SlideShare a Scribd company logo
1 of 9
Download to read offline
Milind KHAMKAR
Sr. Director Information Solutions
India & South Asia
Sanofi India Limited
The Problem Statement
1. You are transferred to a new location or on a public holiday you or your family
member needs an emergency healthcare. What will you do?
2. You are on vacation with family, travelling to some unknown location and you
need an emergency healthcare attention . What will you do?
3. You are looking for a second opinion for your ailment. What will you do?
To address one of the fundamental unmet healthcare need of the
society with the support of deep and diversely spread & well
established technology platform from trusted sources.
‘Find & Reach the HCP’
The SolutionWhatwillyoudo?
… Go to a neighbor
… Call a friend / colleague
… Contact family doctor
… Go to nearest pharmacy
… Google it
Call a
TOLL FREE
service
‘FIND &
REACH
the
HCP’
1-800-120-HCP
The Constraints
1. HCP database with basic contact information
2. HCP consent to ensure compliance with regulations and law of
the land
3. Geographical coverage of HCP database and TOLL FREE service
4. Up to date maintenance and management of records
5. Accessibility and inter-operator ability of the TOLL FREE number
6. Call volume management
7. Setting right expectations of all stakeholders
Implementation Steps
BUILD
• Robust Infra.
• HCP database
• HCP consent
• TOLL FREE #
• Back office
PUBLISH
• Awareness
• Engagement
• Value
proposition
SUSTAIN
• Accessibility
• Uninterrupted
Service
• Scalability
Technologies Used
1. Robust and High capacity Infrastructure – Connect,
Compute and Storage
2. Scalable Database to take care of Volume and
Velocity
3. Discovery, query management and search tool
4. Document management
5. TOLL FREE service
TELCO - Increase in
numbers of calls and
callers
HCP – Increase footfall
and streamlined
appointment process
Consumer – find and
reach the HCP with easy
appointment process
Robust and up to date
HCP database for
Healthcare ecosystem
Outcomes
Thank you

More Related Content

Viewers also liked

Chronic Constipation -Dr. Vishnu Biradar
Chronic Constipation -Dr. Vishnu BiradarChronic Constipation -Dr. Vishnu Biradar
Chronic Constipation -Dr. Vishnu Biradaramol1713
 
2014 APAC Consumer Health SMR Summary by IMS Health
2014 APAC Consumer Health SMR Summary by IMS Health2014 APAC Consumer Health SMR Summary by IMS Health
2014 APAC Consumer Health SMR Summary by IMS HealthQuintilesIMS Asia Pacific
 
Prayas Initiative by Sanofi-Aventis
Prayas Initiative by Sanofi-AventisPrayas Initiative by Sanofi-Aventis
Prayas Initiative by Sanofi-AventisAadil Ahmed
 
Nutraceuticals Market: Global Forecast 2015 - 2020
Nutraceuticals Market: Global Forecast 2015 - 2020Nutraceuticals Market: Global Forecast 2015 - 2020
Nutraceuticals Market: Global Forecast 2015 - 2020IMARC Group
 
Paediatric antidiarrhoeal market
Paediatric antidiarrhoeal marketPaediatric antidiarrhoeal market
Paediatric antidiarrhoeal marketKamal Singh
 
Global and Asia-Pacific Trends in OTC (3rd Annual OTC Pharma Asia Conference ...
Global and Asia-Pacific Trends in OTC (3rd Annual OTC Pharma Asia Conference ...Global and Asia-Pacific Trends in OTC (3rd Annual OTC Pharma Asia Conference ...
Global and Asia-Pacific Trends in OTC (3rd Annual OTC Pharma Asia Conference ...QuintilesIMS Asia Pacific
 
Indian Pharma Market - April 2015 Sales Overview by AIOCD AWACS
Indian Pharma Market - April 2015 Sales Overview by AIOCD AWACSIndian Pharma Market - April 2015 Sales Overview by AIOCD AWACS
Indian Pharma Market - April 2015 Sales Overview by AIOCD AWACSAnup Soans
 
India Pharmaceutical Market Reflection Report Mar 2015
India Pharmaceutical Market Reflection Report Mar 2015India Pharmaceutical Market Reflection Report Mar 2015
India Pharmaceutical Market Reflection Report Mar 2015QuintilesIMS Asia Pacific
 
Q2 2016 Results by Sanofi
Q2 2016 Results by SanofiQ2 2016 Results by Sanofi
Q2 2016 Results by SanofiSanofi
 
