<Insert Picture Here>Data Centre Architecture for Cloud Alain Geenrits                      alain.geenrits@oracle.com Lead...
The following is intended to outline our generalproduct direction. It is intended for informationpurposes only, and may no...
NIST Definition of Cloud ComputingCloud computing is a model for enabling convenient, on-demand network access to a shared...
Cloud Drivers                Reduce time to                                            Reduce                       Market...
Profile Applications & Workloads                   First Inventory Your Applications                Suitable for cloud now...
What Do You Want the Cloud to Do?                Start with Common Use Cases                          Augmentation        ...
Key Logical Abstractions to Consider                       Clouds Require New ‘Models’    Separation of roles          (e....
Roadmap to Cloud                                Multi-Dimensional Journey                                                 ...
Enterprise Evolution To Cloud                                                   Public Clouds                   Hybrid    ...
Cloud is a Multi-Year Journey     Northern Trust PaaS Example Each release of an architecture platform evolves into what ...
Where is EMEA on this journey ?Next Generation Data Centre Index• Data Centre Efficiency Research• Conducted by Quocirca• ...
Cloud Adoption Plans   UK> 50% of organizations plan to adopt one or more Private Clouds                   © 2011 Oracle C...
Getting ready for Cloud ComputingNext Generation Data Centre Index Results• Successful Organizations :1.Apply Rationalizat...
Oracle Private Cloud Platform                                                       Applications                          ...
Oracle Private Cloud Platform                                                       Applications                          ...
Oracle Private Cloud Platform                                                       Applications                          ...
Transforming the Technology Stack         System                            Optimized Systems,           Engineered System...
Flexible Private Cloud OptionsBuilding Blocks: Server, Storage,               Optimized Solution :        Engineered Syste...
Oracle Optimized Solution forEnterprise Cloud Infrastructure            © 2011 Oracle Corporation
Build, Package and Test Applications               Oracle Virtual Assembly Builder   Oracle           Oracle              ...
Optimized Solution for Cloud InfrastructureBuild From Scratch       Oracle Optimized Solution for       Oracle Templates w...
Oracle x86: Superior 5-year Infrastructure TCOHP, IBM over one-third more than Sun Blade infrastructure        Five-year T...
PaaS Private Cloud Architecture      with Engineered Systems  Built by   each             Dept 1 App                Dept 2...
Oracle Exalogic Elastic CloudDelivering real business valueExtreme Java                  Mission           IntegratedPerfo...
Private Cloud Database Consolidation• Oracle enables all levels of consolidation- Infrastructure, Database, Schema• The hi...
Private Cloud Lifecycle                                                           3. Deploy via Self-                     ...
Oracle Cloud Lifecycle Management Capability                          Cloud Management CapabilitiesSelf-Service       Mete...
Oracle Enterprise Manager ROI Study      Multi-customer Study Demonstrates Strong ROI, Business Value                     ...
Case                                                                            Study     Oracle IT: Oracle Development   ...
Summary  Planning Your Successful Cloud Journey• Decide what kind of cloud is under consideration- Infrastructure, Platfor...
For More Information….        oracle.com/cloud         © 2011 Oracle Corporation
© 2011 Oracle Corporation
© 2009 Oracle   © 2011 Oracle Corporation                                            33
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Data Centre Architecture for Cloud
Data Centre Architecture for Cloud
Data Centre Architecture for Cloud
Data Centre Architecture for Cloud
Data Centre Architecture for Cloud
Data Centre Architecture for Cloud
Data Centre Architecture for Cloud
Data Centre Architecture for Cloud
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Data Centre Architecture for Cloud

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Cloud computing represents a paradigm shift. A paradigm shift in how we structure, allocate, and manage our IT resources. In this session we look at the impact Cloud Computing has on your Data Centre Architecture. Recent independent research shows many European enterprises are on their journey towards a Cloud ready Data Centre, but still have a way to go. This session will help you understand what the important requirements are to enable the Data Centre to become Cloud-ready, reducing the Total Cost of Ownership. You will learn about an easy evolution of your architecture to a highly efficient, cost effective Cloud Architecture, which leverages existing investments and aligns to your business goals.

