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10 Insights to Create the Best Presentations — Michael Baldwin

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He is the founder and CEO of MICHAEL BALDWIN INC, which offers best-in-class personal and corporate branding, executive and team coaching & development, and one-of-a-kind PowerPoint training that turns presenters into truly effective communicators. Simply put, Michael helps individuals, teams, companies, and brands Be Better ®.

10 Insights to Create the Best Presentations — Michael Baldwin

  1. Powered by How to Create the Best Presentations
  2. This presentation consists of highlights from the interview with Moe Abdou, founder & host of 33voices®.
  3. Michael Baldwin is an accomplished leader in the communications industry with more than 25 years of top 10 advertising agency experi- ence in building global brands, leading global teams, solving complex strategic problems, and developing world-class creative campaigns. Michael Baldwin @be_better_ Founder and CEO of MICHAEL BALDWIN INC
  4. A memorable presentation is akin a great argument in front of the highest court. It transports your audience from point ‘A’ to point ‘B’ all the while it reinforces your inescapable conclusion. Remember these six things: Insight #1
  5. A memorable presentation is akin a great argument in front of the highest court. It transports your audience from point ‘A’ to point ‘B’ all the while it reinforces your inescapable conclusion. Remember these six things: Story Insight #1
  6. A memorable presentation is akin a great argument in front of the highest court. It transports your audience from point ‘A’ to point ‘B’ all the while it reinforces your inescapable conclusion. Remember these six things: Logic Flow Insight #1
  7. A memorable presentation is akin a great argument in front of the highest court. It transports your audience from point ‘A’ to point ‘B’ all the while it reinforces your inescapable conclusion. Remember these six things: Images Insight #1
  8. A memorable presentation is akin a great argument in front of the highest court. It transports your audience from point ‘A’ to point ‘B’ all the while it reinforces your inescapable conclusion. Remember these six things: Humor Insight #1
  9. A memorable presentation is akin a great argument in front of the highest court. It transports your audience from point ‘A’ to point ‘B’ all the while it reinforces your inescapable conclusion. Remember these six things: Illumination Insight #1
  10. A memorable presentation is akin a great argument in front of the highest court. It transports your audience from point ‘A’ to point ‘B’ all the while it reinforces your inescapable conclusion. Remember these six things: Repetition Insight #1
  11. Insight #2 For your presentation to have impact, it has to start with a crystal clear objective. Always start by completing this sentence - “To Convince {your audience} that {your main point}”
  12. Insight #3 There’s no more effective way to captivate your audience than with a personal story that brings your objective to life.
  13. Insight #4 Like a great drama, the opening scene sets the stage for the rest of the presentation. Try beginning with:
  14. Insight #4 Like a great drama, the opening scene sets the stage for the rest of the presentation. Try beginning with: A provocative question
  15. Insight #4 Like a great drama, the opening scene sets the stage for the rest of the presentation. Try beginning with: A surprising fact or statistic
  16. Insight #4 Like a great drama, the opening scene sets the stage for the rest of the presentation. Try beginning with: An interesting saying
  17. Insight #5 “If you’re trying to persuade someone to do something, or buy something, it seems to me you should use their language, the language they use every day, the language in which they think…” - David Ogilvy on persuasion
  18. Insight #6 Masters of presentations are experts at managing their pace and varying their tempo, for they know that it’s often what’s not said that leaves the greatest impression.
  19. Insight #7 The best slides are like billboards; they communicate one point clearly and immediately.
  20. Insight #8 An unexpected headline captures attention. An unexpected headline that taps into a mental schema that already exists will forever be indelible.
  21. Insight #9 Like a great Pixar movie, the ending of your presentation doesn’t have to have a call to action, for a profound way to think differently about something is a provocative way to conclude.
  22. Insight #10 What’s the one thing that distinguishes the most admired brands? The single mindedness of an idea
  23. Reflect - What’s the most important thing not to do when you begin a presentation? tweet us!
  24. Get the book
  25. If you have a question, submit it to 33voices Q&A for a direct answer from one of our founders or thought leaders.
  26. CONNECT WITH US! Tell us what you think Jenna@33voices.com Presentation created by Chase Jennings Insights by Moe Abdou
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