Dr. Stephanie Brittain conducted research on the drivers of wild meat consumption in Cameroon through a literature review and fieldwork interviewing 542 people in four villages. Key findings included: 1) availability and affordability are primary drivers of wild meat consumption, while health benefits and culture are secondary; 2) consumption rates varied between villages and demographics; and 3) preferences for wild meat centered on taste and ease of access, while avoidance was due to taste, health, and tradition. The research provided insights into designing alternative food projects that consider local tastes, traditions, and access to markets and resources.