Learn how AnswerTap is addressing the three biggest pain points when conducting qualitative market research: 1) time to conduct and process interview content, 2) panelist recruitment and 3) high cost. See how our clients simply define their desired demographics within our web application, and a respondent matching the specified criteria appears within minutes via webcam. Afterwards the researcher can utilize the video editing and automated transcription tools saving time on analysis and preparing the final report. The service is affordably priced less than existing solutions.
AnswerTap is a real-time opinion marketplace for market research. We use webcams and crowdsourcing to connect marketing agencies, brands and researchers to over 9 million targeted panelists within minutes.