Indian Pharmaceutical Export Market - Top Export Destinations for Indian Phar...
Indian Pharmaceutical Export Market - Top Export Destinations for Indian Phar...Indian Pharmaceutical Export Market - Top Export Destinations for Indian Phar...
Indian Pharmaceutical Export Market - Top Export Destinations for Indian Phar...Irish Pereira
 
Q3 2016 Results by Sanofi
Q3 2016 Results by Sanofi Q3 2016 Results by Sanofi
Q3 2016 Results by Sanofi Sanofi
 

Viewers also liked (16)

Drug used in constipation
Drug used in constipationDrug used in constipation
Drug used in constipation
 
Chronic Constipation -Dr. Vishnu Biradar
Chronic Constipation -Dr. Vishnu BiradarChronic Constipation -Dr. Vishnu Biradar
Chronic Constipation -Dr. Vishnu Biradar
 
Probiotics in pediatrics.pptx mmm
Probiotics in pediatrics.pptx mmmProbiotics in pediatrics.pptx mmm
Probiotics in pediatrics.pptx mmm
 
2014 APAC Consumer Health SMR Summary by IMS Health
2014 APAC Consumer Health SMR Summary by IMS Health2014 APAC Consumer Health SMR Summary by IMS Health
2014 APAC Consumer Health SMR Summary by IMS Health
 
Prayas Initiative by Sanofi-Aventis
Prayas Initiative by Sanofi-AventisPrayas Initiative by Sanofi-Aventis
Prayas Initiative by Sanofi-Aventis
 
Probiotcs ppt (1)
Probiotcs ppt (1)Probiotcs ppt (1)
Probiotcs ppt (1)
 
Nutraceuticals Market: Global Forecast 2015 - 2020
Nutraceuticals Market: Global Forecast 2015 - 2020Nutraceuticals Market: Global Forecast 2015 - 2020
Nutraceuticals Market: Global Forecast 2015 - 2020
 
Paediatric antidiarrhoeal market
Paediatric antidiarrhoeal marketPaediatric antidiarrhoeal market
Paediatric antidiarrhoeal market
 
Probiotics in health & diease
Probiotics in health & dieaseProbiotics in health & diease
Probiotics in health & diease
 
Global and Asia-Pacific Trends in OTC (3rd Annual OTC Pharma Asia Conference ...
Global and Asia-Pacific Trends in OTC (3rd Annual OTC Pharma Asia Conference ...Global and Asia-Pacific Trends in OTC (3rd Annual OTC Pharma Asia Conference ...
Global and Asia-Pacific Trends in OTC (3rd Annual OTC Pharma Asia Conference ...
 
Indian Pharma Market - April 2015 Sales Overview by AIOCD AWACS
Indian Pharma Market - April 2015 Sales Overview by AIOCD AWACSIndian Pharma Market - April 2015 Sales Overview by AIOCD AWACS
Indian Pharma Market - April 2015 Sales Overview by AIOCD AWACS
 
Sanofi
SanofiSanofi
Sanofi
 
India Pharmaceutical Market Reflection Report Mar 2015
India Pharmaceutical Market Reflection Report Mar 2015India Pharmaceutical Market Reflection Report Mar 2015
India Pharmaceutical Market Reflection Report Mar 2015
 
Q2 2016 Results by Sanofi
Q2 2016 Results by SanofiQ2 2016 Results by Sanofi
Q2 2016 Results by Sanofi
 
Indian Pharmaceutical Export Market - Top Export Destinations for Indian Phar...
Indian Pharmaceutical Export Market - Top Export Destinations for Indian Phar...Indian Pharmaceutical Export Market - Top Export Destinations for Indian Phar...
Indian Pharmaceutical Export Market - Top Export Destinations for Indian Phar...
 
Q3 2016 Results by Sanofi
Q3 2016 Results by Sanofi Q3 2016 Results by Sanofi
Q3 2016 Results by Sanofi
 

Similar to Milind Khamkar - Sanofi

Health Data Analytics: Context is King
Health Data Analytics: Context is KingHealth Data Analytics: Context is King
Health Data Analytics: Context is KingMandi Bishop
 
HealthCare_Law_and_Ethics_Task_2
HealthCare_Law_and_Ethics_Task_2HealthCare_Law_and_Ethics_Task_2
HealthCare_Law_and_Ethics_Task_2Claire Farlow
 
Hipaa presentation
Hipaa presentationHipaa presentation
Hipaa presentationcjkonsella
 
