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Reaching the parts others cannot reach
<ul><li>Everybody’s doing it – grow your own has taken off big time </li></ul><ul><li>Turn on your telly, you’ll find Caro...
<ul><li>I’m definitely doing it…. </li></ul><ul><li>I’m buying my local food whenever I can </li></ul>
 
<ul><li>I’m definitely doing it…. </li></ul><ul><li>I’m buying my local food whenever I can </li></ul><ul><li>I’ve got my ...
 
<ul><li>I’m definitely doing it…. </li></ul><ul><li>I’m buying my local food whenever I can </li></ul><ul><li>I’ve got my ...
 
<ul><li>I’m definitely doing it…. </li></ul><ul><li>I’m buying my local food whenever I can </li></ul><ul><li>I’ve got my ...
 
<ul><li>I’m definitely doing it…. </li></ul><ul><li>I’m buying my local food whenever I can </li></ul><ul><li>I’ve got my ...
 
<ul><li>you are one of this country’s 10,000,000 social housing tenants? </li></ul><ul><li>you live here? </li></ul>But…  ...
 
<ul><li>you are one of this countries 10,000,000 social housing tenants? </li></ul><ul><li>you live here? </li></ul><ul><l...
 
<ul><li>you are one of this countries 10,000,000 social housing tenants? </li></ul><ul><li>you live here? </li></ul><ul><l...
<ul><li>Incredible Edible sells itself but……. </li></ul><ul><li>Not everyone is in a position to buy into it </li></ul><ul...
<ul><li>Social Housing Providers (RSL’s) like Pennine Housing are uniquely placed to make a difference  </li></ul><ul><li>...
<ul><li>This year we’ve been working with Incredible Edible  </li></ul>
 
<ul><li>This year we’ve been working with Incredible Edible  </li></ul><ul><li>We’ve been getting into Todmorden’s most de...
 
<ul><li>This year we’ve been working with Incredible Edible  </li></ul><ul><li>We’ve been getting into Todmorden’s most de...
 
 
<ul><li>This year we’ve been working with Incredible Edible  </li></ul><ul><li>We’ve been getting into Todmorden’s most de...
 
<ul><li>This year we’ve been working with Incredible Edible  </li></ul><ul><li>We’ve been getting into Todmorden’s most de...
 
<ul><li>This year we’ve been working with Incredible Edible  </li></ul><ul><li>We’ve been getting into Todmorden’s most de...
 
<ul><li>We’ll continue working together ‘cos it make sense </li></ul><ul><li>But away from here, landlords are preventing ...
<ul><li>When you leave here today… </li></ul><ul><li>Think about the Housing Associations and Council’s with properties ne...
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Valmorris Penninehousing Conference141109

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Presentation by Val Morris of Pennine Housing to Incredible Edible Todmorden conference 14 November 2009

Published in: News & Politics, Sports, Business
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Valmorris Penninehousing Conference141109

