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2017 Scale-Out File Storage Brand Leader Survey Report

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This IT Brand Pulse report includes data from the independent, non-sponsored annual survey on Scale-Out File Storage--voted on by IT professionals--covering six categories of brand leadership: Market, Price, Performance, Reliability, Service & Support and Innovation.

Please contact us at info@itbrandpulse.com for information on this or other technology product brand leader surveys.

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2017 Scale-Out File Storage Brand Leader Survey Report

  1. 1. Scale-Out File Storage 2017 Brand Leader Survey Report
  2. 2. Table of Contents: 2017 Scale-Out File Storage Brand Leader Survey Report Brand Leader Survey Methodology Page 3 Brand Leader Definitions Page 4 2017 Scale-Out File Storage Brand Leader Survey Results Page 5 Selected Voting Organizations Represented Page 7 Respondent Title/Job Description Page 8 Respondent Data Center Environment Page 9 About Scale-Out File Storage Page 11 2017 Scale-Out File Storage Survey Summary Analysis Page 12 2017 Scale-Out File Storage Market Leader Chart Page 14 2017 Scale-Out File Storage Price Leader Chart Page 15 2017 Scale-Out File Storage Performance Leader Chart Page 16 2017 Scale-Out File Storage Reliability Leader Chart Page 17 2017 Scale-Out File Storage Service & Support Leader Chart Page 18 2017 Scale-Out File Storage Innovation Leader Chart Page 19 2017 Scale-Out File Storage Brand Leader Survey Chart Page 21 2 March 2017 Brand Leader Survey
  3. 3. Scale-Out File Storage 2017 Brand Leader Survey Methodology • Brand Leader Reports are designed to measure the pulse of brand leadership in specific product categories using independent, non-sponsored surveys with at least 200 respondents. • The Scale-Out File Storage brand leader survey was conducted in March, 2017. – Respondents were solicited from over 1,000,000 members of 100+ online IT groups, and from the IT Brand Pulse IT professional database. – Two hundred and eleven IT Pros responded to this survey. – Responses were collected using an online survey engine. • In each part, respondents were provided with a product category description, randomly-listed vendor choices (plus an “Other” answer choice to add a vendor, if applicable), and were asked six questions: 1. Who do you perceive as the Scale-Out File Storage market leader? 2. Who do you perceive as the Scale-Out File Storage price leader? 3. Who do you perceive as the Scale-Out File Storage performance leader? 4. Who do you perceive as the Scale-Out File Storage reliability leader? 5. Who do you perceive as the Scale-Out File Storage service & support leader? 6. Who do you perceive as the Scale-Out File Storage innovation leader? 3 March 2017 Brand Leader Survey
  4. 4. Brand Leader Definitions 4
  5. 5. Scale-Out File Storage 2017 Brand Leader Survey 5 March 2017 Brand Leader Survey
  6. 6. Respondent Profiles Scale-Out File Storage 2017 Brand Leader Survey
  7. 7. Selected Global Voting Organizations Represented in the Survey CRH CSC NASA Ames Research Cypress Semiconductor Daybreak Game Co. Detroit Medical Center DLL Group Dominion Energy Duke University EnerCare Estee Lauder Expedia ExxonMobil EY Fed Ex Federal-Mogul Gannett General Electric General Motors Hetero Drug JBS USA Johns Hopkins Physics Lab Kaiser Permanente Kia Motors America Kingston Komatsu Limited AmeriGas American Airlines Anthem AXIS Capital AT&T Ball Aerospace Banco Piano Bank of America Banner Bank Bancolombia BARC Baylor College of Medicine BC Liquor Distribution Bosch Boston Scientific British Petroleum Capital Group Chanel CME Group Coach Coca-Cola Colliers Continental Tire Columbia University Med Ctr Cox Enterprises Kroger Co. Leggett & Platt Leidos Lockheed Martin Lowe‘s Macys Magellan Health Marubeni America McKesson Corporation Mentor Graphics Mimeo Morgan Stanley Mount Sinai Health System NASA Ames Research Center National Bank Of Greece NBC/Universal/Comcast NCR NIH NOAA NYCT Owens-Illinois Optum PPG Industries Perrigo Qorvo Quicken Loans Raytheon Ricoh Saputo Shaw Industries Spectra Energy Spectrum Brands Stanford University Staples Starbucks Swagelok TE Connectivity (Tyco) Telus Texans Credit Union Tiger Corporation T-Mobile United Health Group U.S. Bank U.S. Air Force U.S. Navy UPS Vantiv Walmart Wawanesa Williams Companies 7 March 2017 Brand Leader Survey