Phi presentation week one
Phi presentation week onePhi presentation week one
Phi presentation week oneChelleEast
 
Phi presentation week one
Phi presentation week onePhi presentation week one
Phi presentation week oneChelleEast
 
HIPAA presentation GAHU v7
HIPAA presentation GAHU v7HIPAA presentation GAHU v7
HIPAA presentation GAHU v7Jason Karn
 
922_safki_pir_referrer_information_brochure
922_safki_pir_referrer_information_brochure922_safki_pir_referrer_information_brochure
922_safki_pir_referrer_information_brochureRobert (Robbie) Thomas
 
Pdpa presentation
Pdpa presentationPdpa presentation
Pdpa presentationAlan Teh
 
MHA 690-Confidentiality
MHA 690-ConfidentialityMHA 690-Confidentiality
MHA 690-Confidentialitysuzettedavis
 
8.2 Demonstration Health - IT benifits - Bagmishika Puhan ( Session 8)
8.2   Demonstration Health - IT benifits - Bagmishika Puhan ( Session 8)8.2   Demonstration Health - IT benifits - Bagmishika Puhan ( Session 8)
8.2 Demonstration Health - IT benifits - Bagmishika Puhan ( Session 8)Apollo Hospitals Group and ATNF
 
Hipaa training new_staff_december 2018 - compatibility mode
Hipaa training new_staff_december 2018  -  compatibility modeHipaa training new_staff_december 2018  -  compatibility mode
Hipaa training new_staff_december 2018 - compatibility moderobint2125
 
Hipaa education
Hipaa educationHipaa education
Hipaa educationeklundc
 
Leigh calabrese eck research ctac summit june 2013
Leigh calabrese eck   research ctac summit june 2013Leigh calabrese eck   research ctac summit june 2013
Leigh calabrese eck research ctac summit june 2013bsinatro
 
Understanding Consumer Attitudes, Barriers, and Motivations around Advanced C...
Understanding Consumer Attitudes, Barriers, and Motivations around Advanced C...Understanding Consumer Attitudes, Barriers, and Motivations around Advanced C...
Understanding Consumer Attitudes, Barriers, and Motivations around Advanced C...bsinatro
 
Presentation on Think Ahead (at Dublin Community Hospital Network, August 201...
Presentation on Think Ahead (at Dublin Community Hospital Network, August 201...Presentation on Think Ahead (at Dublin Community Hospital Network, August 201...
Presentation on Think Ahead (at Dublin Community Hospital Network, August 201...Irish Hospice Foundation
 
Top 10 Social Media Liability Issues for PR Independent Consultants
Top 10 Social Media Liability Issues for PR Independent ConsultantsTop 10 Social Media Liability Issues for PR Independent Consultants
Top 10 Social Media Liability Issues for PR Independent ConsultantsDeborah Gonzalez, Esq.
 

Similar to Milind Khamkar - Sanofi (20)

Health Data Analytics: Context is King
Health Data Analytics: Context is KingHealth Data Analytics: Context is King
Health Data Analytics: Context is King
 
HealthCare_Law_and_Ethics_Task_2
HealthCare_Law_and_Ethics_Task_2HealthCare_Law_and_Ethics_Task_2
HealthCare_Law_and_Ethics_Task_2
 
Hipaa presentation
Hipaa presentationHipaa presentation
Hipaa presentation
 
Phi presentation week one
Phi presentation week onePhi presentation week one
Phi presentation week one
 
Phi presentation week one
Phi presentation week onePhi presentation week one
Phi presentation week one
 
HIPAA presentation GAHU v7
HIPAA presentation GAHU v7HIPAA presentation GAHU v7
HIPAA presentation GAHU v7
 
922_safki_pir_referrer_information_brochure
922_safki_pir_referrer_information_brochure922_safki_pir_referrer_information_brochure
922_safki_pir_referrer_information_brochure
 
Pdpa presentation
Pdpa presentationPdpa presentation
Pdpa presentation
 
CONFIDENTIALITYANDHIPAA.ppt
CONFIDENTIALITYANDHIPAA.pptCONFIDENTIALITYANDHIPAA.ppt
CONFIDENTIALITYANDHIPAA.ppt
 
MHA 690-Confidentiality
MHA 690-ConfidentialityMHA 690-Confidentiality
MHA 690-Confidentiality
 
Dustin HIPAA
Dustin HIPAADustin HIPAA
Dustin HIPAA
 
8.2 Demonstration Health - IT benifits - Bagmishika Puhan ( Session 8)
8.2   Demonstration Health - IT benifits - Bagmishika Puhan ( Session 8)8.2   Demonstration Health - IT benifits - Bagmishika Puhan ( Session 8)
8.2 Demonstration Health - IT benifits - Bagmishika Puhan ( Session 8)
 
Hipaa training new_staff_december 2018 - compatibility mode
Hipaa training new_staff_december 2018  -  compatibility modeHipaa training new_staff_december 2018  -  compatibility mode
Hipaa training new_staff_december 2018 - compatibility mode
 
Hipaa education
Hipaa educationHipaa education
Hipaa education
 
Medical
MedicalMedical
Medical
 
Leigh calabrese eck research ctac summit june 2013
Leigh calabrese eck   research ctac summit june 2013Leigh calabrese eck   research ctac summit june 2013
Leigh calabrese eck research ctac summit june 2013
 
Understanding Consumer Attitudes, Barriers, and Motivations around Advanced C...
Understanding Consumer Attitudes, Barriers, and Motivations around Advanced C...Understanding Consumer Attitudes, Barriers, and Motivations around Advanced C...
Understanding Consumer Attitudes, Barriers, and Motivations around Advanced C...
 
HIPAA
HIPAAHIPAA
HIPAA
 
Presentation on Think Ahead (at Dublin Community Hospital Network, August 201...
Presentation on Think Ahead (at Dublin Community Hospital Network, August 201...Presentation on Think Ahead (at Dublin Community Hospital Network, August 201...
Presentation on Think Ahead (at Dublin Community Hospital Network, August 201...
 
Top 10 Social Media Liability Issues for PR Independent Consultants
Top 10 Social Media Liability Issues for PR Independent ConsultantsTop 10 Social Media Liability Issues for PR Independent Consultants
Top 10 Social Media Liability Issues for PR Independent Consultants
 

More from IT-NEXT

Universal Hospitals
Universal Hospitals Universal Hospitals
Universal Hospitals IT-NEXT
 
201 Balasubramaniam Vedagiri (Bangalore)
201 Balasubramaniam Vedagiri (Bangalore)201 Balasubramaniam Vedagiri (Bangalore)
201 Balasubramaniam Vedagiri (Bangalore)IT-NEXT
 
Arun Prakash - MPS Limited
Arun Prakash - MPS LimitedArun Prakash - MPS Limited
Arun Prakash - MPS LimitedIT-NEXT
 
Yatish Bhatia ICICI Lombard
Yatish Bhatia  ICICI LombardYatish Bhatia  ICICI Lombard
Yatish Bhatia ICICI LombardIT-NEXT
 
TPL Case Study FMCG
TPL Case Study FMCGTPL Case Study FMCG
TPL Case Study FMCGIT-NEXT
 
TPL case study 1
TPL case study 1TPL case study 1
TPL case study 1IT-NEXT
 
TPL Case Study 2
TPL Case Study 2TPL Case Study 2
TPL Case Study 2IT-NEXT
 
TPL Case Study
TPL Case StudyTPL Case Study
TPL Case StudyIT-NEXT
 
ITNEXT Magazine February 2014
ITNEXT Magazine February 2014ITNEXT Magazine February 2014
ITNEXT Magazine February 2014IT-NEXT
 
ITNEXT Magazine January 2014
ITNEXT Magazine January 2014ITNEXT Magazine January 2014
ITNEXT Magazine January 2014IT-NEXT
 
ITNEXT Magazine November 2013
ITNEXT Magazine November 2013ITNEXT Magazine November 2013
ITNEXT Magazine November 2013IT-NEXT
 

More from IT-NEXT (11)

Universal Hospitals
Universal Hospitals Universal Hospitals
Universal Hospitals
 
201 Balasubramaniam Vedagiri (Bangalore)
201 Balasubramaniam Vedagiri (Bangalore)201 Balasubramaniam Vedagiri (Bangalore)
201 Balasubramaniam Vedagiri (Bangalore)
 
Arun Prakash - MPS Limited
Arun Prakash - MPS LimitedArun Prakash - MPS Limited
Arun Prakash - MPS Limited
 
Yatish Bhatia ICICI Lombard
Yatish Bhatia  ICICI LombardYatish Bhatia  ICICI Lombard
Yatish Bhatia ICICI Lombard
 
