Ed Nawotka - Publishing is Data

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Ed Nawotka introduces the theme "Publishing is Data".

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Ed Nawotka - Publishing is Data

  1. 1. Edward Nawotka Founder and Editor-in-Chiefwww.publishingperspectives.com
  2. 2. DATA
  3. 3. WHAT notWHY
  4. 4. BIG DATA andSMALL DATA
  5. 5. Reader Behavior• If long non-fiction is abandoned• Second series bought immediately• How do you influence buyers?
  6. 6. User Generated Content• Millions of self-published books• Tweets per day: 450 million• Facebook: 3 billion likes per day
  7. 7. Information• 2000: 75% Analog, 25% Digital• 2013: 2% Analog, 98% Digital
  8. 8. PUBLISHERS you ANSWER the WHY
  9. 9. GrazieEmail: ed@publishingperspectives.comTwitter: @pubperspectives / @EdNawotka

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