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You are
naked.
Customers
are in
control.
62,000
reviews
600,000
visitors/month
100,000
LinkedIn verified
users
Power of the Customer Voice
Embrace Transparency – 3 Reasons to Expose Yourself
Transparency builds
trust
Out-innovate the
competition
Future customer...
Develop a Review Strategy
Implement
Advocate Programs
Build Trust with
User Reviews
Create
Opportunities for
Involvement
Digital Karma
Launchpad for up-and-
coming influencers
Share product updates,
NPS scores
Create Opportunities for Involvem...
Takeaways
Expose Your Brand
Create Demand
Maintain Customer
Loyalty
Advocamp: Adrienne Weissman
Advocamp: Adrienne Weissman
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Advocamp: Adrienne Weissman

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Published on

Naked Selling
with Adrienne Weissman, Chief Marketing and Revenue Officer at G2Crowd

Visit www.advocamp.com for everything you need to know about Advocamp - the biggest customer experience, engagement and advocacy event of the year.

Published in: Marketing
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Advocamp: Adrienne Weissman

  1. 1. You are naked.
  2. 2. Customers are in control. 62,000 reviews 600,000 visitors/month 100,000 LinkedIn verified users
  3. 3. Power of the Customer Voice
  4. 4. Embrace Transparency – 3 Reasons to Expose Yourself Transparency builds trust Out-innovate the competition Future customers WILL find you
  5. 5. Develop a Review Strategy Implement Advocate Programs Build Trust with User Reviews Create Opportunities for Involvement
  6. 6. Digital Karma Launchpad for up-and- coming influencers Share product updates, NPS scores Create Opportunities for Involvement & Social Sharing
  7. 7. Takeaways Expose Your Brand Create Demand Maintain Customer Loyalty

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