ISC Marketing Corp - Digital Marketing Credential

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ISC Marketing Corp - Digital Marketing Credential - Social Media - Email marketing - Mobile Marketing - Facebook Application - Mobile Application - Microsite - Digital PR - Online Advertising

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ISC Marketing Corp - Digital Marketing Credential

  1. 1. Mar 2013
  2. 2. THE MISSION Creative IdeasBe your PROFESSIONALPROVIDER of DIGITAL OurMARKETING SERVICES Efforts Great Business
  3. 3. THE KEY VALUES
  4. 4. SYSTEM DEVELOPMENT We develop digital systems for your marketing solutionWEB DEVELOPMENT• Web Design, Flash, eCommerce, CRM , Forum…• Online Systems for Marketing Campaign, e.g.• Online Catalog, Digital Brochure, Interactive Flyer…MOBILE APPLICATION DEVELOPMENT• Mobile Games, Coupon Distributor, Mobile Tagging..INTERACTIVE ADVERTISING• Flash Games, Interactive Banner, Rich Media…
  5. 5. DIGITAL real partner in Digital marketing TOOLS We are MARKETINGONLINE MEDIA PLANNING & BOOKING• Web Banner, In-text Ads, Rich Media,• Flash Games, Ad-Network…EMAIL & MOBILE MARKETING• Use Email & SMS to activate & convert, or retain your valuable customers with very low costSEM (SEARCH ENGINE MARKETING)• Drive traffic to your website from Search Engines like Google, Yahoo, Bing …via SEM or Search Engine Optimization (SEO)ONLINE SEEDING• Marketing on Web 2.0 Techniques, Blog, Forum, Social Network… by seeding the PR contents, audios, videos on these communities and initiate viral marketing
  6. 6. SOCIAL MEDIA MARKETINGPR online via FORUM, SOCIAL This is the MOST EFFICIENT and COST EFFECTIVE PR approach inNETWORK, CROWD SOURCING, MULTI MEDIA FORMAT and FLEXIBLESOCIAL BOOK-MARKING, SOCIAL DEMOGRAPHY SEGEMENTATIONFILTERING, BLOGS AND MICRO-BLOGS… by seeding the PR contents,audios, videos on these communitiesand initiate viral marketing & word-ofmouth.
  7. 7. TOP SOCIAL COMMUNITIES
  8. 8. SOCIAL MEDIA MARKETING DEMO Acting Customers to share the values and messages of the BRAND
  9. 9. SOCIAL MEDIA MARKETING DEMO Share-of-life message creates WORD-Of-MOUTH effect
  10. 10. SOCIAL MEDIA MARKETING DEMO Client: Bia Zorok Job: Online Seeding
  11. 11. SOCIAL MEDIA MARKETING DEMO Share of voice then Share of life
  12. 12. INTERACTIVE ADVERTISINGInteractive advertising attractsaudience with Rich Media effects, Flash games, Mobile games or Interactive banners.
  13. 13. INTERACTIVE ADVERTISING DEMO Client: Hội Shopping Website: hoishopping.com Style: Facebook ads
  14. 14. INTERACTIVE ADVERTISING DEMO Client: DHL Website: dhl.com.vn Style: Richmedia banner Media booking: Vnexpress.net thanhnien.com.vn Ngoisao.net Tuoitre.com.vn
  15. 15. INTERACTIVE ADVERTISING DEMO Client: Bia Miller Style: Richmedia banner Media booking: Vnexpress.net Muaban.net Yeuthethao.com Ebay.com.vn 24h.com.vn Ngoisao.net ….
  16. 16. INTERACTIVE ADVERTISING DEMO Client: Bia Zorok Style: Richmedia banner Media booking: Vnexpress.net 24h.com.vn Ngoisao.net Thanhnien.com.vn Tuoitre.com.vn
  17. 17. INTERACTIVE ADVERTISING DEMO Game: Giải Cứu Bia Lạnh Client: Bia Miller Website: www.giaitribia.com Style: Flash game
  18. 18. INTERACTIVE ADVERTISING DEMO Game: Drive Safely Client: Bia Zorok Website: www.giaitribia.com Style: Flash game
  19. 19. ONLINE PR DEMO Client: TTTM Lái Thiêu, Operation Walk, Operation Smile, Bia Zorok, Bia Miller, Richland Southern… Job: Media Booking & PR
  20. 20. SEM (GOOGLE ADWORDS DEMO) Client: Phúc Đức Real Estate Website: phucduc.com.vn Job: Google Adwords 2011 20
  21. 21. EMAIL MARKETINGKeep customers in touch with our Interspire email marketing solution:  Filter your customer‘s information by age, sex, income, loyalty..  Do email marketing campaigns with lowest cost  Receive campaign results by powerful report tools: delivered, bounced, open, unread, complaints  NON-SPAM DELIVERY Availability of 400.000 email addresses of users in Vietnam with detailed demographic data
  22. 22. EMAIL MARKETING DEMO Client: L’Ovite Job: Email marketing 2010 Sent: 150.000 Avg. Open rate: 12.3%
