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EIA2017Portugal - Dirk Lehmann - We Got 99 Problems But A Pitch Ain't One

Dirk Lehmann - We Got 99 Problems But A Pitch Ain't One

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EIA2017Portugal - Dirk Lehmann - We Got 99 Problems But A Pitch Ain't One

  1. 1. WE GOT 99 PROBLEMS BUT A PITCH AIN'T ONE
  2. 2. BUT MOST PITCHES ARE BORING TOO COMPLEX NOT WELL DELIVERED
  3. 3. THE INVESTMENT PROCESS One Sentence 30 Seconds Elevator Pitch 60 - 120 Seconds Pitch 6 - 9 Minutes Investor Deck > 20 Minutes 5
  4. 4. PITCHING IS A SKILL
  5. 5. YOUR BIGGEST ENEMY
  6. 6. THE GOAL OF A PITCH ENTERTAIN IMPRESS ELICIT INTEREST
  7. 7. THE PITCH INTRO TO
  8. 8. THE START
  9. 9. TELL A STORY USE FACTS & EMOTIONS
  10. 10. SHARE THE VISION NOT THE STATUS
  11. 11. TELL A CUSTOMER STORY
  12. 12. NAIL THE DEMO
  13. 13. KNOW YOUR CUSTOMERBEAT YOUR COMPETITION
  14. 14. KNOW YOUR SECRET SAUCE BUSINESS PHASE
  15. 15. BUSINESS MODEL MARKET SIZE GO TO MARKET
  16. 16. TRACTION IS THE KEY
  17. 17. SHOW YOUR TEAM
  18. 18. THE ASK
  19. 19. A PITCH STRUCTURE Problem Solution/ Demo Difference to Others Business Model Market Size/ Opportunity Go To Market Traction Team AskFinancials
  20. 20. DEVELOPMENT PROCESS COLLECT CONTENT WRITE STORY DESIGN DECK POLISH & MEMORIZE
  21. 21. THE DECK INTRO TO
  22. 22. RESPECT DESIGN
  23. 23. IMPORTANT BULLET POINT CHART •Because there is too much information, I’m trying to read it, I’m trying to listen to you, and I’m doing neither well. •Oh wait, now my cell phone buzzes. Twitter just alerted me that my Facebook stock just tanked. •Now I need to send an email to my kid saying sorry kiddo, no college for you. •Oh wait, the crowd just laughed. What just happened? Did you say something interesting?
  24. 24. THE FATE OF THE MUSIC INDUSTRY
  25. 25. THE FATE OF THE MUSIC INDUSTRY CD SALES DOWNLOADS
  26. 26. BIG FONTS TWO DOCUMENTS SLIDES ARE FREE PICTURES – ICONS - TEXT
  27. 27. THE DELIVERY INTRO TO
  28. 28. THE DELIVERY INTRO TO MEMORIZE TO PERFECTION
  29. 29. "Under pressure, you don't rise to the occasion, you sink to the level of your training“ - Navy SEALS
  30. 30. SEPARATE DRIVER & PRESENTER
  31. 31. YOUR KEY POINTS • Pick three key points • Repeat them • Repeat them • Repeat them 35 FOCUS ON THREE POINTS
  32. 32. JOURNY PITCH 36 OWN THE STAGE
  33. 33. 37 PROJECT YOUR VOICE
  34. 34. BRING ENERGY
  35. 35. WE GOT 99 PROBLEMS BUT A PITCH AIN'T ONE
  • BenjaminBruns7

    Apr. 4, 2019
  • TrulyU

    Apr. 3, 2018
  • NoahAhiable

    Aug. 8, 2017
  • NoahAhiable1

    Aug. 2, 2017

Dirk Lehmann - We Got 99 Problems But A Pitch Ain't One

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