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Good enough prototype
By Ivan Pashko

2. Disclaimer

3. I share with you just my
experience.

4. There is no formula for
success.

5. Don’t get into survivorship
bias.

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Design
Process
Define
Test
PrototypeAnalyze & Learn

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Design
Process
Test
Prototype
Define
Analyze & Learn

8. We passed no prototyping Era
Importance of prototyping:
➔ Quick to test
➔ Cheap and easy to produce
➔ Fast to communicate

10. Prototyping heaven
We can officially
call 2016 the Year
of Prototyping Tools

11. Prototype as
a communication tool.

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High-fidelity:
➔ 20 hours
➔ Failed
Low-fidelity:
➔ 2 hours
➔ Worked

14. I have not asked myself:
Why the hell am I doing this?

15. Do not focus on the process.
Focus on objectives.

16. Good prototype is not perfect.
It’s just good enough.

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Paper
Interactive Animated
Wireframe
Click-Dummy
Mockups
Linked Screens
Low Fidelity AppHigh Fidelity
Communication
Usability
Testing
Function
Fidelity

18. Prototype as
a usability testing tool.

19. No user testing.

20. You can use an eraser on the
drafting table.
Or a sledge hammer on the
construction site.
Frank Lloyd Wright
Architect

21. Using MVP as a prototyping
tool.

22. Pricey lesson.

23. Make a prototype –
save money.

24. Testing with wrong sample.

25. Kindergarten #1
● Administration
● Attendance
● Record Keeping
● Communication
with Parents
● Planning
● Reporting
● Catalogue
Customization
Kindergarten #2
● Administration
● Attendance
● Record Keeping
● Communication
with Parents
● Planning
● Reporting
● Catalogue
Customization
Kindergarten #3
● Administration
● Attendance
● Record Keeping
● Communication
with Parents
● Planning
● Reporting
● Catalogue
Customization
Kindergarten #4
● Administration
● Attendance
● Record Keeping
● Communication
with Parents
● Planning
● Reporting
● Catalogue
Customization
Different needs
OUR SAMPLE

26. Always state your assumptions
clearly and test them as well.

27. Prototype as a
business hypothesis
validation tool.

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Define business, technical and
market limitations.

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Outline the hypothesis.

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Define the metrics of success.

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Craft a prototype.

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Test it.

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34. We tested consumer and
industry acceptance of the
proposed solution.

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Going to the next level.

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Product design happens when
your deliverables meet the
actual business and customers
needs.

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Hypothesis
Validation
Usability
Testing
Communication
Prototyping Functions Pyramid

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Low Fidelity AppHigh Fidelity
Communication
Usability
Testing
Paper Interactive AnimatedWireframes Click-Dummy Mockups Linked Screens
Briefs
Atomic
Axure
Flinto Principle
Form Framer
Invision
[+Lookback]
AdobeXd
Origami
SketchUXPin Craft
[Sketch plugin]
Proto.io
Balsamiq
wireframe.cc
Function
Fidelity
Hypothesis
Validation
XcodeHTML+
CSS+JS

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Low Fidelity AppHigh Fidelity
Communication
Usability
Testing
Paper Interactive AnimatedWireframes Click-Dummy Mockups Linked Screens
Briefs
Axure
Flinto Principle
Form Framer
Invision
[+Lookback]
AdobeXd
Origami
SketchUXPin Craft
[Sketch plugin]
Proto.io
Balsamiq
Atomic
wireframe.cc
Function
Fidelity
Hypothesis
Validation
XcodeHTML+
CSS+JS

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For each stage of design,
the good enough prototype
is different.

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Address the purpose and you
will find the perfect one.

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Go! Do something.

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Questions?

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Thank you!
Let the power be with you.
@ipashko
http://ivanpashko.com