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Where Next - Turbo-charging your wider credibility as a BA


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Dr Emma Langman's talk at the 17th April 2013 London Chapter Event

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Where Next - Turbo-charging your wider credibility as a BA

  1. 1. Where Next?Turbo-charging your widercredibility as a Business Analyst!Dr Emma Langman
  2. 2. Introducing Your Speaker• Change Magician• Tribe Facilitator• Visiting Fellow• Chair of Trustees• Mum
  3. 3. Purpose of this Presentation• Have greater results at work• Feel your impact is fully recognised• See the opportunities ahead in your career
  4. 4. The Method• Symptoms• Diagnosis (7 Mistakes)• Prescription
  5. 5. Organisational Symptoms• Aware of changing environment• Talking about Change• Not really transforming
  6. 6. • Being brought in late• Not being heard• Picking up the piecesBusiness Analyst Symptoms“I just don’t feel that I’mhaving the impact that Icould be, or should be”
  7. 7. The 7 Mistakes1. Not realising that a BA is an Internal Consultant2. Focusing too much or too little on people3. Not having the right strategic and commercial skills4. Not using the right project management andprocess skills at the right time5. Not focusing on your core responsibilities6. Not knowing where you are going7. Not using your ‘secret essence’
  8. 8. #1 Not realising you are aninternal consultantA CONSULTANT (from Latin: consultare "todiscuss") is a professional who providesprofessional or expert advice in a particulararea. They are usually an expert or aprofessional in a specific field and have a wideknowledge of the subject matter.
  9. 9. #2 Focusing too much or toolittle on people
  10. 10. #3 Not having the right strategicand commercial skills
  11. 11. #4 Not using the right project managementand process skills at the right time
  12. 12. #5 Not focusing on your coreresponsibilities
  13. 13. “`Would you tell me, please, which way I ought to gofrom here?’`That depends a good deal on where you want to getto,’ said the Cat.`I don’t much care where–’ said Alice.`Then it doesn’t matter which way you go,’ said theCat. `– so long as I get somewhere,’Alice added as an explanation. `Oh, you’re sure to dothat,’ said the Cat, `if you only walk long enough.’ “Alice in Wonderland, Lewis Carroll#6 Not knowing where youare going
  14. 14. #7 Not using your secretessenceIt’s a tragedy that in attempting to fit in with the corporate machine and thebigger system, most ICSAs quickly lose the very spark, creativity, energy andpassion that they were recruited for in the first place.All of us know someone who seems to have given up trying.
  15. 15. Goal• Have greater results at work• Feel your impact is fully recognised• See the opportunities ahead in your career
  16. 16. Prescription• Learn and use practical theory• Build your network and reputation• Become an Internal Consultant
  17. 17. Learn and UsePractical Theory• Robert Cialdini’s work on Influence• Neuro-Linguistic Programming• Systems Thinking (a huge topic!)
  18. 18. Build Your Networkand Reputation• Formal• Informal• Virtual• Write• Speak• Commentate
  19. 19. Become an Internal Consultant• Understand the different types of Consultant• Develop your ‘Consulting’ Process &Competencies• Behave like a Professional
  20. 20. Types of Consultant• Expert• Facilitating Partner• Pair of Hands• Doctor• Change Agent (Catalyst)• Process Consultant• Performance Consultant• Trusted Advisor• Change Leaderfrom Block, Peter. ‘Flawless Consulting’andBarnes, B. Kim; Scott, Beverly ‘Consultingon the Inside’
  21. 21. A Consulting ProcessMike Cope’s “7 Cs”ClientClarifyCreateChangeContinueClose
  22. 22. EntryContractAnalysis &DiagnosisPlanning forActionImplementationEvaluationInstitute of ConsultingA Consulting Process
  23. 23. • Collaborates with Others• Establishes Credibility• Takes Initiative• Maintains Detachment• Markets the Value of Area of Expertise• Demonstrates Organizational Savvy• Acts Resourcefully• Understands the businessBarnes, B. Kim; Scott, Beverly‘Consulting on the Inside’Consulting Competencies
  24. 24. Behave like a Professional• Keep your Promises• Be Ruthlessly Compassionate• Get Professional Supervision
  25. 25. Suggested (Free!) Actions• Read “The 7 Mistakes that Internal Consultants, Supervisorsand Advisors Make – and how to avoid them” (free downloadat• Book a one-to-one strategy call using the yellow button• Join the Great Insiders LinkedIn group to broaden yournetwork of other ‘in house’ BAs etc.• Join other groups on LinkedIn too – such as the IIBA, UnicomDevOps group…. And take part. Ask questions, give advice –learn and be seen to be the professional BA that you are!• Make use of informal networking opportunities in your ownorganisation and your local area
  26. 26. Try out the Self-Evaluation
  27. 27. In Summary• Organisations talk ‘Change’ but rarely walk it• BAs could have a much greater impact by:– Avoiding the 7 Mistakes– Learning and using key practical theory– Building their network and reputation• It makes sense to think and act like anInternal Consultant, to increase your impact
  28. 28. Book list:• me:• Twitter: @emmalangman @progpart@greatinsiders• Facebook:• LinkedIn:•• FREE Strategy Call: Book• Great Insiders Briefing: