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Identive Group, Inc. (NASDAQ: INVE; Frankfurt: INV), a provider of solutions and services for the identification, security and RFID industries, today announced that its Tagtrail™ NFC mobile services platform has been selected by major corporate exhibitors to deliver marketing content to visitors throughout The Connected City exhibit – a real city street at the heart of the 2013 GSMA Mobile World Congress, taking place February 25 - 28 in Barcelona, Spain.
Launched in partnership with AT&T, Deutsche Telekom, KT, Telenor Connexion and Vodafone, the GSMA Connected City will allow the expected 70,000 Mobile World Congress attendees from more than 200 countries to experience how mobile is transforming the way we live. Additional exhibitors including Accenture, AirPlug, AQ, CUDO, DASAN Networks, Digi, Enswers, Ericsson, FRTek, GES, Hansol Inticube, IBM, Intel, MODACOM, Qualcomm, Samsung, SAP, Teletron and Volvo will join with Connected City sponsors to demonstrate mobile solutions for monitoring energy consumption, accessing healthcare, streamlining transportation, managing smart homes and accessing in-car services. Information about select exhibitor solutions and more will be delivered to attendees through Identive’s Tagtrail platform.
For more information, please visit http://www.identive-group.com. To learn more about Tagtrail, please visit http://www.tagtrail.com.