IT Camp 2011• Thanks for coming!• ITCamp is made possible by our sponsors:      Premium conference on Microsoft’s Dev and ...
Migrating apps to Windows Azure                   Convincing the Customer                                                 ...
About• H.P Consulting     .C.  – Consulting / training  – Software development, custom apps  – Products• Codecamp / AzureW...
Objectives• How to convince a customer• How to migrate / move to Azure     Premium conference on Microsoft’s Dev and ITPro...
Session agenda•   Do / should you care about Azure?•   Is it better for the customer?•   Approaching the customer•   Proje...
Should you care?• As an ISV / Consulting company• As a software developer     Premium conference on Microsoft’s Dev and IT...
Approaching the Customer• As with any major paradigm change...• Major concerns (ISVs / Consulting)•   Security•   Robustne...
Security• “Data is not here (in the room nextdoor),  I cannot touch it”• I need to rely on a third party  – And their secu...
Cloud Provider             Cloud Backend    Divided liability                                 • Backend                   ...
Security – attack surface• Client computers:  keylogger, certificate  export• Client communication:  cookie hijack / inser...
Security – attack surface• Brute force on the server  – Enumerate domains  – Enumerate (guess) usernames  – Brute force on...
Robustness• Load balancer• At least 2 instances• SLA      Premium conference on Microsoft’s Dev and ITPro technologies   @...
Learning curve• Seems quite smooth• BUT• Change in paradigms, thinking patterns  – Relational (ATOM, joins, etc) vs High S...
Approaching the Customer• As with any major paradigm change...• Major concerns (ISVs / Consulting)•   Security•   Robustne...
Billing• We can have more Azure subscriptions  assigned to the same Credit Card• We can get an aggregate invoice• How do w...
Is it better for the customer?• Or .... When?• Any project? Any software application?• Cost / benefits• Performance• Scala...
Cost / benefits•   Investment•   ROI (Return On Investment)•   TCO (Total Cost of Ownership)•   Calculate and evaluate    ...
Performance• Migration project: expect about the same  or higher• Project from scratch: should be better• Easy to measure ...
Scalability• Cost effective  – Compare scaling vertically with scaling    horizontally  – Scaling at the database level is...
Migrating a project• Completely• Partially• Forced      Premium conference on Microsoft’s Dev and ITPro technologies   @i...
Migrating a project (example)• Project estimation• R&D• Setup tools  – SSL certificate for the portal• Database migration ...
Migrating a project (example)•   Architectural design changes•   Email server (external)•   CNAME•   Applications and corp...
Migrating a project (example)   Premium conference on Microsoft’s Dev and ITPro technologies   @itcampro / #itcampro
demo• SQL Azure from Management Studio• Multiple sites / Web Role• Azure portal: deployment     Premium conference on Micr...
Security concern• VERY sensitive point of failure: Live ID  credentials for the Portal      Premium conference on Microsof...
Migrating a project (example) –          learning points• We screwed up estimations   – Because of the tools  – Because o...
Project from scratch• Fully benefit from Azure technologies• No re-design• Prepared in advance for future changes in  the ...
Project from scratch (example)• Windows Azure Table Storage  – High scalability due to tables partitioning• Access Control...
Project from scratch (example)   Premium conference on Microsoft’s Dev and ITPro technologies   @itcampro / #itcampro
Azure – what’s next• 2 – 3 major releases per year• Windows Server AppFabric => Azure  AppFabric  – Service Bus: queues, p...
Key Takeaways• How to try to convince a customer• How to approach a migration project      Premium conference on Microsoft...
Resources• Win Azure:  – http://www.microsoft.com/windowsazure/  – Service Bus  – AppFabric, Win Server AppFabric• TechEd ...
More, online• http://codecamp.ro• http://www.hpc-  consulting.ro/index.php/blog/• @mihai_tataran• Facebook• Blog      Prem...
Q&A  Premium conference on Microsoft’s Dev and ITPro technologies   @itcampro / #itcampro
Don’t forget!Get your free Azure pass!                            We want your feedback!• 30+15 days, no CC req’d         ...
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ITCamp 2011 - Mihai Tataran - Migrating to Azure

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ITCamp 2011 - Mihai Tataran - Migrating to Azure

