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Event: Mini-Ignite @ PodcampAZ
Date: November 1st, 2008
I have a case study (read: current problem) of direct mail marketing efforts to web-based marketing efforts.
I used *only* direct mail for marketing for about 5 years and was suddenly forced to transition all marketing efforts to the web.
IF NOTHING ELSE — this presentation should be entertaining… everyone likes a great crash and burn story where there is just one guy left looking like he just survived a nuclear explosion.