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Increasing Efficiencies in the Data Centre


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Data growth and data management are major challenges for almost all organisations. While some have taken steps to address the issue, others are deterred by resource or budget limitations. This seminar explains why it is important to deal with data growth and management sooner rather than later. It describes how a well implemented data management policy, using the most appropriate data storage medium for the value and required access frequency of the data, will quickly repay the investment and provide long term savingsas well as reduceconsumption. It will present practical examples from a range of organisations, from the Royal Horticultural Society to gm2 Logistics and clean power systems company Intelligent Energy.

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Increasing Efficiencies in the Data Centre

  1. 1. Increasing Efficiencies in the Data CentreRichard Blanford: Managing Director
  2. 2. Some Examples of who we have helped
  3. 3. The Case Study A new virtualised server and storage solution has enabled Comic Relief to manage increasing amounts of data while significantly reducing capital and operational IT costs, ensuring the maximum amount of its income is spent on its charitable work.Benefits:• Instrumental in reducing IT capital and operational costs• Systems are better protected from potential downtime and data loss• Cost-effective solution, ensuring that the maximum amount of profit is donated to global initiatives.• Crucial in enabling adaptation to rapid business growth and change• Create any size of virtual volume up front• Add new storage capacity as and when they need it.• Monitor capacity use through the advanced reporting tools• Ensuring they are fully optimised at all times
  4. 4. IT Infrastructure today: Complexity! J2EE Event correlation Distribution output and analysis DBMS IT Operations Management Systems Project/port mgmt. E-mail/ messaging Service desk Metadata Middleware & Infrastructure Software/Services Job scheduling Asset mgmt. Communications Storage Systems and NetworkingEnd-user Devices Computing/ Disk arrays ServersNotebook PCs Security LAN/WAN SANs ApplicationsDesktop PCs Antivirus Telephony Storage services DatabasePDAs Firewalls Contact center Storage restore High-performancePhone handsets Extranet Unified comm. mgmt. computingCellphones Single sign-on Wireless Backup/recovery Infrastructure Security services Web
  5. 5. Your Challenges?Increasing pressure to Increasing Increasing Increasing rate of changedemonstrate business complexity compliance and pressure to movevalue faster Success increasingly based on integrating processes outside IT Operations  Keep IT Running  Competitive Cost Innovate: Design, Architect, Implement  Right Level of Risk Technology for  Right Level of Quality Business Advantage  With Flexibility and SpeedIncreasingrequirement for Increasing pressure24/7 availability Increasing to outsource Increasing Increasing pressure security pressure on on business and requirements costs process alignment
  6. 6. From Assets to Services Service Portfolio Integration Platform Web Management Other Services Services Invoice Billing Price Financial Abstraction New Packaged Services Services, Wrapped LegacyOwnership Was the Only Option Real-Time Infrastructure Demand Optimization Workloads/Data AvailabilityPolicies Provisioning Services IT service definitions Resources  That meet Service agreements business Business priorities Identities/Security requirements Resources
  7. 7. Your gameplan
  8. 8. Break glass and use this Service- Policy/Value- Based Based Virtualized Dynamic Rationalized Infrastructure Services optimization to Standardized Consolidate managed meet SLAs Basic resources holistically Standard to fewer pooled Uncoordinated resources, infrastructure configurations Business Flexibility, Service-level agility Reduce Economies delivery of scale reduce costs Objective React complexity Ability to Months to Weeks to Days to Minutes Weeks Minutes Change weeks days minutes to seconds Variable Pricing Reduced, Fixed shared Variable Scheme None, ad hoc Fixed costs business fixed costs costs usage costs costs Business Class-of- Class-of- End-to-end Business No SLAs Flexible SLAs Interface service SLAs service SLAs SLAs SLAs Resource Service- Policy-based Unknown Known Rationalized Shared pools based pools sharing Utilization Pooled Service- Business-Organization None Central control Consolidated ownership oriented oriented Reactive — Proactive Proactive Service IT Chaotic — ValueManagement Reactive Proactive Mature Prediction, End-to-end Policy Processes Ad hoc Life cycle problem dynamic service management management management capacity management
  9. 9. BUT: it’s not just technology People Process Technology  Infrastructure life  Standard  IT owns assets cycle standards configurationsStandardized  Processes, tools are  Basic SLAs  Tools to monitor shared  Event management assets  Organization structure  Mature and integrated  Integrated systemsRationalized and ownership systems management management tools rationalized across IT processes  Consolidated assets  Holistic capacity  Servers, storage,  Organization alignedVirtualized management network capacity is to pooled asset usage  Flexible chargeback virtualized  IT organization  Measure, report,  Service managementService-Based aligned to service guarantee end-to-end tools manage end-to- delivery services end  IT proactively  End-to-end services  The business has influences use ofReal-Time are centrally managed direct interface to technology to drive and balanced service prioritization business
  10. 10. Fordway private cloud infrastructure
