Video and slides synchronized, mp3 and slide download available at URL http://bit.ly/1NLyIFj.
Melissa Perri presents how to destroy bad product ideas before they go to market while achieving the business goals and determining product strategy. She brings practical techniques on defining success and creating effective product experiments to kill bad ideas and give energy to the good ones. Filmed at qconlondon.com.
Melissa Perri is an experienced Product Manager and UX Designer from the New York City, where she has worked in various startups. Her core expertise focuses on integrating lean startup methodology into product and UX practices at existing companies and startups.