TPL Case Study FMCG
TPL Case Study FMCGTPL Case Study FMCG
TPL Case Study FMCG
 
TPL case study 1
TPL case study 1TPL case study 1
TPL case study 1
 
TPL Case Study 2
TPL Case Study 2TPL Case Study 2
TPL Case Study 2
 
TPL Case Study
TPL Case StudyTPL Case Study
TPL Case Study
 
ITNEXT Magazine February 2014
ITNEXT Magazine February 2014ITNEXT Magazine February 2014
ITNEXT Magazine February 2014
 
ITNEXT Magazine January 2014
ITNEXT Magazine January 2014ITNEXT Magazine January 2014
ITNEXT Magazine January 2014
 
ITNEXT Magazine November 2013
ITNEXT Magazine November 2013ITNEXT Magazine November 2013
ITNEXT Magazine November 2013
 

Recently uploaded

Application of GIS in Landslide Disaster Response.pptx
Application of GIS in Landslide Disaster Response.pptxApplication of GIS in Landslide Disaster Response.pptx
Application of GIS in Landslide Disaster Response.pptxRoquia Salam
 
Don't Miss Out: Strategies for Making the Most of the Ethena DigitalOpportunity
Don't Miss Out: Strategies for Making the Most of the Ethena DigitalOpportunityDon't Miss Out: Strategies for Making the Most of the Ethena DigitalOpportunity
Don't Miss Out: Strategies for Making the Most of the Ethena DigitalOpportunityApp Ethena
 
05.02 MMC - Assignment 4 - Image Attribution Lovepreet.pptx
05.02 MMC - Assignment 4 - Image Attribution Lovepreet.pptx05.02 MMC - Assignment 4 - Image Attribution Lovepreet.pptx
05.02 MMC - Assignment 4 - Image Attribution Lovepreet.pptxerickamwana1
 
Testing with Fewer Resources: Toward Adaptive Approaches for Cost-effective ...
Testing with Fewer Resources:  Toward Adaptive Approaches for Cost-effective ...Testing with Fewer Resources:  Toward Adaptive Approaches for Cost-effective ...
Testing with Fewer Resources: Toward Adaptive Approaches for Cost-effective ...Sebastiano Panichella
 
Scootsy Overview Deck - Pan City Delivery
Scootsy Overview Deck - Pan City DeliveryScootsy Overview Deck - Pan City Delivery
Scootsy Overview Deck - Pan City Deliveryrishi338139
 
cse-csp batch4 review-1.1.pptx cyber security
cse-csp batch4 review-1.1.pptx cyber securitycse-csp batch4 review-1.1.pptx cyber security
cse-csp batch4 review-1.1.pptx cyber securitysandeepnani2260
 
General Elections Final Press Noteas per M
General Elections Final Press Noteas per MGeneral Elections Final Press Noteas per M
General Elections Final Press Noteas per MVidyaAdsule1
 
Testing and Development Challenges for Complex Cyber-Physical Systems: Insigh...
Testing and Development Challenges for Complex Cyber-Physical Systems: Insigh...Testing and Development Challenges for Complex Cyber-Physical Systems: Insigh...
Testing and Development Challenges for Complex Cyber-Physical Systems: Insigh...Sebastiano Panichella
 
GESCO SE Press and Analyst Conference on Financial Results 2024
GESCO SE Press and Analyst Conference on Financial Results 2024GESCO SE Press and Analyst Conference on Financial Results 2024
GESCO SE Press and Analyst Conference on Financial Results 2024GESCO SE
 
Sunlight Spectacle 2024 Practical Action Launch Event 2024-04-08
Sunlight Spectacle 2024 Practical Action Launch Event 2024-04-08Sunlight Spectacle 2024 Practical Action Launch Event 2024-04-08
Sunlight Spectacle 2024 Practical Action Launch Event 2024-04-08LloydHelferty
 
Understanding Post Production changes (PPC) in Clinical Data Management (CDM)...
Understanding Post Production changes (PPC) in Clinical Data Management (CDM)...Understanding Post Production changes (PPC) in Clinical Data Management (CDM)...
Understanding Post Production changes (PPC) in Clinical Data Management (CDM)...soumyapottola
 

Recently uploaded (11)

Application of GIS in Landslide Disaster Response.pptx
Application of GIS in Landslide Disaster Response.pptxApplication of GIS in Landslide Disaster Response.pptx
Application of GIS in Landslide Disaster Response.pptx
 
Don't Miss Out: Strategies for Making the Most of the Ethena DigitalOpportunity
Don't Miss Out: Strategies for Making the Most of the Ethena DigitalOpportunityDon't Miss Out: Strategies for Making the Most of the Ethena DigitalOpportunity
Don't Miss Out: Strategies for Making the Most of the Ethena DigitalOpportunity
 
