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Commerce for theDigital Consumer www.infosys.com/iengage
$4.8 billion revenues Market cap  $34B 72 cities 114,000+ employees 30 countries 70 Nationalities 590 clients Client repeat  rate > 97% Revenue as on March 31, 2010. Rest as on June 30,2010 2
Infosys retail credentials 6 of top 10 retailers in the UK  4 of top 10 retailers in Europe 9 of top 10 retailers  in North America
Online retail sales in Western Europe reached €68 billion in 2009 and are projected to grow to €114 billion by 2014. Europeans spent an annual average of €483 per person in 2009, and this amount will grow to €601 in 2014. Where we are Source: Forrester Research Inc.. Western European Online Retail Forecast, 2009 To 2014, March 2010 by Patti Freeman Evans, Lauriane Camus with Vikram Sehgal, Brendan McGowan
Digital consumer expectations
They are talking about your brand online
They expect great customer service
They influence ......and are influenced
They want offers on the move Guides the shopper to nearest store with product in stock, or offers home delivery This mobile app uses the consumer’s location and delivers suitable seasonal offers
The consumer has changed Consumers are saying: “Engage with me on my terms” “Listen to me” “Get to know me”  “Involve me in your brand” Meanwhile you want: ,[object Object]
Increased loyalty
Brand awareness
Increased advocacy,[object Object]
Infosys iEngage™ Digital Consumer Platform Strategic Partners:
Our proposition Serve Interact Transact Use personalisation, targeted promotions and cross-sells and up-sells to convert visitors, increase sales and retain customers Use community, blogs and ratings and reviews to guide purchase decision and drive loyalty Use click to call/chat to assist with purchase Use the Customer Care portalto let customers access product support information and forums to answer each others’ questions Use Customer Sales Support to assist shoppers with orders, and shared purchase/ interaction history across channels for a seamless experience Use Social Analytics to listen to consumer conversations Use SEO and email campaigns to draw visitors Use content distribution (widgets) to build awareness
Best-in-class social media marketing Social Analytics Listening and responding to consumer conversations Content distribution Pushing and pulling content  across the social web Dialogue (Blogging) Engaging in two-way communication with consumers  Community Enabling consumers to connect and interact Content aggregation Bringing together relevant and useful enterprise content Integrated into a secure, enterprise-quality platform Key Modules
Who’s talking? Where are they talking? How much is being said? What’s the sentiment? When and how much are people posting? Social analytics
Best-in-class eCommerce Web ContactCenter In-Store Catalog MobileDevice eMail Multi & Cross-Channel Commerce Social engagement Creating, sharing, connecting Mobile engagement Mobile platform and services Search Call Center Merch-andising Core Commerce Web campaign mgmt Personal-ization Pre-built integrations Integrations to third-party systems Reporting/ Analytics Split Testing Customer service Integration with Customer Care platform
Agility: Fast launch from a pre-configured store Configurable sample store ,[object Object]
Catalogue/product browsing

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iEngage-Animated

  • 1. Commerce for theDigital Consumer www.infosys.com/iengage
  • 2. $4.8 billion revenues Market cap $34B 72 cities 114,000+ employees 30 countries 70 Nationalities 590 clients Client repeat rate > 97% Revenue as on March 31, 2010. Rest as on June 30,2010 2
  • 3. Infosys retail credentials 6 of top 10 retailers in the UK 4 of top 10 retailers in Europe 9 of top 10 retailers in North America
  • 4. Online retail sales in Western Europe reached €68 billion in 2009 and are projected to grow to €114 billion by 2014. Europeans spent an annual average of €483 per person in 2009, and this amount will grow to €601 in 2014. Where we are Source: Forrester Research Inc.. Western European Online Retail Forecast, 2009 To 2014, March 2010 by Patti Freeman Evans, Lauriane Camus with Vikram Sehgal, Brendan McGowan
  • 6. They are talking about your brand online
  • 7. They expect great customer service
  • 8. They influence ......and are influenced
  • 9. They want offers on the move Guides the shopper to nearest store with product in stock, or offers home delivery This mobile app uses the consumer’s location and delivers suitable seasonal offers
  • 10.
  • 13.
  • 14. Infosys iEngage™ Digital Consumer Platform Strategic Partners:
  • 15. Our proposition Serve Interact Transact Use personalisation, targeted promotions and cross-sells and up-sells to convert visitors, increase sales and retain customers Use community, blogs and ratings and reviews to guide purchase decision and drive loyalty Use click to call/chat to assist with purchase Use the Customer Care portalto let customers access product support information and forums to answer each others’ questions Use Customer Sales Support to assist shoppers with orders, and shared purchase/ interaction history across channels for a seamless experience Use Social Analytics to listen to consumer conversations Use SEO and email campaigns to draw visitors Use content distribution (widgets) to build awareness
  • 16. Best-in-class social media marketing Social Analytics Listening and responding to consumer conversations Content distribution Pushing and pulling content across the social web Dialogue (Blogging) Engaging in two-way communication with consumers Community Enabling consumers to connect and interact Content aggregation Bringing together relevant and useful enterprise content Integrated into a secure, enterprise-quality platform Key Modules
  • 17. Who’s talking? Where are they talking? How much is being said? What’s the sentiment? When and how much are people posting? Social analytics
  • 18. Best-in-class eCommerce Web ContactCenter In-Store Catalog MobileDevice eMail Multi & Cross-Channel Commerce Social engagement Creating, sharing, connecting Mobile engagement Mobile platform and services Search Call Center Merch-andising Core Commerce Web campaign mgmt Personal-ization Pre-built integrations Integrations to third-party systems Reporting/ Analytics Split Testing Customer service Integration with Customer Care platform
  • 19.
  • 23. Internationalised for global deploymentYour unique features User experience, checkout, rich media, merchant and marketing customisations Integration with order fulfilment Custom integration with order management, warehousing and order fulfilment processes Payments processing framework Secure processing of credit card transactions against merchant account through Cybersource payment partner
  • 24. Core The value Advanced functionalities(e.g. widgets, social analytics etc.) Industry reference applications & Functional scenarios Customizations & related services Infrastructure hosted, operated & managed by Infosys Delivered in SaaS model with subscription pricing
  • 25.
  • 26.
  • 28.
  • 29.
  • 30.