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Tiga tita


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Tiga tita

  1. 1. Synthesizing Innovation, Entrepreneurship & Sport for Social Change: A Social Entrepreneurial Model William Tiga Tita, Ph.D. College of Business Administration Northeastern University 2010 ISDPA Power of Sport Summit , Northeastern University, Boston, MA 02115 June 9 th – 12 th , 2010
  2. 2. The Drivers <ul><li>Shift towards a knowledge economy where mind, spirit and body are essential ingredients </li></ul><ul><li>Substantial increase in public investment in institutions (global – UN, National – Sports Leagues, meso – level – Universities) and programs to stimulate such activities </li></ul>
  3. 3. <ul><li>Growth of increased partnerships involving firms, universities, civil society and government agencies that has led to several policy initiatives i.e. increase in the incidence of public , civil society and private partnerships </li></ul><ul><li>Uncertain future with threats of environmental and economic collapse, terrible diseases, pervasive poverty, overpopulation, war, terrorism, youth violence, human disabilities and the fact that efforts of government and institutions have proven insufficient to reverse these trends </li></ul>
  4. 4. Some Basic Concepts <ul><li>Entrepreneurship refers to the perception of opportunity and the ability to act on that perception –this has business, social and public policy implications. Entrepreneurs have the DNA to sense opportunities and taken action </li></ul><ul><li>Innovation in a static sense has two aspects, notably, invention meaning the creation of something new and, second, the invention becoming an innovation when it is put in use. A dynamic view whereby an invention becomes an innovation – innovation process. </li></ul><ul><li>Technology refers to an innovation . Its broader form entails technological ethic and organizational technology. Technology change describes an entire social process related to productivity, economic growth together with its social threats </li></ul><ul><li>Sports and its agent, the athlete (physical representation of sports), refer to a specific physical or tangible tool – an innovation. In a broader sense, it entails sports ethics or institutional sports. </li></ul>
  5. 5. <ul><li>Entrepreneurial sports describes an entire social process and social change with implications for business, social and public policy </li></ul><ul><li>Athletes are incredibly persistent and willing to experiment; they need to achieve and have a high tolerance for ambiguity; and they have something to prove and always seeking for opportunities to exploit </li></ul><ul><li>Social entrepreneurship refers to innovative and effective activities that focus strategically on resolving social market failures** and creating new opportunities to add social value systematically by using a range of resources and organizational formats to maximize an enduring social impact and bring about change(Nicholls) </li></ul><ul><li>**refers to the other invisible hand: legal and fiscal arrangements that serve to channel moral sentiments(Smith), motivations of care, civic energy, social commitments into practical form and, thus, into service of the common good (Mulgan and Landry, 1996) </li></ul>
  6. 6. A Social Entrepreneurial Model for Sports in Society <ul><li>Goal: Connects the target social problem, threat or challenge with mission, approach to the problem, social impact strategies, intended impact, vision of what success will look like together with actions that will be taken to test and measure the hypothesis(Wolk 2008; Guclu, Dees and Battle Anderson 2002) </li></ul>
  7. 7. Opportunity – Innovation – Social Impact Nexus Social problem Definition Target Social Problem & Nich e Mission <ul><li>Purpose </li></ul><ul><li>Target beneficiaries </li></ul><ul><li>Activities </li></ul><ul><li>Expected outcomes </li></ul>Social Impact Strategies <ul><li>Major strategies identified to further mission & ensure progress toward vision of success </li></ul>Operating model: B-Model The way your activities work together to implement your mission(value chain) Social & Economic Impact Indicators: Social Value Units of measurement to assess L – T progress toward success & of hypothesis ORG & Program performance indicators Units of measurements to assess S – T results that relate to capacity to implement strategies Vision of success The World if you are ultimately successful & your role in addressing that vision Feedback loop DATA
  8. 8. Conclusion <ul><li>Sports and its agents(athletes) map extremely well unto Entrepreneurship & Entrepreneurs – they posses similar DNAs </li></ul><ul><li>Sports in society can benefit from a social entrepreneurial model based on concepts of social entrepreneurship </li></ul><ul><li>The acute need for research in this field is the same as that of social entrepreneurship, both fields that are characterized by their youth and fraught with much rhetoric. The social entrepreneurship model is a step in that direction </li></ul>