  11. 11. How it meets your goals1. Business intelligence 11. Web application development,2. Application integration incl. portals3. ERP software 12. Wireless networking4. Business processes management 13. Mobile computing / remote / workflow software access5. Security 14. Compliance / risk management6. Storage hardware (disk arrays, 15. WAN optimization appliances, etc.) 16. Storage management software7. Disaster recovery / business (including backup) continuance planning 17. Service-oriented architecture8. Server virtualization (SOA)9. Server consolidation 18. Cost cutting10. Data center consolidation 19. Customer relationship management software 20. Thin client computingSource: Goldman Sachs - December 2007 CIO Survey
  12. 12. And should the worst happen
  13. 13. DR comes as standard• Achievable RPO for FOI DR is less than 15 minutes• Guaranteed RTO for FOI is less than 1 hour• These times are for FULL service restoration• Most of our current clients are aiming for < 2 hour RPO and < 8 hour RTO• As VMware and Compellent gain new capabilities these times can be further reduced• As all client desktops are streamed they can be reinstated within minutes from any location• Very cost effective option is for clients to take one platform and we provide DR off our platform
  14. 14. How Fordway can help you deliver thisWe have the skills across all areas to help you enable this• Excellent skills and expertise across complete IT infrastructure• ITIL process alignment• IT Governance using APAC• Relationships and accreditation with key vendors to enable thisWe are already doing this with many of our clientsWe offer 3 methods of helping you achieve this1. Provide guidance, sell and integrate the components to allow you to deliver this to your organisation2. Provide you a dedicated infrastructure plus the skills and expertise and manage it for you which you can either rent or buy3. Run it off our hosted platform for you to defined governance and operational SLAs
  15. 15. Some numbers March 2008 Gartner stated annual cost of corporate desktop PC was between $3413 (£2007 – very tightly managed) and $5867 (£3451 – worst case) per year. Notebook was between $5403 (occasional homeworker) and $9900 (road warrior)Our figures :• Local authority calculation (600 users) £2,240 per year• Commercial client 2007 budget was £2,484 for their call centre PCs (220 seats)• County Council (8,500 users) 2008 internal estimate £1,750• Each client will be different but outline 3 year Fordway Optimised Infrastructure cost:• 1000 user managed £1260 per user per year• 1000 user hosted £1115 per user per year• 5000 user managed £1085 per user per year• 5000 user hosted £980 per user per year
  16. 16. Your journey starts hereColumn1 Column2 Column3 Column4 Column5 Column6 Column7 Column8Optimised infrastructure current client cost analsysis workbookCurrent client environment Last year Current year 2009 2010 2011 2012Number of users supportedNumber of supported locations with local serverNumber of supported locations without local server (including homeworkers)Percentage of staff who work flexibly (not fixed homeworkers)Amount of data stored/backed up across organisationPercentage of data stored created/last accessed over 6 months agoPercentage of data needing retention for regulatory complianceNumber of physical application serversNumber of physical database serversNumber of physical utility serversNumber of virtual server host serversNumber of virtual serversNumber of server OS in use and supportedSize of current datacentre (sq metres)Support costs of current environmentNumber of Service Desk calls per yearNumber of server outages per yearEstimated time to recover from each server outageEstimated percentage of users affected by server outageNumber of security breaches per yearRTO guaranteed under current disaster recovery contractRPO guaranteed under current disaster recovery contractPercentage of services restored under current DR contractNumber of DR tests performed annuallyNumber of change requestsSimple change (eg set up new user)Complex (e.g. new/upgrade application or service and roll out to users)Critical (ICT infrastructure upgrade involving system downtime)Overtime/additional staff costs for out of hours changes and supportBudgets/planned spend: capitalPlanned IT Budget capital spend (£ if possible please)Percentage annual budget allocated to infrastructure upgrades/changesPlanned spend on business applicationsPlanned spend on desktop hardware and softwarePlanned spend on server hardware, OS and management softwarePlanned spend on data storage and management hardware and softwarePlanned spend on datacentre improvements and upgradesBudget/planned spend: revenueCurrent annual salaries for IT support staffCurrent annual hardware maintenance for infrastructure itemsCurrent annual software maintenance for infrastructure itemsAnnual cost of datacentre electricity & datacentre maintenanceAnnual cost of desktop hardware replacementAnnual cost of disaster recovery contract
  17. 17. Your Challenges?Increasing pressure to Increasing Increasing Increasing rate of changedemonstrate business complexity compliance and pressure to movevalue faster Success increasingly based on integrating processes outside IT Operations  Keep IT Running  Competitive Cost Innovate: Design, Architect, Implement  Right Level of Risk Technology for  Right Level of Quality Business Advantage  With Flexibility and SpeedIncreasingrequirement for Increasing pressure24/7 availability Increasing to outsource Increasing Increasing pressure security pressure on on business and requirements costs process alignment
  18. 18. Your best option?Increasing pressure to Increasing Increasing Increasing rate of change YES YESdemonstrate Business complexity YES compliance YES and pressure to moveValue faster Success increasingly based on integrating YES processes outside IT Operations Fordway You work implement and manage this for on this and you add valueIncreasingrequirement for YES Increasing pressure24/7 aAvailability Increasing YES to Outsource Increasing Increasing pressure YES security YES pressure on on business and requirements costs YES process alignment
  19. 19. Discussion Forum QUESTIONS?Thank you for your time and attention
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