  23. 23. EMAIL MARKETING DEMO Client: EVN Land Job: Email marketing Sent: 12.000 Open rate: 13.7%
  24. 24. MOBILE MARKETING
  25. 25. MOBILE MARKETING DEMOFrom: L’OVITEDep, nang dong & thu nhapcao la dieu ban dang ap u? Dedat duoc uoc mo do, hay thamdu trien lam Lovite Paris - duocto chuc ngay 2/4 tai KSStarcity. L/h 156 Phan XichLong, PN-35171418 nhan thumoi
  26. 26. DIGITAL BROCHUREALL-IN-ONE digital brochure andVirtual Tour for real estatecompanies to go online 24/7 onInternet and Mobile (3G)Watch full demo version atYouTube:• Digital Brochure• Virtual Tour Video
  27. 27. DIGITAL BROCHURE DEMO
  28. 28. CAMPAIGN DEMO Client: SABMiller Website: giaitribia.com Job: Digital campaign
  29. 29. CAMPAIGN DEMO Client: PNJ Website: laplanhuocmoc.com.vn Job: Digital campaign
  30. 30. CAMPAIGN DEMO Client: Nestle - CafeViet Concept: Masculine in danger Job: Digital campaign
  31. 31. CAMPAIGN DEMO Client: L’Ovite Website: lovite.com Job: Digital campaign
  32. 32. CAMPAIGN DEMO Client: Bia Zorok Website: zorokbongda.com Job: Activation campaign
  33. 33. Campaign Demo Client: Bia Sài Gòn Campaign: Tôi Yêu Bia Sài Gòn Job: Check-in Social Network + Full Digital Campaign + Social activities
  34. 34. MOBILE APPLICATION DEMO
  35. 35. FACEBOOK APP DEMO Client: In2Ideas Website: Facebook Job: Digital campaign
  36. 36. FACEBOOK APP DEMO Client: In2Ideas Website: Facebook Job: Digital campaign
  37. 37. Brand’s Mother Day Picture Contest
  38. 38. UnderWaterWorld campaign
  39. 39. Intel APP DEMO Client: In2Ideas/Intel Job: Flash campaign
  40. 40. Facebook Campaign: Skin Test
  41. 41. Facebook Campaign: Photo Contest
  42. 42. Sea Links: Castle of Wine campaign Client: Sea Links Hotel Job: Website & Social Open Ceremony & PR
  43. 43. Sea Links: Castle of Wine campaign Client: Sea Links Hotel Job: Website & Social Open Ceremony & PR
  44. 44. Hoàng Tố Nữ - Khỏe Đẹp Mỗi Ngày Client: Hoàng Tố Nữ Job: Website & Social Media & Facebook & Web Banner Advertisiement & PR
  45. 45. Sắc Ngọc Khang Client: Sắc Ngọc Khang Job: Social Media & Facebook & Facebook Ads & Google Ads
  46. 46. Green River Hotel Hà Tiên Client: Green River Job: Social Media & Facebook & Google Ads & Facebook Ads & Online Seeding
  47. 47. Phòng Thương Vụ Malaysia Client: MATRADE Job: Social Media & Facebook & Online PR & Facebook Ads & Online Seeding
  48. 48. Phòng Thương Vụ Malaysia Client: MATRADE Job: Social Media & Facebook & Online PR & Facebook Ads & Online Seeding
  49. 49. Shop Babies & Kids Client: Babies & Kids Job: Social Media & Facebook
  50. 50. Human Resource Nguyen Cao Tung (Mr)• BS in Computer Science, MBA of Maastricht School of Management (Netherlands). Working experiences in Vietnam and U.S.A• Expert in executive managing, project management, sales and business development, strategy and digital marketing for 12-year experience.• Brands in charge: SABMiller Vietnam (Zorok & Miller & Gambrinus beer), PNJ, L’OVITE,Mac Coffee, Mega We Care, Nestle, Kodak, Dell,Turkish Airlines…
  51. 51. Human Resource Le Phi Phung (Ms) - Consultant• She has over 15 years of experience in the Marketing & Advertising industry, used to be Account Manager of Bates Worldwide, BBDO, Impact advertising and as the Head of the PR-Event Dept of GoldSun group.• Brands in charge: Heineiken, BAT Cigarette, J&B spirit, M&M’s Chocolates, ICI Dulux Paints, DeBon Shampoo, Oishi Snack Food, NinoMax, Vietravel and key products of Unilever including Sunsilk, Dove, Clear, Omo, Knorr…
  52. 52. Human Resource Pham Hong Lan (Ms) - Consultant• Over 15 years living in Advertising & Marketing industry. Used to be the Marketing and Communication Manager for PricewaterhouseCoopers for Indochina and as the Head of Thompson Promo - the BTL department of J Walter Thompson.• Brand in charge: Sunsilk, Hazeline, Knorr, Lipton tea, Listerine, Ford, Shell, Johnnie Walker and Jack Daniels whiskies, Chocopie, Konica, Marborro…
  53. 53. Our Clients
  54. 54. THANK YOUAdd : 2nd Floor, 240 Vo Van Tan st, Ward 5, District 3, HCMC, VietnamTel: +84.8.908203242Email: info@isc.com.vnWeb: http://www.isc.com.vn

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