How to Boost Your Inbound Marketing Strategy in an Hour or Less

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Learn 10 ways to give your inbound marketing strategy, social media and business blogging a huge boost in 60 minutes or less!

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How to Boost Your Inbound Marketing Strategy in an Hour or Less

  1. 1. 10 Ways to Boost Your Inbound Marketing Strategyin an hour or less! Jasmine Henry |@inboundagent
  2. 2. 1. Bump Up Your Blog PostingBlog Posting Frequency and Traffic are PositivelyCorrelatedimage credit: HubSpot
  3. 3. 2. Build Out More Landing PagesCompanies who increase from 10 to 15 landing pages get55% more leads!image credit: HubSpot
  4. 4. 3. Write a Guest PostBenefits of GuestBlogging:● Establish Expertise● Expand Your Portfolio● Develop Credibility● Improve Your Blogging Skills● Build Relationships● Capture a Wider Audience● Expand Subscriber-Base● Build Inbound Links!
  5. 5. 4. Schedule Social Media image credit: HubSpot
  6. 6. 5. Analyze Your Inbound MarketingAnalyticsimage credit: HubSpot
  7. 7. 6. Repackage an Existing OfferCant write, design and deploy a new eBook in an hour? Noproblem. Here are some ways to efficiently create contentoffers:● Bundle existing blog content into a comprehensive content offer.● Update an existing offer for a different buyer persona.● Create a Powerpoint, Word or Excel Template.● Film a Video Tutorial.image credit: new york daily
  8. 8. 7. Segment Your Email ListPeople dont hate your email, they hate irrelevant email.eMarketer has found that segmenting your email list yieldsthe following benefits:● Better open rates for 39% of marketers● Lower unsubscribe rates for 28% of marketers.● Increased revenue for 24% of marketers. image credit: dobseh
  9. 9. 8. Participate in a #TweetChatBy using a designated hashtag at a scheduled time, you canconnect with other inbound marketers worldwide.Network | Gain Insights | Gain Inspiration | Expand YourSocial Media Reach.image credit: Business2Community
  10. 10. 9. Write a Buyer Persona ProfileBy profiling your ideal customers pain points, prioritiesand needs, you can write more relevant content and offers.image credit: Woodst
  11. 11. 10. Keyword Optimize Blog ContentEnsure your blog articles are SEO-optimized to capture asmuch traffic from organic search as possible. 85% of first-time website visitors are referred by Google, Bing or Yahoo:image credit: SEO PDX

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