LinkedIn and Twitter

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LinkedIn and Twitter

  1. 1. Presenters: Sam Falletta President/CEO, Incept linkedin.com/in/samfalletta & Becky Weiand Client Results Coordinator, Incept linkedin.com/in/beckyweiand ATA Member Lunch and Learn Series Session 6: Introduction of the Twitter App
  2. 2. Session 6: Introduction of the Twitter App - TODAY ATA Member Lunch and Learn Series Session 6: Introduction of the Twitter App
  3. 3. Three takeaways from this session: 1.) Overview of Twitter/why should you use it? 2.) How does the Twitter app work with LinkedIn? 3.) Do's and Don’ts with the LinkedIn Twitter App ATA Member Lunch and Learn Series Session 6: Introduction of the Twitter App
  4. 4. Overview of Twitter/why should you use it? - Twitter is a microblog that allows you to network in 140 characters or less - Allows you to share your company news, blogs and updates with your audience - Able to interact with your customers
  5. 5. - Using tools like Hootsuite, Tweetdeck, etc. you can monitor what people are saying about your brand, your company, etc. Overview of Twitter/why should you use it?
  6. 6. How does the Twitter app work with LinkedIn? - Connects your Twitter account with your LinkedIn account and automatically updates without you having to do anything
  7. 7. Do's and Don’ts with the LinkedIn Twitter App - LinkedIn and Twitter are two completely different platforms: LinkedIn is very professional and Twitter is more relaxed. - Keep that in mind when thinking about connecting the two - Twitter is fast-paced and has a lot more content/posts shared per day/hour/etc. than LinkedIn. - Do you want to share all that content on LinkedIn too? - If your Twitter account is used strictly for business, connecting the two profiles is good - Not everyone on LinkedIn may be familiar with Twitter, so they may not understand RTs, mentions (@s) and hashtags (#).
  8. 8. Do's and Don’ts with the LinkedIn Twitter App - Saves time - You can now post all at once - You can update your settings on LinkedIn so it only displays tweets that have the hashtag #in or #li to prevent all your tweets from being shared on your LinkedIn profile.
  9. 9. New Feature For LinkedIn Groups - Polls • LinkedIn just recently added a poll option when posting content o You can now get more feedback and engagement from your group members
  10. 10. New Feature For LinkedIn Groups - Polls
  11. 11. New Feature For LinkedIn Groups - Polls • In the group settings you can enable polls and also manage who can create them
  12. 12. Answers to all questions from today’s session will be available in the American Teleservices Association LinkedIn Group: http://linkd.in/ugPR8C Thank you!

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