The document discusses the relationship between audaciousness and innovation. It argues that many barriers exist that prevent people from being audaciously innovative, including biases like the fear of failure, rejection, and judgment. These barriers often cause people to rely too heavily on past successes and conform to existing ways of thinking. However, true innovation requires experimentation and trying new approaches without these inhibitions. The document concludes that organizations need to create a context where people feel comfortable being "smartly audacious" through experimentation in order to drive more innovation.

1. @ph_boulanger
philippeboulanger.com
AUDACIOUSNESS AND
INNOVATION :
SAME BATTLE ?
© 2020 Philippe Boulanger – ALL RIGHTS RESERVED – AUTORISATION REQUIRED FOR ANY REUSE
The Innovation Evangelist

2. EXPERIMENT
#theinnovationevangelist
#philippeboulanger
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3. © 2020 Philippe Boulanger – ALL RIGHTS RESERVED – AUTORISATION REQUIRED FOR ANY REUSE

4. © 2020 Philippe Boulanger – ALL RIGHTS RESERVED – AUTORISATION REQUIRED FOR ANY REUSE

5. EXECUTION
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6. ARTHUR SCHOPENHAUER
(22 February 1788 – 21 September 1860)
German Philosopher
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7. THE CULTURE OF
INNOVATION…
© 2020 Philippe Boulanger – ALL RIGHTS RESERVED – AUTORISATION REQUIRED FOR ANY REUSE

8. © 2020 Philippe Boulanger – ALL RIGHTS RESERVED – AUTORISATION REQUIRED FOR ANY REUSE

9. WHY DO WE
HIT THE
WALL?
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10. © 2020 Philippe Boulanger – ALL RIGHTS RESERVED – AUTORISATION REQUIRED FOR ANY REUSE

11. WHY DO WE
HIT THE
WALL?
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13. YOUR OPINION?
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15. UNDERSTANDING ≠ KNOW-HOW
PAST SUCCESS = WORST ENNEMY

16. ANCHORING BIAS© 2020 Philippe Boulanger – ALL RIGHTS RESERVED – AUTORISATION REQUIRED FOR ANY REUSE

17. SOCIAL
CONFORMITY
BIAS
© 2020 Philippe Boulanger – ALL RIGHTS RESERVED – AUTORISATION REQUIRED FOR ANY REUSE

18. FEAR OF REJECTION
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19. FEAR OF JUDGMENT
OF BEING RIDICULOUS
OF FAILURE
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20. OVERCONFIDENCE BIAS
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21. LEARNED
HELPLESSNESS
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22. « OUR SUCCESS AT AMAZON IS A
FUNCTION OF HOW MANY
EXPERIMENTS WE DO PER YEAR,
PER MONTH, PER WEEK, PER DAY. »
JEFF BEZOS
© 2020 Philippe Boulanger – ALL RIGHTS RESERVED – AUTORISATION REQUIRED FOR ANY REUSE

23. EXECUTION 70%
€
SCALING UP 20%
(€)
EXPLORATION 10%
(€)
ORGANISATION
© 2020 Philippe Boulanger – ALL RIGHTS RESERVED – AUTORISATION REQUIRED FOR ANY REUSE

24. CREATE THE CONTEXT FOR
ANYONE TO BECOME
SMARTLY AUDACIOUS,
EXPERIMENTING,…
AND INNOVATION WILL BE
THE OUTCOME !© 2020 Philippe Boulanger – ALL RIGHTS RESERVED – AUTORISATION REQUIRED FOR ANY REUSE

25. @ph_boulanger
philippeboulanger.com
AUDACIOUSNESS AND
INNOVATION :
SAME BATTLE ?
© 2020 Philippe Boulanger – ALL RIGHTS RESERVED – AUTORISATION REQUIRED FOR ANY REUSE
The Innovation Evangelist