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Data Centre Architecture for Cloud

  1. 1. <Insert Picture Here>Data Centre Architecture for Cloud Alain Geenrits alain.geenrits@oracle.com Lead architect http://blogs.oracle.com/bitstream Twitter: alaingeenrits
  2. 2. The following is intended to outline our generalproduct direction. It is intended for informationpurposes only, and may not be incorporated into anycontract. It is not a commitment to deliver anymaterial, code, or functionality, and should not berelied upon in making purchasing decisions.The development, release, and timing of any featuresor functionality described for Oracle’s productsremain at the sole discretion of Oracle. © 2011 Oracle Corporation
  3. 3. NIST Definition of Cloud ComputingCloud computing is a model for enabling convenient, on-demand network access to a shared pool of configurablecomputing resources (e.g., networks, servers, storage,applications, and services) that can be rapidly provisionedand released with minimal management effort or serviceprovider interaction.This cloud model promotes availability and is composed of:5 Essential Characteristics 3 Service Models 4 Deployment Models• On-demand self-service • SaaS • Public Cloud• Resource pooling • PaaS • Private Cloud• Rapid elasticity • IaaS • Community Cloud• Measured service • Hybrid Cloud• Broad network access Source: NIST Definition of Cloud Computing v15
  4. 4. Cloud Drivers Reduce time to Reduce Market Complexity Green Strategic $ Change IT Cost Structure Tactical Scale on Demand Optimizing dev / test environments Virtualization Metering and Chargeback© 2011 Oracle Planning a Cloud Implementation
  5. 5. Profile Applications & Workloads First Inventory Your Applications Suitable for cloud now Not as suitable for cloud Time based Vertically scaled applications Very parallel (i.e. batch) Consistent load levels Spiky traffic Latency sensitive applications Capital intensive (especially Insecure applications startup) Hardware device dependent (e.g. Proof of Concept fax server, SNA gateway) Low utilization ISV unsupported Less deployment costs Per CPU licensed applications High bandwidth costs / high real estate© 2011 Oracle Planning a Cloud Implementation
  6. 6. What Do You Want the Cloud to Do? Start with Common Use Cases Augmentation (Elastic scaling) Shared Services Development and Test Resource sharing (consolidation) Most enterprises are trying•Shared development and test environments•Hardware & Services consolidation© 2011 Oracle Planning a Cloud Implementation
  7. 7. Key Logical Abstractions to Consider Clouds Require New ‘Models’ Separation of roles (e.g., Cloud Provider vs Service Developer) . Deployable Entities (aka VDCs) include Service Templates and Service Context (e.g. – OVAB ‘Assemblies’) Logical resource ‘pools’ abstraction of physical resources© 2011 Oracle Planning a Cloud Implementation
  8. 8. Roadmap to Cloud Multi-Dimensional Journey Optimize Automate Consolidate Achieve new Standardize operational Reduce the manual tasks models & for managing greatest Define a single Reduce the IT efficiency solution for a footprint of given problem deployed applications Individual enterprises or applications may join the roadmap at different points© 2011 Oracle Planning a Cloud Implementation
  9. 9. Enterprise Evolution To Cloud Public Clouds Hybrid IaaS PaaS IaaS SaaS Public Cloud Evolution PaaS SaaSPrivate Cloud Evolution Virtual Private Cloud App1 App2 App3 App1 App2 App3 App1 App2 App3 App1 App2 App3 Private PaaS Private PaaS Private PaaS Private IaaS Private IaaS Private IaaS Silo’d Grid Private Cloud Hybrid•Physical •Virtual •Self-service •Federation with•Dedicated •Shared services •Policy-based public clouds•Static •Dynamic resource mgmt •Interoperability•Heterogeneous •Standardized •Chargeback •Cloud bursting appliances •Capacity planning © 2011 Oracle Corporation
  10. 10. Cloud is a Multi-Year Journey Northern Trust PaaS Example Each release of an architecture platform evolves into what the industry now calls PaaS JavaArch1.x – Web SSO Security Web2000 – Co-Hosting applications, enterprise logging, templated environment, scripted builds JavaArch8 – Messaging API’s, scripted deployments, app metrics, monitoring JavaArch11 – Virtualized, automated creation, on-demand resources, end-to-end experience PaaS has allowed the business to invest in developing new capabilities rather than Infrastructure © 2011 Oracle Corporation
  11. 11. Where is EMEA on this journey ?Next Generation Data Centre Index• Data Centre Efficiency Research• Conducted by Quocirca• Flexibility, Sustainability & Suportability• Additional Questions on Cloud Computing © 2011 Oracle Corporation