  8. 8. Respondent Title/Job Description: 0.0% 2.8% 5.6% 7.0% 11.3% 15.5% 28.2% 29.6% 0% 10% 20% 30% 40% VAR/OEM Other Executive/Management Server Administrator/Architect Network Administrator/Architect Storage Administrator/Architect Data Center Manager IT Manager/Director March 2017 Brand Leader Survey 8
  9. 9. Your environment is best described as: 1.4% 4.2% 7.0% 18.3% 21.1% 47.9% 0% 20% 40% 60% Other Product Development Public Cloud/Data Center Provider Small-medium business data center High performance computing data center Enterprise data center March 2017 Brand Leader Survey 9
  10. 10. Summary Analysis Scale-Out File Storage 2017 Brand Leader Survey
  11. 11. About Scale-Out File Storage 11 Scale-out file storage is a class of products well suited to address the explosive growth of unstructured data and distributed computing architectures deployed to crunch the data. Scale-out file storage uses a parallel file system to cluster multiple storage nodes together, presenting a single namespace and storage pool to provide high bandwidth for multiple hosts at the same time. Hyperscale cloud service providers changed the game by deploying new file storage technology on millions of servers, which put the “hyper” in scale. Enterprise NAS leaders were challenged with the integration of traditional and emerging technologies. In 2016, NetApp bridged the gap. ONTAP 9 allows massive scalability up to 20 PB in a single namespace with 400 billion files and 200 constituents, while automatically spreading performance evenly across a cluster. March 2017 Brand Leader Survey
  12. 12. Scale-Out File Storage 2017 Survey Summary Analysis • IT Pros Select NetApp as Scale-Out File Storage Market Leader – Market leadership changed hands this year for Scale-Out File Storage when voters decided on NetApp—the perennial NAS Market Leader—for the first time. IT Brand Pulse believes positive customer feedback about ONTAP 9, released in 2016, has significantly improved IT pro perceptions of NetApp’s scale-out file storage offering. • NetApp Chosen in All Six Categories of Brand Leadership – The company’s sweep of all six categories (Market, Performance, Reliability, Innovation, Price, and Service & Support Leader) suggests the breadth of their best-in-class capabilities is shaping views of market leadership in an ultra-competitive field. • NetApp Dominates Voting for Innovation Leader – The brand leader category in this survey with the biggest spread between first and second was Innovation, with NetApp named the winner, followed by Dell EMC. This is another strong indicator that customers believe ONTAP 9 is a breakthrough product for NetApp. • Dell EMC and HPE Place Second and Third in Nearly Every Category – With the exception of Innovation—where software-defined storage pioneer Scality broke into the leader board at third place—Dell EMC and HPE finished number two and three in every category of brand leadership. 12 March 2017 Brand Leader Survey
  13. 13. 2017 Brand Leader Survey Results Scale-Out File Storage
  14. 14. 2017 Market Leader Scale-Out File Storage Dell EMC FluidFS/ OneFS Hitachi NAS Platform HPE StoreAll Storage Huawei Ocean Stor 9000 IBM Elastic Storage IBM Spectrum Microsoft SOFS NetApp ONTAP Quantum StorNext Red Hat Storage Server Scale Logic Scality SUSE Enterprise Storage Other Market Leader 19.3% 5.3% 14.0% 0.0% 5.3% 7.0% 3.5% 28.1% 1.8% 7.0% 1.8% 1.8% 3.5% 1.8% 0.0% 5.0% 10.0% 15.0% 20.0% 25.0% 30.0% Who do you perceive as the market leader for Scale-out File Storage? 14 March 2017 Brand Leader Survey
  15. 15. 2017 Price Leader Scale-Out File Storage 15 Dell EMC FluidFS/ OneFS Hitachi NAS Platform HPE StoreAll Storage Huawei Ocean Stor 9000 IBM Elastic Storage IBM Spectrum Microsoft SOFS NetApp ONTAP Quantum StorNext Red Hat Storage Server Scale Logic Scality SUSE Enterprise Storage Other Price Leader 15.3% 0.0% 13.6% 5.1% 3.4% 8.5% 1.7% 20.3% 10.2% 11.9% 0.0% 1.7% 6.8% 1.7% 0.0% 5.0% 10.0% 15.0% 20.0% 25.0% Who do you perceive as the price leader for Scale-Out File Storage? March 2017 Brand Leader Survey