05.02 MMC - Assignment 4 - Image Attribution Lovepreet.pptx
05.02 MMC - Assignment 4 - Image Attribution Lovepreet.pptx05.02 MMC - Assignment 4 - Image Attribution Lovepreet.pptx
05.02 MMC - Assignment 4 - Image Attribution Lovepreet.pptx
 
Testing with Fewer Resources: Toward Adaptive Approaches for Cost-effective ...
Testing with Fewer Resources:  Toward Adaptive Approaches for Cost-effective ...Testing with Fewer Resources:  Toward Adaptive Approaches for Cost-effective ...
Testing with Fewer Resources: Toward Adaptive Approaches for Cost-effective ...
 
Scootsy Overview Deck - Pan City Delivery
Scootsy Overview Deck - Pan City DeliveryScootsy Overview Deck - Pan City Delivery
Scootsy Overview Deck - Pan City Delivery
 
cse-csp batch4 review-1.1.pptx cyber security
cse-csp batch4 review-1.1.pptx cyber securitycse-csp batch4 review-1.1.pptx cyber security
cse-csp batch4 review-1.1.pptx cyber security
 
General Elections Final Press Noteas per M
General Elections Final Press Noteas per MGeneral Elections Final Press Noteas per M
General Elections Final Press Noteas per M
 
Testing and Development Challenges for Complex Cyber-Physical Systems: Insigh...
Testing and Development Challenges for Complex Cyber-Physical Systems: Insigh...Testing and Development Challenges for Complex Cyber-Physical Systems: Insigh...
Testing and Development Challenges for Complex Cyber-Physical Systems: Insigh...
 
GESCO SE Press and Analyst Conference on Financial Results 2024
GESCO SE Press and Analyst Conference on Financial Results 2024GESCO SE Press and Analyst Conference on Financial Results 2024
GESCO SE Press and Analyst Conference on Financial Results 2024
 
Sunlight Spectacle 2024 Practical Action Launch Event 2024-04-08
Sunlight Spectacle 2024 Practical Action Launch Event 2024-04-08Sunlight Spectacle 2024 Practical Action Launch Event 2024-04-08
Sunlight Spectacle 2024 Practical Action Launch Event 2024-04-08
 
Understanding Post Production changes (PPC) in Clinical Data Management (CDM)...
Understanding Post Production changes (PPC) in Clinical Data Management (CDM)...Understanding Post Production changes (PPC) in Clinical Data Management (CDM)...
Understanding Post Production changes (PPC) in Clinical Data Management (CDM)...
 

Milind Khamkar - Sanofi

  • 1.
  • 2. Milind KHAMKAR Sr. Director Information Solutions India & South Asia Sanofi India Limited
  • 3. The Problem Statement 1. You are transferred to a new location or on a public holiday you or your family member needs an emergency healthcare. What will you do? 2. You are on vacation with family, travelling to some unknown location and you need an emergency healthcare attention . What will you do? 3. You are looking for a second opinion for your ailment. What will you do? To address one of the fundamental unmet healthcare need of the society with the support of deep and diversely spread & well established technology platform from trusted sources. ‘Find & Reach the HCP’
  • 4. The SolutionWhatwillyoudo? … Go to a neighbor … Call a friend / colleague … Contact family doctor … Go to nearest pharmacy … Google it Call a TOLL FREE service ‘FIND & REACH the HCP’ 1-800-120-HCP
  • 5. The Constraints 1. HCP database with basic contact information 2. HCP consent to ensure compliance with regulations and law of the land 3. Geographical coverage of HCP database and TOLL FREE service 4. Up to date maintenance and management of records 5. Accessibility and inter-operator ability of the TOLL FREE number 6. Call volume management 7. Setting right expectations of all stakeholders
  • 6. Implementation Steps BUILD • Robust Infra. • HCP database • HCP consent • TOLL FREE # • Back office PUBLISH • Awareness • Engagement • Value proposition SUSTAIN • Accessibility • Uninterrupted Service • Scalability
  • 7. Technologies Used 1. Robust and High capacity Infrastructure – Connect, Compute and Storage 2. Scalable Database to take care of Volume and Velocity 3. Discovery, query management and search tool 4. Document management 5. TOLL FREE service
  • 8. TELCO - Increase in numbers of calls and callers HCP – Increase footfall and streamlined appointment process Consumer – find and reach the HCP with easy appointment process Robust and up to date HCP database for Healthcare ecosystem Outcomes