2. 1° | CONSIDER FOR ONE IDEA (out of a big stack of ideas) IS THIS IDEA A COMMON ONE OR AN INNOVATIVE ONE?
3. 2° | CONSIDER FOR THE SAME IDEA: IS THIS IDEA A FEASIBLE ONE OR A NON-FEASIBLE ONE?
4. 3° | THE BIG STACK OF IDEAS IS GROUPED IN 3 CLUSTERS YELLOW IDEAS ARE * IDEAS FOR THE FUTURE * INSPIRING AND TEMPTING * RED IDEAS FOR TOMORROW RED IDEAS ARE * INNOVATIVE * A BREAKTHROUGH * ENERGIZING * APPLICABLE BLUE IDEAS ARE * EASY TO IMPLEMENT * LOW RISK * EASILY ACCEPTED
5. 4° | RED IDEAS (original & feasible) SEEM TO HAVE MOST POTENTIAL. MOVE ON WITH THESE ONES! RED IDEAS ARE * INNOVATIVE * A BREAKTHROUGH * ENERGIZING * APPLICABLE
