2014 Demand Chain Management Trends

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For most consumer goods enterprises, the next wave of growth will come from the emerging markets. But the path from brand to consumer in these markets is complex – 90% of goods are sold through distributors. In 2014, enterprises will look to solve the demand chain management puzzle in the emerging markets by improving market visibility, customer reach and sales execution, all while driving costs lower. For more on demand chain management trends, click here: http://www.infosys.com/trends/Pages/demand-chain-management-2014.aspx

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2014 Demand Chain Management Trends

  1. 1. TRENDS 2014 THE DEMAND CHAIN MANAGEMENT COLLECTION ALL ROADS LEAD TO THE EMERGING MARKETS
  2. 2. TRENDS 2014 THE DEMAND CHAIN MANAGEMENT COLLECTION For most consumer goods enterprises, the next wave of growth will come from the emerging markets. But the path from brand to consumer in these markets is complex – 90% of goods are sold through distributors. In 2014, enterprises will look to solve the demand chain management puzzle in the emerging markets by improving market visibility, customer reach and sales execution, all while driving costs lower.
  3. 3. TRENDS 2014 THE DEMAND CHAIN MANAGEMENT COLLECTION 1 2 VISIBILITY EQUALS PROFITABILITY RAPIDLY ON-BOARDING DISTRIBUTORS ORDERS SALES INVENTORY NOT AVAILABLE Gathering accurate and timely data from distributors will help enterprises respond faster Cloud-based ERP systems will help on-board distributors in weeks and standardize their daily activities
  4. 4. TRENDS 2014 THE DEMAND CHAIN MANAGEMENT COLLECTION 3 4 SERVING UN-SERVED RETAILERS SUGGESTING THE RIGHT ORDERS 10,000 UNITS Affordable mobility solutions will simplify ordering and payment for millions of small retailers Enterprises will recommend orders to distributors by analyzing their sales history and inventory
  5. 5. TRENDS 2014 THE DEMAND CHAIN MANAGEMENT COLLECTION 5 6 THE MOBILE SALES FORCE SHARE OF SHELF: A PIC AWAY Mobility-enabled sales teams will place orders on the go and cover more stores per day Mobile-based visual merchandising solutions will provide a clear view of product placement
  6. 6. TRENDS 2014 THE DEMAND CHAIN MANAGEMENT COLLECTION 7 8 NOT TOO HOT, NOT TOO COLD DYNAMIC LOGISTICS PLANNING In-store sensors will monitor the storage of temperature-sensitive products Intelligent algorithms will help advance, delay or cluster shipments to drive down logistics costs
  7. 7. TRENDS 2014 THE DEMAND CHAIN MANAGEMENT COLLECTION 9 WANTED: UNIFIED VIEW OF BUSINESS Integrating multiple data sources will provide useful insights to improve operational and sales performance
  8. 8. TRENDS 2014 THE DEMAND CHAIN MANAGEMENT COLLECTION FIND OUT MORE Video Blog post Infographic Tweet chat WATCH READ VIEW KNOW MORE #DemandChainTrends infosys.com/trends2014

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