We know it can be hard to stick to your guns and get your content marketing planned in advance, with an allocated budget and a thought-out strategy. But you really cannot waste another second. While you're preoccupied with trying to figure out the why and how, your competitors are busy creating content, publishing it, using it to nurture leads and engage their audience, and ultimately, getting a leg up.
This deck addresses:
Why content marketing should be your No. 1 priority for 2020
How to budget for your content initiatives
Team members you'll want to consider to help you drive these efforts
How to put together a documented content strategy
A process for creating content
Tech that will aid your efforts