  12. 12. Cloud Adoption Plans UK> 50% of organizations plan to adopt one or more Private Clouds © 2011 Oracle Corporation
  13. 13. Getting ready for Cloud ComputingNext Generation Data Centre Index Results• Successful Organizations :1.Apply Rationalization and Consolidation to Simplify their Data Centre using a common stack2.Create a flexible pool of resources with Enterprise Ready Virtualization across the layers of the stack3.Have constructed a well designed Next Generation Data Centre architecture based on standards4.Manage the Next Generation Data Centre through a single tool © 2011 Oracle Corporation
  14. 14. Oracle Private Cloud Platform Applications Cloud Management Oracle Enterprise Manager Custom Apps Oracle Apps ISV Apps Application Platform as a Service Performance Mgmt Integration: Process Mgmt: Security: User Interaction: Lifecycle SOA Suite BPM Suite Identity Mgmt WebCenter Management Application Grid: WebLogic Server, Coherence, Tuxedo, JRockit Configuration Management Database Grid: Oracle Database, RAC, ASM, Partitioning, IMDB Cache, Active Data Guard, Database Security Application Quality Mgmt Infrastructure as a Service Oracle Solaris Oracle Linux Operating Systems: Oracle Enterprise Linux Ops Center Oracle VM for SPARC (LDom) Oracle VM for x86 Solaris Containers Physical & Virtual Servers Systems Mgmt Storage© 2010 Oracle Corporation – Proprietary and Confidential 14
  15. 15. Oracle Private Cloud Platform Applications Cloud Management Oracle Enterprise Manager Custom Apps Oracle Apps ISV Apps Application Platform as a Service Performance Mgmt Integration: Process Mgmt: Security: User Interaction: Lifecycle SOA Suite BPM Suite Identity Mgmt WebCenter Management Application Grid: WebLogic Server, Coherence, Tuxedo, JRockit Configuration Management Database Grid: Oracle Database, RAC, ASM, Partitioning, IMDB Cache, Active Data Guard, Database Security Application Quality Mgmt Infrastructure as a Service Oracle Solaris Oracle Linux Operating Systems: Oracle Enterprise Linux Ops Center Oracle VM for SPARC (LDom) Oracle VM for x86 Solaris Containers Physical & Virtual Servers Systems Mgmt Storage© 2010 Oracle Corporation – Proprietary and Confidential 15
  16. 16. Oracle Private Cloud Platform Applications Cloud Management Oracle Enterprise Manager Custom Apps Oracle Apps ISV Apps Application Platform as a Service Performance Mgmt Integration: Process Mgmt: Security: User Interaction: Lifecycle SOA Suite BPM Suite Identity Mgmt WebCenter Management Application Grid: WebLogic Server, Coherence, Tuxedo, JRockit Configuration Management Database Grid: Oracle Database, RAC, ASM, Partitioning, IMDB Cache, Active Data Guard, Database Security Application Quality Mgmt Infrastructure as a Service Oracle Solaris Oracle Linux Operating Systems: Oracle Enterprise Linux Ops Center Oracle VM for SPARC (LDom) Oracle VM for x86 Solaris Containers Physical & Virtual Servers Systems Mgmt Storage© 2010 Oracle Corporation – Proprietary and Confidential 16
  17. 17. Transforming the Technology Stack System Optimized Systems, Engineered Systems Elements Optimized SolutionsMassively Customized Optimized Core Massively Simplified Evolutionary Approach to IT HW/SW Engineered toInvesting in Best of Breed Applications Expertise Work Together © 2011 Oracle Corporation
  18. 18. Flexible Private Cloud OptionsBuilding Blocks: Server, Storage, Optimized Solution : Engineered SystemsNetwork, Software Enterprise Cloud Infrastructure © 2011 Oracle Corporation
  19. 19. Oracle Optimized Solution forEnterprise Cloud Infrastructure © 2011 Oracle Corporation
  20. 20. Build, Package and Test Applications Oracle Virtual Assembly Builder Oracle Oracle Oracle Package multi-tier applications for rapid, Oracle SOA BPM Identity WebCenter error-free deployment Suite Suite Mgt Oracle Application Grid Application A Application B Oracle Database Grid Oracle Enterprise Manager Introspection & Virtualized Assembly Software Appliances Assembly A Assembly B Oracle VM Server Oracle VM Template Deployment Builder OVF Packaging© 2010 Oracle Corporation – Proprietary and Confidential 20
  21. 21. Optimized Solution for Cloud InfrastructureBuild From Scratch Oracle Optimized Solution for Oracle Templates with Components Enterprise Cloud Infrastructure Testing and Validation  Server Pool pre-configured  Faster deployment Installation and  Lower Risk Testing and configuration Validation Acquisition of components Installation and configurationPre-implementation Acquisition of System sizing Testing and Validation components Configuration Weeks to Months Days Hours •Deployment time reduced from months to hours © 2011 Oracle Corporation