  16. 16. Dell EMC FluidFS/ OneFS Hitachi NAS Platform HPE StoreAll Storage Huawei Ocean Stor 9000 IBM Elastic Storage IBM Spectrum Microsoft SOFS NetApp ONTAP Quantum StorNext Red Hat Storage Server Scale Logic Scality SUSE Enterprise Storage Other Performance Leader 18.6% 3.4% 17.0% 0.0% 3.4% 10.2% 0.0% 22.0% 1.7% 8.5% 5.1% 1.7% 6.8% 1.7% 0.0% 5.0% 10.0% 15.0% 20.0% 25.0% 2017 Performance Leader Scale-Out File Storage 16 Who do you perceive as the performance leader for Scale-Out File Storage? March 2017 Brand Leader Survey
  17. 17. 2017 Reliability Leader Scale-Out File Storage 17 Dell EMC FluidFS/ OneFS Hitachi NAS Platform HPE StoreAll Storage Huawei Ocean Stor 9000 IBM Elastic Storage IBM Spectrum Microsoft SOFS NetApp ONTAP Quantum StorNext Red Hat Storage Server Scale Logic Scality SUSE Enterprise Storage Other Reliability Leader 19.3% 1.8% 12.3% 0.0% 7.0% 10.5% 0.0% 24.6% 1.8% 8.8% 5.3% 3.5% 3.5% 1.8% 0.0% 5.0% 10.0% 15.0% 20.0% 25.0% 30.0% March 2017 Brand Leader Survey Who do you perceive as the reliability leader for Scale-Out File Storage?
  18. 18. 2017 Service and Support Leader Scale-Out File Storage 18 Dell EMC FluidFS/ OneFS Hitachi NAS Platform HPE StoreAll Storage Huawei Ocean Stor 9000 IBM Elastic Storage IBM Spectrum Microsoft SOFS NetApp ONTAP Quantum StorNext Red Hat Storage Server Scale Logic Scality SUSE Enterprise Storage Other Service & Support Leader 17.5% 3.5% 14.0% 0.0% 7.0% 10.5% 0.0% 22.8% 1.8% 8.8% 5.3% 3.5% 3.5% 1.8% 0.0% 5.0% 10.0% 15.0% 20.0% 25.0% Who do you perceive as the service & support leader for Scale-Out File Storage? March 2017 Brand Leader Survey
  19. 19. 2017 Innovation Leader Scale-Out File Storage 19 Dell EMC FluidFS/ OneFS Hitachi NAS Platform HPE StoreAll Storage Huawei Ocean Stor 9000 IBM Elastic Storage IBM Spectrum Microsoft SOFS NetApp ONTAP Quantum StorNext Red Hat Storage Server Scale Logic Scality SUSE Enterprise Storage Other Innovation Leader 15.5% 0.0% 10.3% 0.0% 5.2% 6.9% 3.5% 25.9% 1.7% 8.6% 5.2% 12.1% 3.5% 1.7% 0.0% 5.0% 10.0% 15.0% 20.0% 25.0% 30.0% Who do you perceive as the innovation leader for Scale-Out File Storage? March 2017 Brand Leader Survey
  20. 20. 2017 Brand Leader Survey Chart Scale-Out File Storage
  21. 21. Brand Leader Survey Data: 2017 21 Scale-Out File Storage Dell EMC FluidFS/ OneFS Hitachi NAS Platform HPE Store All Storage Huawei Ocean Stor 9000 IBM Elastic Storage IBM Spectrum Microsoft SOFS NetApp ONTAP Quantum Stor Next Red Hat Storage Server Scale Logic Scality SUSE Enterprise Storage Other Total Market Leader 19.3% 5.3% 14.0% 0.0% 5.3% 7.0% 3.5% 28.1% 1.8% 7.0% 1.8% 1.8% 3.5% 1.8% 100% Price Leader 15.3% 0.0% 13.6% 5.1% 3.4% 8.5% 1.7% 20.3% 10.2% 11.9% 0.0% 1.7% 6.8% 1.7% 100% Performance Leader 18.6% 3.4% 17.0% 0.0% 3.4% 10.2% 0.0% 22.0% 1.7% 8.5% 5.1% 1.7% 6.8% 1.7% 100% Reliability Leader 19.3% 1.8% 12.3% 0.0% 7.0% 10.5% 0.0% 24.6% 1.8% 8.8% 5.3% 3.5% 3.5% 1.8% 100% Service & Support Leader 17.5% 3.5% 14.0% 0.0% 7.0% 10.5% 0.0% 22.8% 1.8% 8.8% 5.3% 3.5% 3.5% 1.8% 100% Innovation Leader 15.5% 0.0% 10.3% 0.0% 5.2% 6.9% 3.5% 25.9% 1.7% 8.6% 5.2% 12.1% 3.5% 1.7% 100% March 2017 Brand Leader Survey
  22. 22. IT Brand Pulse IT Brand Pulse, Inc. is an analyst firm and trusted source of product testing, IT Pro research, and analysis covering data center infrastructure including servers, storage, networking, operating platforms and applications. Learn more at ITBrandPulse.com. Cheryl Parker, Director and Senior Analyst, End User Research For the past seven years, Cheryl Parker has overseen the IT Pro Research practice for IT Brand Pulse. Cheryl and her team conduct IT Brand Leader, technology adoption, and customer satisfaction surveys, as well as focus groups and custom research. Cheryl has spent more than 25 years in communications, research, PR, marketing and sales, and is a former news and sports writer for the Los Angeles Times. cheryl.parker@itbrandpulse.com. The Author

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