  1. 2. Reaching the parts others cannot reach
  2. 3. <ul><li>Everybody’s doing it – grow your own has taken off big time </li></ul><ul><li>Turn on your telly, you’ll find Carole Klein or Joe Swift digging away </li></ul><ul><li>Jamie Oliver’s on a mission to ban junk food in schools </li></ul><ul><li>Even President Obama’s dug up the White House lawn! </li></ul><ul><li>We’re all doing it - that’s why we’re all here today </li></ul>
  3. 4. <ul><li>I’m definitely doing it…. </li></ul><ul><li>I’m buying my local food whenever I can </li></ul>
  4. 6. <ul><li>I’m definitely doing it…. </li></ul><ul><li>I’m buying my local food whenever I can </li></ul><ul><li>I’ve got my allotment </li></ul>
  5. 8. <ul><li>I’m definitely doing it…. </li></ul><ul><li>I’m buying my local food whenever I can </li></ul><ul><li>I’ve got my allotment </li></ul><ul><li>Built my fence </li></ul>
  6. 10. <ul><li>I’m definitely doing it…. </li></ul><ul><li>I’m buying my local food whenever I can </li></ul><ul><li>I’ve got my allotment </li></ul><ul><li>Built my fence </li></ul><ul><li>Put up my Poly Tunnel </li></ul>
  7. 12. <ul><li>I’m definitely doing it…. </li></ul><ul><li>I’m buying my local food whenever I can </li></ul><ul><li>I’ve got my allotment </li></ul><ul><li>Built my fence </li></ul><ul><li>Put up my Poly Tunnel </li></ul><ul><li>Bought my Eglu and my chickens </li></ul>
  8. 14. <ul><li>you are one of this country’s 10,000,000 social housing tenants? </li></ul><ul><li>you live here? </li></ul>But… what if
  9. 16. <ul><li>you are one of this countries 10,000,000 social housing tenants? </li></ul><ul><li>you live here? </li></ul><ul><li>you’re trying to manage on less than £65 per week benefit? </li></ul><ul><li>these are your local shops? </li></ul>But… what if
  10. 18. <ul><li>you are one of this countries 10,000,000 social housing tenants? </li></ul><ul><li>you live here? </li></ul><ul><li>You’re trying to manage on less than £65 per week benefit? </li></ul><ul><li>these are your local shops? </li></ul><ul><li>You’ve never even cooked a potato or dug anything? </li></ul><ul><li>You have a disability or are elderly? </li></ul><ul><li>And you don’t have a car? </li></ul>But… what if Would you be doing it then?
  11. 19. <ul><li>Incredible Edible sells itself but……. </li></ul><ul><li>Not everyone is in a position to buy into it </li></ul><ul><li>We have to work harder at getting into communities where it’s not happening </li></ul><ul><li>These are the communities with massive future health issues </li></ul><ul><li>Where malnutrition exists now </li></ul><ul><li>Where lots of people rely on ready meals ‘cos it’s cheaper, easier and in their comfort zone </li></ul>
  12. 20. <ul><li>Social Housing Providers (RSL’s) like Pennine Housing are uniquely placed to make a difference </li></ul><ul><li>We have direct access and an existing relationship with the people everyone else is struggling to reach but…… </li></ul><ul><li>We can’t do it on our own </li></ul><ul><li>This about partnership work </li></ul><ul><li>The sum of the whole is far, far greater than the component parts </li></ul>
  13. 21. <ul><li>This year we’ve been working with Incredible Edible </li></ul>
  14. 23. <ul><li>This year we’ve been working with Incredible Edible </li></ul><ul><li>We’ve been getting into Todmorden’s most deprived communities </li></ul>
  15. 25. <ul><li>This year we’ve been working with Incredible Edible </li></ul><ul><li>We’ve been getting into Todmorden’s most deprived communities </li></ul><ul><li>We’ve been handing out vegetable plants </li></ul>
  16. 28. <ul><li>This year we’ve been working with Incredible Edible </li></ul><ul><li>We’ve been getting into Todmorden’s most deprived communities </li></ul><ul><li>We’ve been handing out vegetable plants </li></ul><ul><li>Promoting free range eggs </li></ul>
  17. 30. <ul><li>This year we’ve been working with Incredible Edible </li></ul><ul><li>We’ve been getting into Todmorden’s most deprived communities </li></ul><ul><li>We’ve been handing out vegetable plants </li></ul><ul><li>Promoting free range eggs </li></ul><ul><li>Giving cookery demonstrations </li></ul>
  18. 32. <ul><li>This year we’ve been working with Incredible Edible </li></ul><ul><li>We’ve been getting into Todmorden’s most deprived communities </li></ul><ul><li>We’ve been handing out vegetable plants </li></ul><ul><li>Promoting free range eggs </li></ul><ul><li>Giving cookery demonstrations </li></ul><ul><li>And most important – talking to people and having fun </li></ul>
  19. 34. <ul><li>We’ll continue working together ‘cos it make sense </li></ul><ul><li>But away from here, landlords are preventing people from getting involved </li></ul><ul><li>They’re stopping tenants from keeping chickens in gardens </li></ul><ul><li>They’re precious about community space, “oh no – we might need it for redevelopment” – well, they won’t be needing it for a year or two and that’s plenty of time to grow some spuds and a cabbage or two! </li></ul><ul><li>We all need to work together to get Housing Providers on board </li></ul><ul><li>If we don’t deliver Incredible Edible in social housing communities then we’ve failed </li></ul>
  20. 35. <ul><li>When you leave here today… </li></ul><ul><li>Think about the Housing Associations and Council’s with properties near where you live </li></ul><ul><li>Send them copies of our presentations </li></ul><ul><li>Signpost them to our websites </li></ul><ul><li>Tell them that there’s a good business case for doing this – they’ll like that! </li></ul><ul><li>Most importantly, challenge them to help their tenants to get involved in something that can change their lives </li></ul>
  21. 36. Thank you

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