  22. 22. Oracle x86: Superior 5-year Infrastructure TCOHP, IBM over one-third more than Sun Blade infrastructure Five-year TCO 10 × Blades + Chassis + Networking Up to 38% less HP system maintenance is for 4-hour response time pricing; single enterprise vCenter license required to match functionality but not included. © 2011 Oracle Corporation
  23. 23. PaaS Private Cloud Architecture with Engineered Systems Built by each Dept 1 App Dept 2 App Dept 3 App Enter prisedepartment Mana geme nt Shared Components Self-Service Interface Oracle SOA, Oracle Data Oracle WebCenter Oracle Identity Oracle BPM Integration Content Management ManagementProvided by OS, Virtualization Central IT Application Grid Database Grid Exalogic Exadata Oracle Elastic Cloud © 2011 Oracle Corporation
  24. 24. Oracle Exalogic Elastic CloudDelivering real business valueExtreme Java Mission IntegratedPerformance Critical Cloud System Improved Operational Cost Time to Deploy up to Reduced up to Reduced 10X 60% 90% © 2011 Oracle Corporation
  25. 25. Private Cloud Database Consolidation• Oracle enables all levels of consolidation- Infrastructure, Database, Schema• The higher the consolidation density- The greater the return on investment• Oracle Exadata Database Machine- Ideal Private Cloud consolidation platform- Fastest time-to-market• Customers already saving with consolidation © 2011 Oracle Corporation
  26. 26. Private Cloud Lifecycle 3. Deploy via Self- Service 2. Build, Package 4. Manage/Monitor • Deploy through and Test Apps self-service • Monitor via self-service • Adjust capacity based on Developer/ policies • Assemble app • Manage using shared IT Admin (patch, components backup) • Test app App Developer IT/App Owner App 5. Charge 1. Set Up Cloud Oracle Enterprise Manager Shared Components Self-Service Interface IT/App Owner Oracle Fusion Middleware • Meter and IT Chargeback Oracle Oracle Database • Set up PaaS Enterprise • Set up shared Manager components • Set up self- Oracle VM, Linux, Solaris service portal Sun Servers & Storage© 2010 Oracle Corporation – Proprietary and Confidential 26
  27. 27. Oracle Cloud Lifecycle Management Capability Cloud Management CapabilitiesSelf-Service Metering and Policy-Driven Capacity AssemblyProvisioning Chargeback Resource Mgmt Planning Packaging Foundation Capabilities for Managing DatacentersConfiguration Lifecycleand ManagementComplianceApplication ApplicationPerformance QualityManagement Management Full App-to-Disk Management © 2011 Oracle Corporation
  28. 28. Oracle Enterprise Manager ROI Study Multi-customer Study Demonstrates Strong ROI, Business Value ($M)• ROI of 149% with a payback period of 18 months• Lower downtime by up to 90%• Improve IT staff productivity by up to 75%• Reduce capital spending on servers by up to 20% © 2011 Oracle Corporation
  29. 29. Case Study Oracle IT: Oracle Development Nearly Ten Years Development / Use • Internal hardware resource management application leveraging existing development automation as a ‘private cloud API’ • A self-service reimaging & reboot portal for users • Average server utilization rate exceeds 80% over 7 day work weekCurrent Metrics Avg. new VM reservations per day: ~50 Avg. self-service reboots per day: ~25 Avg. self-service reimages per day: ~100 © 2011 Oracle Corporation
  30. 30. Summary Planning Your Successful Cloud Journey• Decide what kind of cloud is under consideration- Infrastructure, Platform… , Private, Hybrid….- Strategic or Tactical• Identify measurable benefits• Use appropriate ROI models• Evaluate organizational readiness• Develop a clear roadmap for deployment © 2011 Oracle Corporation
  31. 31. For More Information…. oracle.com/cloud © 2011 Oracle Corporation
  32. 32. © 2011 Oracle Corporation
  33. 33. © 2009 Oracle © 2011 Oracle Corporation 33
  34. 34. YOUR YEAR-ROUND IT RESOURCE – access to everything you’ll need to know
  35. 35. THE WHOLETECHNOLOGY STACKfrom start to finish
  36. 36. COMMENT & ANALYSISInsights, interviews and the latest thinking on technology solutions
  37. 37. VIDEOYour source of live information – all the presentations from our live events
  38. 38. TECHNOLOGY LIBRARY Over 3,000 whitepapers,case studies, product overviews and press releases from all the leading IT vendors
  39. 39. EVENTS, WEBINARS & PRESENTATIONS Missed the event? Download the presentations thatinterest you. Catch up with convenient webinars. Plan your next visit.
  40. 40. DirectoryA comprehensive A-Z listing providing in-depth company overviews
  41. 41. ALL FREE TO ACCESS 24/7
  42. 42. online.ipexpo.co.uk

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