Validate Your Startup Idea
10 Ways To
Swarnendu De
Innofied Solution
@swarnendude

You?

Me.

Got an idea.
Now what?

1.
Write down your product concept

1. Your idea
2. What problems do you want to solve?
3. What is your target market?
4. Who are your customers?
5. How does it solve the problems?
6. What features will your product have?
Write down your product concept

2.
Have a good domain expertise

3.
Identify a good market to enter

1. Size of the market
2. Disruption/change in the market
3. Right time to enter the market
Identify a good market to enter

4.
Fake it till you make it

1. You do not always need a MVP in order to validate your idea.
2. Interactive prototype works well
3. Develop MVP with least effort possible
4. Delay complexity
5. Launch early

5.
Go out and
test your idea

1. Define the target audience
2. Start with your network
3. Recognize your ideal customers
4. Feel free to share your idea
5. Asking friends and family is not same as validating your idea
6. Liking your idea is not the same as buying your product
Go out and test your idea

6.
Analyze the data. Repeat.

7.
Sell before you build

Helps in:
1. Gaining confidence
2. Winning a real customer who wants a solution to his problem
3. Testing the product
4. Having a deadline in mind
5. The customer leads the development often
Sell before you build

8.
Investment is earned….not given

9.
Have passion & focus

10.
Personal development

1. Create strong online presence
2. Write blog posts
3. Use LinkedIn
4. Know the technology a bit
(if you are a non-technical founder)
1. Know Marketing
2. Learn Analytics
3. Networking / Events
Personal Development

1. Document your idea
2. Gain domain knowledge
3. Identify a good market to enter
4. Create an MVP with least complexity
5. Go out of the building and test your idea
6. Try to get a customer before you start building the product
7. Analyze the results. Iterate.
8. Probably you don’t need funding immediately.
9. Have focus and passion
10.Invest in yourself
Summary

Innofied Solution Pvt. Ltd.
Award Winning App Development Company
W: https://www.innofied.com
E: business@innofied.com
M: +1 866 941 5117