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ONE CONFESSION: JOERI’S THAASOPHOBIA
ONE ADDICTION: LOW FAT PORN
ONE PREDICTION: #SHELFIES A TREND IN VILNIUS?
→ ½ feels it is IMPORTANT to be
better than peers in a hobby
→ 84% love being an expert in things
→ 78% someone they know ...
YOLO ≠ YOLT
Global online contest to recruit 100
amateur soccer players in 55 countries
=> 16 final best train with the celebs
Result:...
Low
#selfiesteem?
WTF?
4 CRITICAL SUCCESS FACTORS
1.SMILE – makes me & others laugh
1.SURPRISE – unexpected twist
1.SUSPENSE – (emotions)if it af...
@Joeri_InSites
joerivandenbergh
www.howcoolbrandsstayhot.com
Co-founder InSites Consulting & Gen Y expert
Joeri Van den Be...
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
Get close to youth at PASSWORD 2014 - Vilnius
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Get close to youth at PASSWORD 2014 - Vilnius

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Get close to youth, presented by Joeri Van den Bergh (co-founder InSites Consulting & co-author of How Cool Brands Stay Hot) at PASSWORD 2014 in Vilnius (LT) on Tuesday March 25, 2014.

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Get close to youth at PASSWORD 2014 - Vilnius

  1. 1. ONE CONFESSION: JOERI’S THAASOPHOBIA ONE ADDICTION: LOW FAT PORN ONE PREDICTION: #SHELFIES A TREND IN VILNIUS?
  2. 2. → ½ feels it is IMPORTANT to be better than peers in a hobby → 84% love being an expert in things → 78% someone they know would consider them an “expert” in at least one thing
  3. 3. YOLO ≠ YOLT
  4. 4. Global online contest to recruit 100 amateur soccer players in 55 countries => 16 final best train with the celebs Result: >150,000 soccer players in 3 weeks!
  5. 5. Low #selfiesteem?
  6. 6. WTF?
  7. 7. 4 CRITICAL SUCCESS FACTORS 1.SMILE – makes me & others laugh 1.SURPRISE – unexpected twist 1.SUSPENSE – (emotions)if it affects YOU, it is more likely to affect others 1.SELF- ID – relatable – could it happen to ME?
  8. 8. @Joeri_InSites joerivandenbergh www.howcoolbrandsstayhot.com Co-founder InSites Consulting & Gen Y expert Joeri Van den Bergh Now go & get closer to youth!

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