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For our monthly Google Marketing Platform Sydney meetup, we talked about the latest Google search and tool updates in November.
What we cover:
*Google to stop indexing flash
*Mobile search by photos
*Video enhancement & appearances report
*Google shopping "destination"
*Ad extension test
*Affinity audiences & seasonal events segments
*Location targeting for smart shopping
*Cart metrics for shopping campaigns
*Conversions by time
*Improved asset combinations in app ads
*Google Maps incognito mode
*Google Site Kit WordPress plugin