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It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Inn...
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It’s Not Mobile Research, It’s Research In a Mobile World by Bob Yazbeck of Gongos Research - Presented at the Insight Innovation eXchange North America 2013

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The ubiquity of mobile in our world is undeniable. Yet, why are we holding onto our desktop mentality when research “wants to be freed.” Using a methodological lens, see how factors such as cost, logistics and history are playing into our apprehension about mobile—but, is it legitimate or mere skepticism?

Review the top ten areas of convergence between mobile and market research
Learn how an iterative approach is critical to moving from inertia to impact
See examples of mobile research in motion

Published in: Business, Technology
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