  1. 1. IT Camp 2011• Thanks for coming!• ITCamp is made possible by our sponsors: Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  2. 2. Migrating apps to Windows Azure Convincing the Customer Mihai Tătăran H.P Consulting .C. Microsoft MVP mihai.tataran@hpc-consulting.ro http://Codecamp.ro Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  3. 3. About• H.P Consulting .C. – Consulting / training – Software development, custom apps – Products• Codecamp / AzureWorks / ITSpark• Microsoft Most Valuable Professional• Telerik Insider Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  4. 4. Objectives• How to convince a customer• How to migrate / move to Azure Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  5. 5. Session agenda• Do / should you care about Azure?• Is it better for the customer?• Approaching the customer• Project Migration: example• Project from scratch (*)• What’s next on Azure Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  6. 6. Should you care?• As an ISV / Consulting company• As a software developer Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  7. 7. Approaching the Customer• As with any major paradigm change...• Major concerns (ISVs / Consulting)• Security• Robustness• Dependability• Trust• Learning curve• Billing Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  8. 8. Security• “Data is not here (in the room nextdoor), I cannot touch it”• I need to rely on a third party – And their security procedures / techniques / implementation• SLA• Third party security analysis• Safe Harbor Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  9. 9. Cloud Provider Cloud Backend Divided liability • Backend • Virtualization • SidechannelsWho’s responsibility• Communication Cloud Cloud• Guest OS Admin Service Evil Hacker• Applications Data• Monitoring transportAnd how about• Incident response• Data backup/restore• Availability• Etc. Etc. You • Clients • Logons Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  10. 10. Security – attack surface• Client computers: keylogger, certificate export• Client communication: cookie hijack / insertion (with a sniffer); CA is compromized; man in the middle Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  11. 11. Security – attack surface• Brute force on the server – Enumerate domains – Enumerate (guess) usernames – Brute force on passwords• Denial of Service on the server – Think about max number of attempts on passwords – So … instrument / monitor your apps Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  12. 12. Robustness• Load balancer• At least 2 instances• SLA Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  13. 13. Learning curve• Seems quite smooth• BUT• Change in paradigms, thinking patterns – Relational (ATOM, joins, etc) vs High Scalability – Sticky Sessions vs Stateless – Different deployment architecture• A lot of “new” things – AppFabric (Service Bus, Access Control Service, Caching) Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  14. 14. Approaching the Customer• As with any major paradigm change...• Major concerns (ISVs / Consulting)• Security• Robustness• Dependability• Trust• Learning curve• Billing Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  15. 15. Billing• We can have more Azure subscriptions assigned to the same Credit Card• We can get an aggregate invoice• How do we transfer the cost to the customer? Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  16. 16. Is it better for the customer?• Or .... When?• Any project? Any software application?• Cost / benefits• Performance• Scalability Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  17. 17. Cost / benefits• Investment• ROI (Return On Investment)• TCO (Total Cost of Ownership)• Calculate and evaluate – Historical data – Estimations of load – Pricing calculator / by hand – Prototype and measure Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  18. 18. Performance• Migration project: expect about the same or higher• Project from scratch: should be better• Easy to measure – Microsoft guarantees certain performance for their side Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  19. 19. Scalability• Cost effective – Compare scaling vertically with scaling horizontally – Scaling at the database level is expensive• Load Balancer + >=2 instances• Windows Azure Storage• AppFabric Caching• NO FREE LUNCH: no relational; no state Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  20. 20. Migrating a project• Completely• Partially• Forced  Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  21. 21. Migrating a project (example)• Project estimation• R&D• Setup tools – SSL certificate for the portal• Database migration to SQL Azure – Get rid of TDE (not supported) – Redo the EF mappings – Migrate existing data Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  22. 22. Migrating a project (example)• Architectural design changes• Email server (external)• CNAME• Applications and corp website on the same webrole – IIS on Azure allows you to do this  Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  23. 23. Migrating a project (example) Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  24. 24. demo• SQL Azure from Management Studio• Multiple sites / Web Role• Azure portal: deployment Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  25. 25. Security concern• VERY sensitive point of failure: Live ID credentials for the Portal Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  26. 26. Migrating a project (example) – learning points• We screwed up estimations  – Because of the tools – Because of us (new technologies)• Deployment architecture change => needed design changes in the application – Better architectural design analysis needed – E.g.: Entity Framework queries (explain) Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  27. 27. Project from scratch• Fully benefit from Azure technologies• No re-design• Prepared in advance for future changes in the load behavior Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  28. 28. Project from scratch (example)• Windows Azure Table Storage – High scalability due to tables partitioning• Access Control Service (with WIF) – Different identity providers for authentication and authorization• MVC 3 Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  29. 29. Project from scratch (example) Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  30. 30. Azure – what’s next• 2 – 3 major releases per year• Windows Server AppFabric => Azure AppFabric – Service Bus: queues, publish / subscriber• Application Manager – Great support for configuration and deployments – E.g.: pre-provisioning the instances Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  31. 31. Key Takeaways• How to try to convince a customer• How to approach a migration project Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  32. 32. Resources• Win Azure: – http://www.microsoft.com/windowsazure/ – Service Bus – AppFabric, Win Server AppFabric• TechEd North America 2011 – http://northamerica.msteched.com (SIM312) Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  33. 33. More, online• http://codecamp.ro• http://www.hpc- consulting.ro/index.php/blog/• @mihai_tataran• Facebook• Blog Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  34. 34. Q&A Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro
  35. 35. Don’t forget!Get your free Azure pass! We want your feedback!• 30+15 days, no CC req’d • Win a WP7 smartphone – http://bit.ly/ITCAMP11 – Fill in your feedback forms – Promo code: ITCAMP11 – Raffle: end of the day Premium conference on Microsoft’s Dev and ITPro technologies @itcampro / #itcampro

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