliver Intelligence: Researching & Analyzing Competitors
Anna Shallenberger
•
11 years ago
2011 Aiip Conference Presentation
Michael Haynes
•
11 years ago
Libraries 2020: Imagining the library of the (not too distant) future
Pew Research Center's Internet & American Life Project
•
10 years ago
2011 - Creating Groupies - Bates
SLA Government Information Division
•
11 years ago
Using the Web to Find Local Business & Market Information handout
Marcy Phelps
•
11 years ago
Libraries Transformed: Research on the changing role of libraries
Pew Research Center's Internet & American Life Project
•
10 years ago
How to step out of the Library Bubble using Social Media
Stockholms stadsbibliotek
•
10 years ago
Personal Information
Organization / Workplace
Greater Philadelphia Area, PA United States
Industry
Consulting / Advisory
Website
www.intellicraftresearch.com
About
Jennifer E. Burke is president of IntelliCraft Research LLC, a strategic marketing consultancy based in Philadelphia. I'm a marketing soothsayer, storyteller and strategic communications consultant for libraries and info pros. I help clients put strategy first and stop the tactics carousel for smarter marketing and fewer headaches.
I work to improve your library's outreach and promotional efforts through better strategy and use of your limited resources. Let's integrate your tactics and make them work harder, not you.
Member of multiple library associations, writer for Information Today publications, frequent conference speaker, workshop leader.
Tags
libraries
marketing
library marketing
graphic design
video marketing
aiip
library marketing conference
communications
tools
storytelling
story
library
tips
information professional
small business
solopreneur
information science
marketing strategy
marketing tools
design tips
infographic
social media monitoring
productivity
info pro
apps
software
content marketing
content strategy
lmcc
library conference
computers in libraries conference
marketing automation
images
social media
video creation
stories
entrepreneur
sla
advice
consulting
referrals
mistakes
outreach
promotion
library and information science
See more