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The Briefing Room with John Myers and Alteryx
Live Webcast on Nov. 27, 2012
What's the biggest challenge with Big Data so far? By and large, it's the big pain in delivering the right data in a timely fashion, and in a way that decision-makers can easily use. That's quickly changing because of the tremendous demand for tools that even non-technical business users can effectively employ. Capabilities are being designed by software vendors large and small, to provide easier access and more intuitive ways for working with Big Data. Even still, the effort to make Big Data useful is very much a work in progress.
Check out this episode of The Briefing Room to hear veteran Analyst John Myers of EMA explain why Big Data poses challenges and opportunities for professionals looking to better understand their markets, prospects and customers. Myers will be briefed by Paul Ross of Alteryx, who will tout his company's efforts to "humanize" Big Data using their strategic analytics platform, designed to: 1) facilitate access to Big Data, especially in combination with other data sets; 2) give analysts an intuitive, workflow-based approach for build the targeted analytics their business needs; and, 3) make the consumption of these analytics by decision-makers as simple as using the apps they use at home.